13.02.2015 Views

2014_epi

2014_epi

2014_epi

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

4.12. Gelar Wicara ( Talk Show) 48<br />

4.13. Periklanan Informatif ( Informative Advertising) 49<br />

4.14. Pemaduan Produk ( Product Placement/Integration) 49<br />

4.15. Penggunaan Data Riset 49<br />

4.16. Subliminal 49<br />

4.17. Subvertensi ( Subvertising) 49<br />

B.<br />

1.<br />

2.<br />

3.<br />

IV.<br />

A.<br />

B.<br />

C.<br />

D.<br />

E.<br />

TATA CARA 50<br />

Penerapan Umum 50<br />

Produksi Periklanan 51<br />

2.1. Pengiklan 51<br />

2.2. Perusahaan Periklanan 51<br />

2.3. Mitra Usaha 51<br />

Media Periklanan 52<br />

3.1. Data Perusahaan 52<br />

3.2. Cakupan Khalayak 52<br />

3.3. Pemesan 52<br />

3.4. Pesanan 52<br />

3.5. Iklan Nirpesanan 52<br />

3.6. Penempatan Iklan 53<br />

3.7. Monopoli 53<br />

3.8. Informasi Dasar 53<br />

3.9. Tarif 53<br />

3.10. Perubahan Tarif Iklan 53<br />

3.11. Komisi dan Rabat 53<br />

3.12. Bukti Siar 53<br />

3.13. Penggantian 53<br />

3.14. Pembayaran 54<br />

3.15. Paksaan 54<br />

3.16. Ketentuan Lain 54<br />

PENEGAKAN 55<br />

Landasan 55<br />

Kelembagaan 55<br />

Penerapan 55<br />

Prosedur 56<br />

Sanksi 56<br />

-xi-

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!