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November/December 2021

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Rooflights & Lanterns<br />

GET IN THE ZONE FOR MORE SALES<br />

Working from home is here to stay for many households, providing installers with a huge<br />

opportunity to sell homeowners the ideal workspace that they may not even know they need<br />

yet. Here, Graham Price, managing director of TuffX, says it’s all in the zoning...<br />

At the time of writing, the country is holding its<br />

breath, waiting to hear whether we will all be<br />

instructed to work from home again as Covid<br />

cases continue to rise. But regardless of what<br />

we’re told to do by Government, working from home<br />

is already becoming part and parcel of many jobs.<br />

In a recent study, 85% of adults interviewed<br />

showed a preference for hybrid working for the<br />

long-term. However, working from home comes<br />

with its own set of challenges – challenges that<br />

offer installers a significant opportunity.<br />

An increasing number of people are extending or<br />

improving their houses to allow them to work from<br />

home more easily. But there are considerations that<br />

need to be made before the work begins. Natural<br />

light offers the best working environment. The<br />

Workplace Regulations Act states that ‘employers<br />

must ensure that: Every workplace has suitable<br />

and sufficient lighting. This should be natural light,<br />

so far as is reasonably practicable.’ While homes<br />

are not official workspaces, the fact that more<br />

natural light reduces eye strain, causes fewer<br />

headaches, makes people more productive and<br />

less tired, are all great reasons for homeowners<br />

to choose products that allow more light into their<br />

home office.<br />

Maintaining the work-life balance<br />

Most of us also don’t want work to encroach on<br />

our home life when we’ve switched the laptop off.<br />

We need a separate space, or at the very least an<br />

area that feels separate to the rest of our lives.<br />

Some people can extend their home and add a<br />

closed off office space, but more homeowners are<br />

looking for creative solutions to incorporate an<br />

office into wider, open-plan spaces. Zoning is a<br />

great way to ensure this sense of separation.<br />

When the pandemic began, it was novel for<br />

people to work from home and they were happy to<br />

make do with the dining room table, sofa or even<br />

bed as their makeshift office space. But now it<br />

“Extensions with rooflights or roof lanterns flood a<br />

room with natural light for a nourishing workspace”<br />

looks like working from home is in our long-term<br />

future, homeowners are looking for more futureproof<br />

and practical solutions.<br />

Most want an extended space that offers openplan<br />

and flexible living, including space to work.<br />

Extensions with rooflights or roof lanterns are<br />

the perfect solution because they flood a room<br />

with natural light for a nourishing workspace.<br />

The combination of the rooflight or lantern in the<br />

ceiling, and the light-well these products create,<br />

also gives the impression of a separate ‘zone’ in<br />

the house, despite an open plan floorspace.<br />

Best of both worlds<br />

Our Infinity Range of products were designed and<br />

created with zoning open-plan spaces in mind,<br />

to allow homeowners to have the best of both<br />

worlds – the on-trend, open-plan space they<br />

desire for everyday living, with the potential to<br />

incorporate a separate, practical work area that<br />

doesn’t take over their living space.<br />

The range also offers installers the best of both<br />

worlds because all of the Infinity products are<br />

aesthetically on-trend and easy to fit straight<br />

from the box, with no additional on-site assembly<br />

required. They can be delivered direct to site<br />

by TuffX and are available in both standard and<br />

bespoke sizes, and with a range of glass finishes,<br />

to cover all projects.<br />

The working from home phenomenon offers<br />

installers a fantastic opportunity for the longterm.<br />

Homeowners aren’t yet necessarily thinking<br />

about physical and mental health & safety in<br />

their workspace at home, so it’s up to us as an<br />

industry to educate and offer a proactive solution.<br />

Installers with an awareness of these issues and<br />

the right products in their armoury are going to do<br />

well in the coming 12 months and beyond.<br />

Contact TuffX:<br />

0845 3400 200<br />

www.tuffxglass.co.uk<br />

@tuffx_glass<br />

56 T I NOVEMBER/DECEMBER <strong>2021</strong> PRACTICAL CONTENT FOR THE GLAZING INSTALLER & HOME IMPROVEMENT SPECIALIST

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