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Certified Angus Beef ® Brand Update 2021

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As a youngster, Alan Lower built meat plants<br />

with his Lego blocks. He learned the meat<br />

business from his grandfather, who opened a<br />

one-room slaughterhouse in 1927. Lower also worked<br />

nights during high school as his dad began crafting<br />

precooked meats for grocery stores in the 1980s.<br />

Today, Alan and sons Chad and Lee offer only<br />

premium deli and smoked meats from Lower Foods<br />

in Richmond, Utah.<br />

“People want to know where their food comes from<br />

and people want to buy their product from families<br />

like us,” Alan Lower, company president, said. “We<br />

are small enough to care yet large enough to meet our<br />

customers’ needs.”<br />

The same craftsmanship and techniques used by his<br />

father produce <strong>Certified</strong> <strong>Angus</strong> <strong>Beef</strong> <strong>®</strong> items today. Under<br />

the LL Ranch name, the products include precooked<br />

short ribs, pot roast and prime rib, as well as hardwoodsmoked<br />

brisket, pit beef and burnt ends. Deli meats<br />

made with <strong>Certified</strong> <strong>Angus</strong> <strong>Beef</strong> <strong>®</strong> brand Natural cuts are<br />

also available.<br />

Every item is reduced or low sodium, and free of<br />

allergens, gluten, MSG, soy, binders and fillers. They’re<br />

crafted so chefs can confidently serve the finest beef to<br />

customers while saving time and labor in the kitchen.<br />

Home cooks can also take a break from making dinner<br />

every night from scratch.<br />

“It’s very important for us to put out a safe, wholesome<br />

product of high quality that we would be willing to<br />

serve to our families, as well as our customers,” Mike<br />

Mortensen, plant manager, said.<br />

Much of Lower’s business with the brand began in<br />

foodservice. Through the market evolution of the past<br />

two years, items like frankfurters are now available in<br />

grocery stores. Today, business extends from corned<br />

beef briskets in foodservice on the East Coast to cooked<br />

prime rib in retail on the West Coast.<br />

Lower likes to create strong partnerships with customers<br />

and work to create products to fill their needs.<br />

“They can rely on the brand and they can rely on Lower<br />

Foods to provide quality products,” Lower said.<br />

He feels blessed and inspired by their team’s<br />

accomplishments, which go well beyond the products.<br />

Employees are seen as part of the family and care for the<br />

environment shows. The company’s own water source is<br />

used for meat processing and cleaning at the plant, and<br />

then filtered to irrigate nearby farmland. The Lowers<br />

continue incorporating strategies to care for customers,<br />

employees and the Cache Valley.<br />

Building better. It’s the Lower family way.<br />

Dozens of processors, like Lower Foods, craft easy<br />

meal and menu solutions from <strong>Certified</strong> <strong>Angus</strong> <strong>Beef</strong> <strong>®</strong><br />

cuts. These value-added products offer time savings for<br />

businesses and consumers enjoying high-quality beef.<br />

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