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MARCH<br />
<strong>2024</strong><br />
24<br />
16<br />
18<br />
28<br />
Contents<br />
32<br />
40<br />
03 NEWS<br />
Rapala VMC completes the purchase of<br />
13 Fishing, Daiwa moves into a new home<br />
and Catch Fly Fishing Partners adds<br />
brands.<br />
16 ON THE ROAD TO ICAST<br />
Two vehicles on two different coasts are<br />
bound for the same family reunion at<br />
ICAST <strong>2024</strong>, the largest sportfishing trade<br />
event in the world.<br />
18 A SLICK APPROACH TO FLY FISHING<br />
TOOLS<br />
Founded by a surgeon, Dr Slick has been<br />
making high quality tools for the fly fishing<br />
trade for 35 years, as current owner Steve<br />
Fournier explains.<br />
24 SPOTLIGHT ON… RODS<br />
A good rod will allow you to cast and<br />
control your bait or fly as well as aid<br />
fighting your fish. How do you select the<br />
right ones to sell?<br />
26 SHOP WINDOW<br />
We offer a few suggestions for fishing rods<br />
that are shaping the way the industry is<br />
headed right now.<br />
28 DOING BUSINESS WITH... SCANDINAVIA<br />
With rivers, lakes and an extensive<br />
coastline, Scandinavia has a proud tradition<br />
of recreational fishing, not to mention<br />
some major tackle firms.<br />
32 WHY WYCHWOOD IS PROMISING EPIC<br />
LAUNCHES<br />
The UK-based brand will be at parent<br />
company Leeda’s ice<strong>Tackle</strong>* trade event.<br />
What can you expect to see? It could be<br />
Epic!<br />
34 R&D PAYS OFF FOR OEM LINE FIRM<br />
While some firms scaled back during<br />
Covid-19, line expert FirstDart pushed<br />
forward, placing R&D firmly at the core of<br />
its future plans.<br />
40 IN PURSUIT OF QUALITY FOOTWEAR<br />
Simms’ Pursuit Shoe – new for <strong>2024</strong> –<br />
has been specifically designed to deliver<br />
anglers performance advantages in a<br />
variety of fishing scenarios.<br />
42 MAKING CONTACT<br />
Another selection of gear on the market<br />
that you might wish to consider adding to<br />
your inventory for the coming season.<br />
43 FLY FISHING FOCUS<br />
We highlight some of the latest fly fishing<br />
tackle that looks like it will sell well in the<br />
coming months.<br />
44 GONE FISHING – A NAME TO TRUST<br />
Johnny Onslow, of Kenyan fly tying firm<br />
Gone Fishing, explains why it is trusted<br />
worldwide to deliver the best fishing flies.<br />
46 WHY CONNECTIONS ARE KEY<br />
Look around you, there may be more than<br />
a few other businesses locally you can<br />
connect with to boost your customer base<br />
and turnover.<br />
06 www.tackletradeworld.com