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Download latest annual report - HT Media

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Annual Report 2011-12<br />

104<br />

Net realizable value is the estimated selling price in the<br />

ordinary course of business, less estimated costs of<br />

completion and estimated costs necessary to make the sale.<br />

l) Revenue recognition<br />

Revenue is recognized to the extent that it is probable<br />

that the economic benefits will flow to the Group and<br />

the revenue can be reliably measured. Specifically, the<br />

following basis is adopted:<br />

Advertisements<br />

Revenue is recognized as and when advertisement is<br />

published /displayed and is disclosed net of discounts.<br />

Sale of News & Publications, Waste Paper and Scrap<br />

Revenue is recognized when the significant risks and<br />

rewards of ownership have passed on to the buyer and<br />

is disclosed net of sales return and discounts.<br />

Income from Services<br />

Revenues from service contracts are recognised prorata<br />

over the period of the contract as and when<br />

services are rendered.<br />

Printing Job Work<br />

Revenue from printing job work is recognized on the<br />

completion of job work as per terms of the agreement.<br />

Airtime Revenue<br />

Revenue from radio broadcasting is recognized on an<br />

accrual basis on the airing of client’s commercials.<br />

Revenue from online advertising<br />

Revenue from www.shine.com and www.desimartini.com<br />

by display of internet advertisements are typically<br />

contracted for a period of one month to twelve months.<br />

Revenue in this respect is recognized over the period<br />

of the contract, in accordance with the established<br />

principles of accrual accounting. Unearned revenues<br />

are <strong>report</strong>ed on the balance sheet as deferred revenue<br />

Revenue from subscription of packages of placement<br />

of job postings on www.shine.com is recognized at the<br />

time the job postings are displayed on www.shine.com<br />

based upon customer usage patterns, or upon expiry<br />

of the subscription package whichever is earlier.<br />

Revenue from sale of leads<br />

Revenue from sale of leads on www.htcampus.com is<br />

recognized at the time of delivery of the leads to the<br />

customer.<br />

Revenue from job fairs<br />

Revenue is recognized after the completion of the<br />

job fairs.<br />

Revenue from resume services<br />

Revenue is recognized after the resume has been<br />

completed.<br />

Revenue from SMS pushes<br />

Revenue is recognized after the delivery of SMS<br />

pushes.<br />

Revenue from tuition services<br />

Revenue from rendering tuition services is recognized<br />

over the period of the completion of the course offered<br />

Interest<br />

Revenue is recognized on a time proportion basis<br />

taking into account the amount outstanding and<br />

the rate applicable. Income on investment made in<br />

the units of fixed maturity plans of mutual funds is<br />

recognized based on the yield earned and to the extent<br />

of its reasonable certainty.<br />

Dividend<br />

Revenue is recognized if the right to receive payment is<br />

established by the balance sheet date.<br />

Commission Income<br />

Commission Income from sourcing of advertisement<br />

orders on behalf of other entities’ publications is<br />

accrued on printing of the advertisement in the<br />

publications.<br />

m) Foreign currency transactions<br />

Initial Recognition<br />

Foreign currency transactions are recorded in the<br />

<strong>report</strong>ing currency by applying to the foreign currency<br />

amount, the exchange rate between the <strong>report</strong>ing<br />

currency and the foreign currency prevailing at the date<br />

of the transaction.<br />

Conversion<br />

Foreign currency monetary items are <strong>report</strong>ed using<br />

the closing rate. Non-monetary items which are carried<br />

in terms of historical cost denominated in a foreign<br />

currency, are <strong>report</strong>ed using the exchange rate at<br />

the date of the transaction and non-monetary items<br />

which are carried at fair value or other similar valuation<br />

denominated in a foreign currency are <strong>report</strong>ed using<br />

the exchange rates that existed when the values were<br />

determined.<br />

Exchange differences<br />

Exchange differences, in respect of accounting years<br />

commencing on or after 7th December, 2006, arising<br />

on <strong>report</strong>ing of long-term foreign currency monetary<br />

items at rates different from those at which they<br />

were initially recorded during the year, or <strong>report</strong>ed in<br />

previous financial statements, in so far as they relate<br />

to the acquisition of a depreciable capital asset, are<br />

added to or deducted from the cost of the asset and<br />

are depreciated over the balance life of the asset, and<br />

in other cases, are accumulated in a “Foreign Currency<br />

Monetary Item Translation Difference Account” in the<br />

enterprise’s financial statements and amortized over<br />

the balance year of such long-term asset/liability but<br />

not beyond accounting year ending on or before 31st<br />

March, 2020.<br />

Exchange differences arising on the settlement of<br />

monetary items not covered above, or on <strong>report</strong>ing<br />

such monetary items of company at rates different<br />

from those at which they were initially recorded during<br />

the year, or <strong>report</strong>ed in previous financial statements,<br />

are recognized as income or as expenses in the year in<br />

which they arise.<br />

Forward Exchange Contracts not intended for trading<br />

or speculation purposes<br />

The premium or discount arising at the inception of<br />

forward exchange contracts is amortized as expense<br />

or income over the life of the contract. Exchange

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