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McAllen Special Events Sponsor Program

2019-2020 sponsorship program overview. Book features all of the city's "jewel" events with basic information for prospect sponsors.

2019-2020 sponsorship program overview. Book features all of the city's "jewel" events with basic information for prospect sponsors.

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Q1

TYPE:

VENUE:

DATE:

ATTENDANCE:

Sports event, qualifier marathon

McAllen Convention Center

January 18 & 19, 2020

10,000 runners & spectators

AGE:

SEX:

INCOME:

ETHNICITY:

25-35

47% Men, 53% Women

$35,001 - $75,000

79% Hispanic

The McAllen Marathon Scott Crane Memorial

Run is a destination event that is expected to draw

more than 10,000 runners and spectators from

across the Rio Grande Valley, State of Texas and

Mexico. Runners will travel throughout McAllen

highlighting the best areas and attractions that

the city has to offer. The international event is

expected to have an economic impact upwards

of a half-million dollars. Our event is a Boston

Marathon Qualifier.

Events:

• 5K

• 10K

• McAllen Kids Marathon Final Mile

• 13.1

• 26.2

• 5-person full marathon relay

Participants:

• 15 States Represented (Texas, California,

Colorado, Florida, Hawaii, Illinois, Kentucky,

Michigan, Minnesota, Missouri, North Carolina,

Pennsylvania, Tennessee, Washington, Utah)

• 4 Countries Represented:

PARTNERSHIP

OPPORTUNITIES

• Naming Rights Sponsor

• Logo Inclusion

• On-Site Branding Opportunities

• Pre- Event Activation Opportunities

• Activation Opportunities – along the

route, at the post race celebration, in

the Expo

McALLEN MARATHON

USA MEXICO IRELAND DENMARK

WEB:

SOCIAL MEDIA:

www.mcallenmarathon.com

McAllen Marathon Scott Crane

Memorial Run

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