Internasjonal markeds- og industrianalyse for biomarine ingredienser

concentrations can contain up to 70% combined EPA/DHA and up to 75% total
Omega-3. Their food ingredient applications for products made from the Powderloc
technology include but not limited to; baked goods, milk, yogurt, juice, nutrition
bars, and confectionary products.
In 2005 Ocean Nutrition purchased an existing facility in Wisconsin in response to
increased demand for Meg3® products. In 2007, Alicorp S.S.A of Peru and Ocean
Nutrition formed a joint venture that will double output of ONC’s MEG-3® products.
This new manufacturing facility is predicted to increase production capacity of
standard 18:12 fish oil by 200%. ONC’s sales are reported to be in excess of $100
million.
Key Distribution/Business Relationships:
In 2006, 15 different types of food products utilized MEG-3®. Some examples of food
products containing MEG-3® include Danone yogurt, Tropicana Orange Juice,
Gerber baby foods, Unilever’s Becel® Margarine Spread, Stoneyfield Farms’ Yogurt
and Wegmans (a national grocery chain) bread. They also have exclusive/co
branding relationships with supplement companies such as Natrol, and Dr. Andrew
Weil.
Neptune Technologies and Bioresources, Quebec, Canada
Neptune Technologies and Bioresources is another major player from Canada.
Neptune Technologies uses krill as its non-fish source of omega-3 fatty acids using a
patented method of extracting the oils from krill. Their trademarked product is
Neptune Krill Oil (NKO). According to Natural Products Insider, Neptune has a
meaningful advantage to traditional fish oils given the presence of a phospholipid
attached to its omega-3s. These proprietary phospholipids, phosphatidylcholine
(PC), phosphatidylethanoamine (PE) and phosphatidylinositol (PI) are unique
phospholipids which are carriers of EPA and DHA. NutraIngredients reported that
their sales in 2006 were 7.3 million (Canadian dollars).
Key Distribution/Business Relationships:
In 2005, Neptune formed an allegiance with Degussa AG for furthering R&D and
business developments for the krill-derived products. In 2007, Neptune also entered
into a distribution agreement with Schiff Nutrition International, Inc. for the distribution
of Neptune Krill Oil under the brand name Schiff® MegaRed. Schiff® MegaRed
is expected to become available in the consumer mass market in the United States
with an initial product launch through Costco planned for January 2008. In July 2007,
Neptune and Nestlé joined forces in a collaboration to jointly research the effects of
NKO on exceptionally prevalent conditions affecting the worldwide adult
population. Also in 2007, Neptune signed an agreement with Yoplait International to
research and develops new functional fresh dairy products for worldwide
commercialization.
Martek Biosciences, Columbia, MD
Although Martek produces omega-3 fatty acids from algae rather than marine
sources, it is the only vegetarian source of DHA and therefore a major player in the
omega-3 market, especially in the functional foods arena. Martek produces DHA
from a source of algae naturally rich in DHA. Their trademarked product is called
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