2023_PWN_V5_No1_web

More documents

Recommendations

Info

easier for pressure washing contractors to add window cleaning services since they can do a basic cleaning without mops and squeegees. New products also allow window cleaners to add soft washing without having to purchase a pressure washer or a large soft washing system. 7 Connecting through bulletin boards and social media. I left Cleaner Times Magazine in 1998, did a little freelance for the industry starting back in 2000, then came back full force around 2008. By then, industry bulletin boards were a big thing. (They actually started in the ’90s.) A few years later, Facebook groups started catching on and eventually taking over. It was a whole new world for me, as I could actually see what industry members were interested in and what types of issues they were having. It also made it so much easier for contractors to connect with each other. Social media has been an amazing catalyst in helping educate the industry on how to do things better and has been a huge boost for the industry overall. 8 Respecting the pressure washing contractor. When I first started working for Cleaner Times, we published two magazines – one for the distributor, supplier, and manufacturer, and one for the contract cleaner. But we soon decided to merge the two. This was a bold decision, and not a popular one with many of the pressure washing distributors, primarily because they worried about manufacturers selling directly to the end user. In my experience, this attitude hadn’t gotten a whole lot better when I started eClean Magazine back in 2012. Thankfully, I believe we’ve finally come to a place where this kind of thinking has at least begun to change. The partnership of the PWNA and CETA trade associations has been a huge step forward. 9 Hosting new industry events and organizations. When I first started, there were three industry associations: IWCA for the window cleaners, PWNA for the pressure washing contractors, and CETA for the pressure washing manufacturers, suppliers, and distributors. (That’s not counting the ISSA.) We still have these three non-profit groups, plus a ton of for-profits that keep coming … and a few going. There used to be one or two industry events per year. Now it seems like there’s something happening every month. While it’s hard to keep up with all that’s going on, it’s awesome that there are so many opportunities to connect with other industry members and to learn from each other. There are also plenty of groups to choose from, and each has its own unique feel and personality, so you can find the one that best fits you. 10 The Growing Respect for Women in the Industry. Let’s face it. When it comes to exterior cleaning, it’s still largely a man’s world. That is changing, however, and I believe that this is going to be the decade for women in the industry. There are a ton of women who work for companies behind the scenes, and there are also more and more women getting out in the field and cleaning. It’s time they get the accolades they deserve. 26 | PRESSURE WASH NEWS | VOL. 5, NO. 1 | SUMMER 2023
Made up of manufacturers, suppliers, distributors, and associates who coordinate their efforts to promote public awareness, professionalism, industry-wide safety standards and education for the advancement of the power cleaning equipment industry. JOIN US TODAY! The POWER of INVEST IN YOURSELF by joining CETA today! in 2023! : Advocacy Benchmarking Certifications Competitive Edge Education Networking Regional Meetings Scholarships Technical Support Trade Show & Annual Convention Experience the POWER! 2023 Regional Meeting Friday, June 9 th , 2023 Embassy Suites San Antonio, TX Details coming soon at ceta.org/regional-meeting-2023 CETA and PWNA will co-locate for PowerClean® 2023. The two associations coming together will bring incredible opportunities for attendees. While both associations will remain independent and have events on their own, CETA and PWNA share one goal: Two Teams. One Vision. Advancing the Industry forward. www.ceta.org | 800-441-0111 | info@ceta.org
Page 1 and 2: How Has The Game Changed?
Page 3 and 4: EDITOR’S NOTE The Heart of an Ind
Page 5 and 6: Shop our Huge Selection of Power Wa
Page 7 and 8: else to handle. While on rare occas
Page 9 and 10: Call 800-393-7962 or visit PWNA.org
Page 12 and 13: INDUSTRY DIRT Meet the New Boss Pow
Page 14 and 15: INDUSTRY DIRT Jet Setters The Water
Page 16 and 17: Growing the Game A video game about
Page 18 and 19: The ABCs of A Complete Guide to Sea
Page 20 and 21: important that your website is prov
Page 22 and 23: Focus on the following strategies t
Page 24 and 25: How Has the Game Changed? An expert
Page 28: 3 1 9 8 9 . 2 0 1 9 THE POWER OF EX

2023_PWN_V5_No1_web

Create successful ePaper yourself

Delete template?

Save as template?