Spa & Wellness MexiCaribe 53, Spring 2024

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WELLNESS TRENDS2024 1. CLIMATE-ADAPTIVE WELLNESS BY JANE KITCHEN With an increasingly heat-crushed planet, bringing massive physical and mental health risks, we will see a new wave of innovations to cool our bodies, homes, and cities. Architecture and design look at cooling approaches, with green spaces, tree cover, and rooftop gardens in addition to high-tech building materials, heat-reflective paint, and heatfighting design. Smart-tech cooling clothing and wearables that monitor the body’s heat indicators, from core temp to hydration to electrolytes. Travelers are moving away from traditional hotspots, trading beaches and deserts for mountains, and summer vacations for fall or spring travel; with 'cool-cations' and 'night-time wellness' programming such as star-gazing and full-moon yoga. 2. THE POWER OF THE PILGRIMAGE BY ERIC WILSON People worldwide are rediscovering the joys and health benefits of walking, and a purposeful connection with nature. Walking enthusiasts are exploring ancient pilgrimage trails, as record numbers of travelers take up multi-day hikes with spiritual exploration and cultural heritage. Nearly half a million pilgrims completed the famous Camino de Santiago in Spain in 2023 (a new record), and scores of modern pilgrims were drawn to sites in Japan such as the Shikoku 88 and the Michinoku. Coastal trails in Sri Lanka, Bhutan, India, and Italy have undergone extensive restorations by governments promoting holistic tourism. This trend of slow, meditative travel, facilitates deeper engagement with our surroundings to foster a sense of awe, and unexpected connection with strangers. Wellness programs incorporate journeys between sacred sites and participation in religious ceremonies such as meditating with monks. 20 aribe www.spawellnessmexico.com
3. FROM MANNING UP TO OPENING UP BY SKYLER HUBLER AND CECELIA GIRR Men have often been left out of the wellness equation or served a clichéd view of masculinity, from warrior-like fitness challenges to tough-guy biohacks. Shifting gender roles leaves men without a rulebook for what it means to 'be a man' today; as the consequences of rising male loneliness are exposed, the wellness industry responds with solutions to help men reconnect with themselves and with one another. Hikers transverse the Trans Bhutan Trail Men’s retreats, where unlearning stoicism and authentically sharing feelings are on the rise, and new mental health apps that are designed specifically for men. Social and emotional wellness offerings for men will become more nuanced, more evenly distributed across all stages of life, and more global. www.spawellnessmexico.com 21 aribe
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