Society's Brand Guidelines
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09 | Society | <strong>Brand</strong> <strong>Guidelines</strong><br />
<strong>Brand</strong><br />
Colours Colour<br />
Theory 101<br />
Colour theory is an integral part<br />
of branding and design. The colours<br />
we chose to represent our brand are<br />
symbolic of who we are, what we<br />
stand for and how we relate to<br />
people internally and externally.<br />
They set us apart and help us to<br />
evoke emotion and character.<br />
With that in mind, it’s vital that our<br />
colours are reproduced with precision<br />
and consideration.<br />
The following section covers our<br />
colour guidelines in more detail.
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