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Marina World July August 2023

The magazine for the marina industry

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PRODUCTS, SERVICES & PEOPLE<br />

Trouble-free trolley<br />

goes international<br />

When Bogense <strong>Marina</strong> in Denmark needed a trolley for its customers, one<br />

of the berth holders snapped into action. Per Østerhaab, a blacksmith,<br />

entrepreneur and owner of Bogense Yacht Services, designed a trolley, sold<br />

the solution to the local council (the marina operator), and the rest, as they<br />

say, is history.<br />

“I simply wanted to see a trolley<br />

that was robust, durable and simple<br />

in design, with no need for cleaning,”<br />

he recalls. “We produced them with<br />

the same quality as stainless steel<br />

parts on our boats. So, they last<br />

forever and really need no cleaning.”<br />

The company uses the tag line “joyful<br />

boating – organised marinas” to sum up<br />

trolleys that perform as they should, are<br />

maintenance-free and can be stored<br />

in special parking areas for everyone’s<br />

convenience.<br />

Østerhaab, now aged 74, is still<br />

actively involved in designing special<br />

solutions and coordinating production<br />

and quality assurance, but the<br />

next generation now manages the<br />

<strong>Marina</strong>Trolley business.<br />

Over the past 30 years, the trolley<br />

Above: Per Østerhaab in the workshop.<br />

Left: <strong>Marina</strong>Trolley customer Hans Lindum<br />

Møller, harbour master at <strong>Marina</strong> Minde in<br />

Denmark, with his line-up of trolleys.<br />

has become the market standard<br />

in Denmark and, via nothing more<br />

than word of mouth, found its way to<br />

marinas in Germany and Sweden. In<br />

2022, however, recognising that growth<br />

opportunity was focused on developing<br />

new wheels for the trolley, the company<br />

rebranded the product and started to<br />

look at further developing its export<br />

potential. Bigger marinas across Spain,<br />

Greece, Croatia, Malta and Montenegro<br />

became new customers.<br />

“We knew we had a fantastic product<br />

with huge global potential and it is great<br />

to see how well this simple concept<br />

works in every market we enter,” says<br />

managing director Henrik Østerhaab.<br />

<strong>Marina</strong>Trolley is an elegant and<br />

minimalistic solution, offering a range of<br />

features and benefits and retaining the<br />

high quality electropolished stainless<br />

steel upon which it built its reputation.<br />

The centre-placed wheels make it wellbalanced<br />

and easy to manoeuvre, and<br />

puncture-proof air-filled tyres ensure it<br />

floats on the water if it ends up in the<br />

marina basin. It has a self-cleaning<br />

grid bottom, weighs just 18kg (40lbs)<br />

and can easily carry loads of 100kg<br />

(220lbs). A coin lock encourages users<br />

to return it to its designated place.<br />

In addition to a large tailor-made<br />

name plate cut into the side of the<br />

trolley (making it less attractive to<br />

steal), there is space for advertising,<br />

which the marina operator can sell so<br />

as to offset the purchase cost.<br />

Several <strong>Marina</strong>Trolleys for new<br />

customers are currently in production<br />

and the company is building a network<br />

of agents to promote and sell the<br />

product in different countries.<br />

www.marinatrolley.com<br />

www.marinaworld.com – <strong>July</strong>/<strong>August</strong> <strong>2023</strong><br />

57

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