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SHILL Issue 74

Solana ecosystem magazine.

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@Simpl3r_BH<br />

Our Vision<br />

Simpl3r is creating a platform for creators to build, engage<br />

and grow their communities.<br />

or NFT collections. Simpl3r provides real solutions to issues<br />

present throughout many Web3 projects.<br />

Creators have access to a Customer Relationship Manager<br />

(CRM), Sales Hub, Marketing Hub, and Engagement Hub, where<br />

they can track their partners, audience and marketing for their<br />

project. Each hub has a different purpose.<br />

Problem<br />

Web3 projects typically are launched around tools that<br />

are not designed for purpose, are inefficient and leave<br />

project developers without analytics and insight into their<br />

communities and potential customers.<br />

Currently, most projects in the web3 space are working in the<br />

dark. They hope their marketing efforts will attract the right<br />

people to buy into their project.<br />

The inability to analyze and adapt means that projects waste<br />

money, time and effort, becoming unnecessarily inefficient,<br />

expensive and risky. It is hugely detrimental when the results<br />

are only known via the success (or failure) of their mint.<br />

Typically web3 projects want to launch their project and mint<br />

within a 1 to 2-month period.<br />

To do this, they need to:<br />

Establish and manage a community<br />

Create engagement to attract customers<br />

Build and manage collaborations<br />

Create interest in their project<br />

Manage their access lists<br />

Teams cannot pre-build their marketing campaigns or tailor<br />

their messaging using the current launch tools. This means<br />

that web3 outreach and marketing demand a significant<br />

burden at a time when founders need to be concentrating on<br />

their community, project and growth.<br />

As a result, the NFT project model is plagued by low adoption,<br />

poor user experience and a lack of clarity on how to market<br />

to the broader web3 community.<br />

Simpl3r was created to simultaneously be a data warehouse<br />

and communications tool for web3 projects. Simpl3r<br />

promises a single product suite that enables projects to<br />

deepen their insight and relationships with customers and<br />

provide the best experience possible.<br />

Solution<br />

Simpl3r is a community management platform designed for<br />

Web3 teams. It provides users with a toolset to oversee the<br />

different aspects of managing and marketing their tokens<br />

Customer Relationship Manager (CRM)<br />

Simpl3r has designed and built an integrated solution for web3<br />

projects and companies, allowing teams to attract and track<br />

interactions across multiple platforms, including Twitter and<br />

Discord. The CRM forms the basis of the platform and is free to<br />

use for all teams, no matter their size.<br />

Once a team has set up their project in the Simpl3r platform,<br />

new contacts will be created automatically via interactions with<br />

integrated applications and accounts. The contact for that user<br />

is then continuously enriched with any other interactions with<br />

the project. This allows teams to quickly see the most engaged<br />

contacts and identify if they are attracting the right people via<br />

their marketing channels.<br />

You can derive detailed analytical information from these<br />

interactions and get actionable insights into your community<br />

that are currently unavailable through more traditional web3<br />

practices<br />

Sales Hub<br />

Our Sales Hub is designed for teams to manage their sales<br />

pipeline and identify which customers are ready to be<br />

approached. It provides industry-first insights into customer<br />

buying habits.<br />

Overview<br />

The Simpl3r overview provides sales teams with enriched on

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