Mediainfo 2022
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MEDIAINFO<br />
<strong>2022</strong><br />
Pack & Log<br />
The industry magazine for packaging & material handling
final submission<br />
date *)<br />
Date of<br />
publication<br />
1 //<br />
2 //<br />
3 //<br />
4 //<br />
5 //<br />
6 //<br />
7 //<br />
8 //<br />
9 //<br />
Coding, Auto-ID; Packaging & environment<br />
Engineering, Automation<br />
Flexible Packaging; Film; Adhesive technology<br />
Material flow & flow of goods<br />
Exhibition: LogiMAT // ICE // CCE<br />
Food and Beverage packaging<br />
Storage, order picking<br />
Wrapping, stretching & palletizing<br />
Exhibition: Anuga Food Tec // HMI<br />
Corrugated cardboard, paper, card; POS<br />
Labelling, Label; E-Commerce<br />
Automation; Personalized packaging<br />
Exhibition: Intertool; WMS<br />
Mechanical engineering<br />
Co-Packing; Plastic packaging<br />
Packaging design, packaging printing<br />
Digital packaging, Active packaging<br />
Material handling; Driverless transport<br />
Transport-, reusable-, shipping packaging<br />
Consumer-, pharma- and luxury packaging<br />
Marking: Application & technology<br />
Recycling & circular packaging<br />
Food packaging; Bottling & weighing<br />
Floor-borne vehicle;<br />
Exhibition: FACHPACK // drinktec // VNL-Day<br />
Smart packaging; Product protection<br />
Metal packaging; Glass packaging<br />
Machine- and work safety<br />
Exhibition: K <strong>2022</strong><br />
Pharma packaging; Beverage packaging<br />
Automation in packaging industry<br />
Packaging machines<br />
Storage; Driverless transport<br />
Exhibition: BrauBeviale // sps<br />
Marking technology; Medical packaging<br />
Transport-, reusable-, shipping packaging<br />
Green Packaging, Sustainability<br />
Digital packaging; E-Commerce<br />
Packing materials<br />
Material handling and logistics<br />
Corrugated cardboard, paper, card; POS<br />
Packaging design, packaging printing<br />
24 th Jan 07 th Feb<br />
18 th Feb 04 th Mar<br />
18 th MAR 04 th Apr<br />
21 st apr 09 th May<br />
19 th May 07 th Jun<br />
17 th Jun 01 st Jul<br />
31 st AUG 15 th Sep<br />
23 rd sep 12 th oct<br />
21 st oct 04 th Nov<br />
18 th Nov 06 th Dec<br />
*) editorial deadline 4 working days<br />
before final submission date
Front page page Juniorpage<br />
1/2 page<br />
horizontal<br />
1/2 Seite<br />
vertical<br />
1/3 page<br />
horizontal<br />
1/3 page<br />
vertical<br />
1/4 page<br />
column<br />
1/4 page<br />
vertical<br />
1/4 page<br />
horizontal<br />
1/8 page<br />
strip<br />
1/8 page<br />
vertical<br />
1/8 page<br />
horizontal<br />
Size Direction Width (mm) Heigth (mm) Width x Height Price 4c<br />
Type Area Type area bleed format<br />
Front page Horizontal – – 210 x 203 (+3 mm) € 3290<br />
U2 / U4 vertical – – 210 x 297 (+3 mm) € 2990<br />
2/1 Page Vertical – – 420 x 297 (+3 mm) € 4390<br />
Page vertical 186 250 210 x 297 (+3 mm) € 2790<br />
Juniorpage vertical 119 172 133 x 182 (+3 mm) € 2090<br />
1/2 Page vertical 90 250 105 x 297 (+3 mm)<br />
1/2 Page horizontal 186 125 210 x 148 (+3 mm)<br />
1/3 Page Vertical 58 250 70 x 297 (+3 mm)<br />
1/3 Page horizontal 186 83 210 x 99 (+3 mm)<br />
1/4 Page Vertical 90 125 105 x 148 (+3 mm)<br />
1/4 Page horizontal 186 62 210 x 74 (+3 mm)<br />
1/8 Page Vertical 62 83 –<br />
1/8 Page horizontal 83 62 –<br />
€ 1990<br />
€ 1490<br />
€ 1190<br />
€ 790<br />
Stapled/unstapled<br />
supplements<br />
up to din a4<br />
also multipage<br />
on request<br />
Business<br />
Directory<br />
vertical<br />
Horizontal<br />
55 variable<br />
€ 1,95 Euro per<br />
mm and Issue<br />
Purchase prices<br />
Within Austria including<br />
packaging and 10 % vat<br />
outside Austria including<br />
packaging and transport<br />
single issue € 6,– € 13,–<br />
Annual subscription € 53,– € 114,–<br />
Price list 12 - valid from 1st January <strong>2022</strong>. Ad prices in Euros, plus 5 % advertising duty and 20 % VAT. Purchase plus 10 % VAT.<br />
EU countries: No VAT charged on declaration of EU VAT no.
Online // Website // newsletter // App<br />
Online - News<br />
www.packundlog.at<br />
Online product range regarding B-<br />
to-B communication for decisionmakers<br />
from the packaging and<br />
intra-logistics industries. The product<br />
range includes: current news,<br />
background reports, a list of products<br />
and companies as well as a<br />
biweekly newsletter with approx.<br />
880 subscribers (GDPR adjusted).<br />
Pack & Log<br />
Central Banner<br />
Video<br />
Skyscraper<br />
ADVERTORIAL - CONTENTPAGE ONLINE NEWS<br />
Text / Photo<br />
Length: Teaser(max. 350 letters + 1 Photo<br />
as well as further information where we will<br />
include a link)<br />
Positioning: content page Online-News<br />
Price: EUR 300 net / 14 days<br />
All OTHER FORMATS on request, as:<br />
• Whitepaper<br />
• Billboard<br />
• Wallpaper<br />
• etc.<br />
NEWSLETTER<br />
Publication: every 2 weeks<br />
Circulation: 880 addresses (GDPR adjusted)<br />
Region: AUT, GER, CH<br />
Topics:<br />
• Company news<br />
• Dates of events<br />
• HR news<br />
• Product news<br />
Traffic<br />
Visits: 6,600 *)<br />
Page impressions: 30,900 *)<br />
Unique users: 2,010 *)<br />
Average visit duration:<br />
4.02 minutes<br />
*)<br />
monthly average<br />
Go to www.packundlog.at to order<br />
a number of different banner formats.<br />
Either by means of static<br />
jpg or animated gif. The file size<br />
should not exceed 100 KB.<br />
The banner formats are shown by<br />
random with no more than one<br />
other advertising partner.<br />
PL - APP<br />
SKYSCRAPER - START- & CONTENT PAGES<br />
Size: 160 x 600 pixel<br />
Positioning: start- and content pages<br />
Price: EUR 700 net / month<br />
CENTRAL BANNER<br />
Full-size banner WITH DOUBLE-HEIGHT<br />
Size: 468 x 120 pixel<br />
Price: EUR 500 net / month<br />
Positioning: start page<br />
File formats: gif, jpg<br />
File size: max. 100 KB<br />
VIDEO:<br />
Price: EUR 500 net / month<br />
Positioning: start page<br />
Pack & Log<br />
FULL-SIZE-BANNER<br />
FULL-SIZE-BANNER<br />
WITH DOUBLE-HEIGHT<br />
Advertorial<br />
SIDE -<br />
BANNER<br />
SIDEBANNER / SKYSCRAPER<br />
Size: 160 x 600 pixel<br />
Price: EUR 230 net / issue<br />
OR:<br />
FULL-SIZE-BANNER<br />
Size: 468 x 60 pixel<br />
Price: 160 Euro net / issue<br />
OR:<br />
FULL-SIZE-BANNER WITH<br />
DOUBLE-HEIGHT<br />
Size: 468 x 120 pixel<br />
Price: 190 Euro net / issue<br />
ADVERTORIAL / PROMOTIONTEXT:<br />
Text / Photo:<br />
(in addition 14 days on the<br />
Website):<br />
Price: 350 Euro net / issue<br />
Length: on request<br />
STAND-ALONE NEWSLETTER,<br />
E-SHOT, VIDEO: on request<br />
Pack & Log is also available as an app for all Android- and iOS-devices.<br />
The app allows users to download the trade journal in its original layout<br />
and read it mobile. The PL app is available free of charge from the App<br />
Store and the Google Play Store.
Print run (averaged): 6.000 Copies<br />
Readers and Circulation<br />
Online Impressions by E-paper, APP: PER Issue (averaged): around 500 impressions Per month<br />
Print Run Fix : 4.800<br />
Print run flexible: 1.200 Depending on editorial focus (only Austria)<br />
in case of trade fairs / Events print run up to 8.000<br />
distribution area (Print Run Fix):<br />
austria: rd. 3.500<br />
germany: rd. 1.000<br />
switzerland: rd. 300<br />
Print Run (Fix) Distribution<br />
o 3%<br />
Food and beverage industries 21 %<br />
Wholesale and retail sectors 16 %<br />
chemical pharmaceutical, cosmetics<br />
Industry 14 %<br />
plant and mechanical engineering 10 %<br />
Transport sector and -service provider 10 %<br />
Electrics and electronics industry 6 %<br />
textile industrie 6 %<br />
medical technology 5 %<br />
Wood and building industry 5 %<br />
Print industry 4 %<br />
other 3 %<br />
t 6%<br />
E 6%<br />
M 5%<br />
T10%<br />
w 5%<br />
P 10%<br />
p 4%<br />
c 14%<br />
f 21%<br />
w 16%<br />
Distribution within Austria according to Austria‘s federal countries<br />
(rounded to 50 units, based on reference distribution list/Austria 3,500 units)<br />
Vienna<br />
800 units<br />
UPPER AUSTRIA<br />
600 units<br />
LOWER AUSTRIA<br />
550 units<br />
STYRIA<br />
350 units<br />
salzburg<br />
350 units<br />
vorarlberg<br />
300 untis<br />
TYROL<br />
250 units<br />
CARINTHIA<br />
200 units<br />
burgenland<br />
100 u.<br />
Distribution according to recipients<br />
(based on reference distribution list 4,800 units)<br />
PRODUCTION MANAGERS<br />
COMPANY MANAGERS<br />
PURCHASING MANAGERS<br />
GENERAL MANAGERS<br />
OTHERS<br />
8 %<br />
18 %<br />
21 %<br />
24 %<br />
29 %<br />
Distribution according<br />
to company size<br />
(based on reference distribution list 4,800 units)<br />
1-19 EMPLOYEES 14 %<br />
20-49 EMPLOYEES 22 %<br />
50-99 EMPLOYEES 20 %<br />
100-199 EMPLOYEES 18 %<br />
200-499 EMPLOYEES 15 %<br />
>500 EMPLOYEES 11 %
Pack & Log<br />
About<br />
us<br />
Meixner. Manfred Meixner (Mag.) was born<br />
in Güssing, Burgenland, Austria in 1964. Having<br />
originally studied German Literature and<br />
History, Manfred has been in the industry since<br />
1995. To be more precise he was responsible for<br />
an industry magazine, ‘austropack’, until 2010.<br />
In the autumn of this year he joined up with<br />
Gernot Rath (Mag.) to launch the trade publication<br />
‘Pack & Log’.<br />
He became notorious for well crafted editorials<br />
that never even touched on the issues of packaging or intralogistics.<br />
They did however betray his literary origins as a reader, a writer and<br />
an active Kafka researcher. In reality he is responsible for sales and<br />
customer care; a field in which he has collected immense knowledge<br />
over the decades.<br />
–<br />
Rath. Gernot Rath (Mag.) was born in Vienna,<br />
Austria in 1968. He studied history and<br />
journalism and has been in the industry since<br />
2000. Together with Manfred Meixner (Mag.)<br />
he produced the trade publication ‘austropack’.<br />
In the autumn of 2010 they launched a new<br />
magazine, the ‘Pack & Log’. Gernot manages<br />
the everyday journalistic functions of this publication<br />
and if there’s an interesting story around,<br />
he’s there. He believes the only real way a reader<br />
can gain practical benefits is if proposed<br />
solutions stem from practical knowledge of the business. Success is<br />
dependent upon the loyalty of both readers and advertisers. This can<br />
only be achieved by guaranteeing quality, mutual cooperation and<br />
continuity.<br />
Concept<br />
A holistic approach to the issues<br />
of packaging & material<br />
handling<br />
Target group<br />
Pack & Log serves the needs<br />
of all plant, production and<br />
business managers<br />
Advertising<br />
Pack & Log offers each company<br />
the right advertising<br />
format<br />
Overall coordination: Mag. Manfred Meixner, Mag. Gernot Rath<br />
editorial office: Mag. Gernot Rath, Mag. Manfred Meixner<br />
Ad sales manager: Mag. Manfred Meixner<br />
Photo editor: Doris Meixner<br />
Technical information:<br />
Format: 210 mm x 297 mm; Print: Sheet-fed offset printing;<br />
Colour mode: CMYK ISO Coated FOGRA 39;<br />
Print-ready materials: pdf/X3; Place of publication: Vienna;<br />
Volume: 12 in <strong>2022</strong>;<br />
issue frequency: 10 times a year<br />
Proprietor:<br />
PL Verlag OG, 2340 Mödling, Bahnstraße 4/113, Austria<br />
Tel.: +43 2236 320 095, e-mail: office@packundlog.at, Internet: www.packundlog.at