Activities (1,3 MB) - Colruyt Group

The Belgian foodservice companies Collivery and Foodinvest,
which was acquired in 2010, supply professionals in the
extensive market of eating out. This concerns both commercial
restaurants and social restaurants in schools, hospitals, OCMWs
with a hot kitchen. There are also deliveries to B2B customers
without a hot kitchen such as grocers, food producers, day
care centres or KMO companies that order food products for
their cafeterias.
The customer portfolio also includes retail customer, among
which self-employed persons and professionals. Finally, the
foodservice supplies ingredients to catering companies to
prepare meals.
Collivery and Foodinvest offer a complete foodservice and
extensive retail product range with a complete service. They
receive logistic support from two distribution centres in Lot and
Bornem, in combination with four hubs throughout Belgium.
In a climate of increasing complexity in the out-of-home
market, our foodservice company have made a spear point
out of providing professional convenience to their customers.
Developments
In the past financial year, the foodservice division worked
on the further integration of the activities of Foodinvest and
Collivery. Together with the French foodservice, Foodservice
started working on developing its own brand policy.
Eighty percent of the B2B customers places its orders via the
internet. In order to meet this rising demand, Foodinvest also
launched a new order website for its professional customers
together with its French counterpart Pro à Pro in March 2012.
The Foodinvest and Pro à Pro order websites are technically
identical. A considerable cost savings is realised by working
with the same IT platform. In a following phase, one single
website will be launched for all of the group’s foodservice
activities.
Outlook
The Belgian foodservice activities expect to realise higher
revenues in 2012.
Synergy between the Belgian and French foodservice,
on the one hand, and the retail activities, on the
other, should lead to better purchasing terms and
conditions and an optimisation of the product range.
In the future, one combined website will be launched for all
foodservice activities in Belgium.
www.collivery.be
Order website with a wide range of retail products and a range
of wholesale products.
www.colruyt.be > b2b
Combines all services for professionals: Collivery, Colruyt Export,
Colruyt debit card, Colruyt Professional, ColliShop B2B and
DATS 24.
www.foodinvest.com
Professional foodservice customers can place their orders
online. They can see all of the products and promotions at once
and they can place their orders 24 hour a day.
2.2.2. Foodservice in France
Pro à Pro provides foodservice throughout France, which is also
referred to in France as ‘RHD’ or ‘restauration hors domicile’.
• Year of inception: 2001 (acquisition)
• Customers: 42.000 in catering, social restaurants,
wholesalers and hotels, restaurants and cafés
• Products: dry, fresh, frozen
• Radius of action: all of France
• Logistics: 19 distribution centres, 11 hubs, 350 trucks/
vans
• Number of employees in FTE: 1.406 (+ 24), among
whom 200 sales and 100 tele-sales persons
• Baseline: Le goût de l’engagement
annual report 2011•2012 00 01 02 03 04 05
89