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The pilot area of Auronzo di Cadore (Belluno) - Università Ca

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Fig. 23<br />

Strategies ranking<br />

after weights’ elicitation<br />

(scenario B1)<br />

Fig. 24<br />

Sustainability triangle <strong>of</strong><br />

the strategies evaluated<br />

(scenario B1)<br />

clude that the perception on the desirability <strong>of</strong>,<br />

and the value attributed to snow-related activities<br />

changed throughout the participatory process<br />

as a consequence <strong>of</strong> merging local and scientific<br />

knowledge and structuring the information<br />

in an in<strong>di</strong>cator-based framework. In fact,<br />

before the first workshop, <strong>Auronzo</strong>’s development<br />

strategies was still oriented towards the<br />

development <strong>of</strong> ski-intensive activities despite<br />

the fact that the competition <strong>of</strong> the neighbouring<br />

destinations is exceptionally strong and the<br />

possibility to connect with successful ski-tours<br />

appears to be highly improbable.<br />

6.2 / <strong>Auronzo</strong> ClimAlpTour e-tool application’s key messages<br />

Investing on the <strong>di</strong>mensions <strong>of</strong> winter tourism that are detached from the<br />

activities based on snow seems like the safest way to proceed for a destination<br />

with the characteristics <strong>of</strong> <strong>Auronzo</strong> <strong>di</strong> <strong><strong>Ca</strong>dore</strong>. A BYDSNW strategy<br />

should however be linked to a project for the enhancement <strong>of</strong> the public<br />

transportation as the in-destination transfer needs <strong>of</strong> tourists may significantly<br />

increase.<br />

An ALTSKI strategy could successfully me<strong>di</strong>ate between the lifts industry,<br />

which has already invested a lot in the past and the possible futures that<br />

the local winter tourism will have to face.<br />

Apart from the snow-related risks and costs, a SKINT strategy could undermine<br />

the bulk <strong>of</strong> <strong>Auronzo</strong>’s tra<strong>di</strong>tional tourism rather than buil<strong>di</strong>ng on it,<br />

turning such a choice into a strategic error in the me<strong>di</strong>um to long term. Lift<br />

operators should rather take into account the optimization <strong>of</strong> the existing<br />

50

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