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SHILL Issue 77

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@ThesisInvestor<br />

Team/Devs:<br />

They have built three novel market viable products<br />

pre-mint that could reshape the NFT buying landscape.<br />

The first is an NFT pledging system that allows users to<br />

commit to holding an NFT for 10 or 30 days. If successful,<br />

the user increases their Investor Scoring rating and can<br />

pledge more NFTs. This scoring mechanism could be<br />

used by upcoming projects to provide whitelist access<br />

to proven holders. They have also created “pledging as a<br />

service” that other projects can leverage to incorporate<br />

time-based staking. Third, they created a pre-pay minting<br />

feature that they used for their own upcoming mint and<br />

can allow other projects to utilize. The products each<br />

look and function well on desktop and mobile. The team<br />

has also been excellent with communication outlining<br />

next steps and engaging the community. Checking all the<br />

boxes so far.<br />

Community:<br />

It’s too soon to tell since we are pre-mint, but so far,<br />

the community has been very active and authentically<br />

engaged in what Crowdsurf is building. The team<br />

deserves credit here as well for leveraging the community<br />

to test their various products and they have also<br />

frequently created incentives for the community to buy<br />

on secondary to access raffle prizes. Since Crowdsurf is<br />

building out a product that could yield lucrative whitelist<br />

access I see some strong potential for the community to<br />

stay active and engaged discussing upcoming mints and<br />

continuing to be early and rewarded for product testing<br />

future features.<br />

Innovation/Utility:<br />

Only time will tell, but I think Crowdsurf’s tools could be<br />

massively successful. Everyone in NFTs knows that the<br />

current whitelist allocation model is broken. Allocating<br />

WL to a bunch of other NFT projects doesn’t create any<br />

loyalty to the NFT. Allocating WL via pre-sale can lead<br />

to huge pumps and dumps without proper<br />

vesting rules. Allocating via scholarships or<br />

other proof-of-work methods is extremely<br />

time consuming. Crowdsurf’s pledge portal<br />

theoretically helps streamline this process<br />

by creating a data collection scheme to<br />

determine which buyers are more likely to<br />

HODL their NFTs. And the more people and<br />

projects that use Crowdsurf, the better the<br />

data will get, incentivizing future projects<br />

to allocate significant WL spots to proven<br />

diamond handers. The expansion into<br />

time-based staking as a service through<br />

their pledge portal and pre-pay features<br />

are also sneakily killer products. Timebased<br />

staking could be the new meta<br />

with y00ts going in that direction and pre-pay adds<br />

convenience for buyers and may even incentivize buyers<br />

to accumulate a mint at a discounted price while also<br />

providing valuable data to projects in determining how<br />

to price their final mint and conduct outreach (rather<br />

than waiting until mint day to see if enough people will<br />

buy into the project). And utility? If they pull this off this<br />

could be a great source of whitelist access which we<br />

know is lucrative based on the success of Blocksmith<br />

Labs and Bot Head. And Crowdsurf claims they will share<br />

50% of all revenue streams with holders. It’s not entirely<br />

clear to me how this will work - is this direct revenue<br />

share or revenue share tied to their utility token $SURF<br />

that they plan to introduce post-launch?<br />

Art:<br />

The art is solid. It’s simple yet distinctive and full of<br />

personality. I like that they split the mint into two<br />

sections: Deadsurfers as the OGs and Crowdsurfers as<br />

the bulk collection. If this project takes off it could really<br />

be desirable to hold a Deadsurfer as a flex. I appreciate<br />

that they did a PFP rather than an access card, as the<br />

market has clearly indicated that a PFP is far more<br />

desirable for building brand and community.<br />

Achievements/Potential:<br />

This project has already accomplished more than most<br />

NFTs pre-mint. They have built market viable products<br />

and appear to have product market fit helping address<br />

several very relevant pain points in NFTs, namely whitelist<br />

allocation, time-based staking, and tools like pre-pay to<br />

help upcoming projects mint out. Since they are utilizing<br />

a SaaS model and have proven an ability to build useful<br />

stuff, there’s no reason to believe they won’t continue to<br />

layer on new functionality and tools down the road. I’m<br />

very excited to watch this project grow and think it could<br />

be an A-tier utility play in the same vein as Blocksmith<br />

Labs, Famous Fox Federation, Atadia, or Bot Head.<br />

142<br />

<strong>SHILL</strong> <strong>Issue</strong> #<strong>77</strong>

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