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2024 March/April Marina World

The magazine for the marina industry

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MARINA EVENTS<br />

With two significant and unusually<br />

south-spreading depressions, the<br />

forecast for the crossing was another<br />

reminder that every eventuality needs<br />

to be carefully considered.<br />

Gathering support<br />

For marinas, hosting an offshore<br />

race event start can be a major coup,<br />

attracting international acclaim and<br />

positioning the facility in yachting<br />

circles and beyond. That said, it can<br />

require substantial financial, logistical<br />

and human resources, which involves<br />

investing time in setting up reliable and<br />

mutually beneficial collaborations with<br />

local or regional authorities and private<br />

sector sponsors.<br />

Preferences for organisers tend to<br />

be to berth boats as close as possible,<br />

which can be logistically challenging.<br />

And few marinas are able to host<br />

performance yachts drawing up to 5m<br />

(16ft 5in) or even 7m (23ft). Relevant<br />

Maggie Adamson and Gavin Howe on Sun Fast 3600 Tigris (above)<br />

and MOD 70s at <strong>Marina</strong> Lanzarote (below). Photos: Robert Hajduk<br />

languages are required, and crews<br />

need nearby facilities such as hotels,<br />

restaurants and marine services.<br />

Some teams are fairly autonomous,<br />

while others may request help with<br />

matters such<br />

as tracking<br />

packages,<br />

sourcing<br />

parts, storage<br />

or customs<br />

procedures.<br />

Expert<br />

on-the-water<br />

support is also<br />

essential, with<br />

local knowledge<br />

handy for<br />

organising<br />

the start line,<br />

helping to<br />

maximise<br />

visibility, and<br />

supplying RIBs for escorting media<br />

crew or marshalling the marks to<br />

avoid collisions with spectators. The<br />

host destination will often be asked<br />

to provide a hospitality programme,<br />

for which venues, catering and<br />

permissions will all need to be acquired.<br />

Social events provide the means to<br />

build inter-team camaraderie and for<br />

the host to create a positive impression<br />

on the fleet and race organisers,<br />

showcasing their cultural and<br />

gastronomic heritage.<br />

Engaging with others<br />

Optimum media coverage is highly<br />

desirable in both the preferential<br />

language(s) used by the organiser,<br />

and the host’s native language. The<br />

event can provide opportunities to<br />

enhance a reputation by promoting the<br />

destination to an attractive international<br />

audience; perhaps also celebrating<br />

local nautical heritage or procuring<br />

emblematic photos of landscape from<br />

the sea. Special interest groups can be<br />

invited to visit the yachts, such as local<br />

sailing youth or maritime students etc,<br />

or schools can get involved in science<br />

projects being carried out by specific<br />

boats, boosting the connection with the<br />

host destination.<br />

The values of offshore racing are<br />

also relevant and should be celebrated<br />

as part of the event, such as fair<br />

competition, nautical proficiency,<br />

teamwork, adventure, resilience and<br />

tradition. As an events host, we share<br />

a key role in nourishing a passion<br />

for the sea and for commending<br />

nautical excellence; supporting the<br />

wider boating community and helping<br />

establish new standards in racing and<br />

sailing craft.<br />

www.marinaworld.com – <strong>March</strong>/<strong>April</strong> <strong>2024</strong><br />

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