McAllen Special Events Sponsor Program

The City of McAllen Special Events can offer an
outstanding platform to reach the entire South
Texas Community and, in some cases, the entire
country and Mexico. The unique and exciting
partnerships created help:
• Enhance a brand’s visibility in McAllen and the
Rio Grande Valley
• Engage each partner’s target market and
provide highly visible association with some of
the most anticipated events for the residents
of deep South Texas
Our events provide turn-key platforms that can
meet any marketing goal — from maximizing brand
visibility, high-volume sampling or targeting key
demographics.
Easy. Cost Effective. Mass Exposure.
AUDIENCE PROFILE
Our events appeal to all ages, ethnic
and economic levels, as well as
international visitors. All of our events
and programs are family-friendly.
MARKETING OPPORTUNITIES
Custom packages that offer an
opportunity for genuine brand
integration. In addition to standard
promotional benefits, the City
of McAllen will work with each partner to
create creative and effective opportunities for
engagement.
BRANDING OPPORTUNITIES
Custom packages that offer an opportunity for:
E-Newsletters • Brochures • Programs
Cards • Print Ads • Web Ads