04.04.2024 Views

Spa & Wellness MexiCaribe 53, Spring 2024

For Spa & Wellness Enthusiasts and Industry Professionals alike. Providing up to date information on global & national spa trends, news & events, products & services, new launches, Spa experiences, networking opportunities and the growing community of spa in an expanding industry. We believe in bringing together the spa community. Read our online articles and magazine, answer poll questions, find suppliers and events, browse recruitment listings, add pictures to our gallery, follow our blog and join us on Facebook, Twitter and LinkedIn and become a part of the Spa Community in Mexico, the Caribbean and Latin America.

For Spa & Wellness Enthusiasts and Industry Professionals alike. Providing up to date information on global & national spa trends, news & events, products & services, new launches, Spa experiences, networking opportunities and the growing community of spa in an expanding industry. We believe in bringing together the spa community. Read our online articles and magazine, answer poll questions, find suppliers and events, browse recruitment listings, add pictures to our gallery, follow our blog and join us on Facebook, Twitter and LinkedIn and become a part of the Spa Community in Mexico, the Caribbean and Latin America.

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7. SPORTS FINDS ITS FOOTING IN HOSPITALITY<br />

BY PATRICIA LADIS<br />

Globally, people are embracing social, empowering sports<br />

(pickleball is one example), and more people want to train<br />

like near-elite athletes. At the same time, pro, collegiate,<br />

and competitive junior athletes, traveling to compete, lacked<br />

hospitality destinations that deliver wellness, recovery<br />

treatments, and state-of-the-art gym equipment.<br />

Hospitality destinations are incorporating pro trainers and<br />

pro-level facilities, with brain-stimulating tech to boost<br />

performance, and a full recovery menu, from cryo chambers to<br />

on-demand IV drips. High-end wellness destinations cater to<br />

dedicated recreational athletes, letting guests train and learn<br />

from their sports idols. Body Holiday in St. Lucia now features<br />

sports-themed months, led by pro athletes and Olympians.<br />

Aman Resorts is unveiling fitness, performance, and recovery<br />

retreats led by Maria Sharapova. Hospitality groups are thinking<br />

beyond 'training like an athlete' and organizing competitive<br />

play: swimmers, runners, and tennis and pickleball players<br />

want to compete with others. Sports tourism (people traveling<br />

to watch events) is a massive market, but more destinations<br />

are moving people from spectators to participants.<br />

26<br />

aribe<br />

www.spawellnessmexico.com

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