Camping Trade World - Issue13
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Doing Business With...<br />
SOUTH KOREA<br />
▲ The <strong>Camping</strong> & Picnic Fair is a great indicator of South Korea’s market strength (pic: Allfair).<br />
A trend that has appeared in the Korean camping<br />
market in recent times is the creation of ‘RV Stations’,<br />
which is a scheme run by the KRVIA to allow camping<br />
car accommodation in streets of rural villages across<br />
the country. It is a similar idea to the example of French<br />
‘aires’, and it is hope that it will help to encourage more<br />
people to think of RVing as an accessible way to travel<br />
around the country and enjoy domestic holidays. It<br />
is also aimed at increasing tourism money that goes<br />
into less popular rural areas as well as improving the<br />
infrastructure in those places too. A statement by the<br />
KRVIA said: “Based on the active promotion of these<br />
RV stations and their advanced infrastructure, we plan<br />
to activate the promotion of RV station infrastructure<br />
in other towns to establish the right travel culture<br />
for users who have difficulty travelling in RVs due to<br />
the ban on parking and anchoring, and to establish<br />
a mutually beneficial platform for agricultural towns<br />
that actively cooperate with RV stations to increase<br />
tourism and economic benefits.”<br />
SHOW BUSINESS<br />
One of South Korea’s most important events within<br />
the camping industry is the <strong>Camping</strong> & Picnic<br />
Fair, which takes place each March at the KINTEX<br />
exhibition centre about 23 kilometres outside<br />
of central Seoul. The show has been operational<br />
since 2013 and has grown significantly in that<br />
time, successfully navigating the challenge of the<br />
coronavirus pandemic. Over the past 10 years, the<br />
show has attracted more than 760,000 visitors and is<br />
one of the most influential shows in Asia for not only<br />
consumers but also trade and industry professionals.<br />
You can learn more about the show via it’s English<br />
language website: campingfair.co.kr/eng<br />
Another show of interest is the Suwon RV Show,<br />
which takes place at the Suwon Convention Center<br />
in September each year. This show is run with<br />
organisational help from the Korea Recreational<br />
Vehicle Association (KRVIA).<br />
22 www.campingtradeworld.com
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