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Chiropractic 2025:

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<strong>Chiropractic</strong> <strong>2025</strong>: Divergent Futures<br />

Community health centers (CHCs)–a type of FQHC–currently provide about 7% of primary care in the U.S., but<br />

they are likely to provide a larger portion of primary care as health care reform is implemented. In our research<br />

for this report, we found CHCs in Iowa, California, and Connecticut that utilized chiropractors. 201 Generally in<br />

these CHCs the CHC leaders have had positive personal experiences with chiropractic care, or they knew local<br />

chiropractors they trusted to provide care. In Connecticut and Iowa the CHC established a connection with<br />

a chiropractic college and functions as a training site as well. CHCs can prove an important opportunity for<br />

chiropractors. At least one interviewee suggested that the percentage of CHCs offering chiropractic care will<br />

increase by <strong>2025</strong>, as CHCs search for ways to provide low-cost effective care and DCs look to gain business,<br />

exposure, and more experience. However, at least one other interviewee suggested that although CHCs may “offer”<br />

more chiropractic care, what really determines use and implementation of chiropractic care is method of delivery<br />

and payment.<br />

Corporate clinics are another important opportunity for inclusion of chiropractors. Leading companies like Google,<br />

Microsoft, Cerner, and Cisco are moving to onsite health care that includes chiropractic care. The clinics take a<br />

variety of forms, some part of health insurance, some free care. But having chiropractors available at the clinic is<br />

increasingly a desired option.<br />

Chiropractors, Public Health, and Prevention<br />

With increasing societal emphasis on prevention, the PPACA also provides opportunities for the chiropractic<br />

profession to go beyond patient care to engage in public health. Section 4001 on The National Prevention, Health<br />

Promotion, and Public Health Council has led to the development of the National Prevention Strategy, which was<br />

released on June 16, 2011, and aims to guide the nation in the most effective and achievable means for improving<br />

health and wellbeing. With the adoption of such national strategies for health and prevention (as well as others such<br />

as Healthy People 2020), chiropractors and chiropractic educational institutions (as with all clinical professions and<br />

health care systems) will need to clarify their roles in prevention and public health.<br />

Collectively many organizations and individual DCs are involved in the “Straighten Up America” Campaign,<br />

focusing on activity and posture to promote health. 202 DCs have the opportunity to continue to press patients in their<br />

practice to live more healthy lifestyles. They can do more screening with their patients for hypertension, diabetes,<br />

smoking, and obesity. DCs can get involved in their communities to encourage exercise activity, and can also<br />

support worker safety. This prevention opportunity parallels the community service that many DCs do working<br />

with the chamber of commerce or other local groups. Many DCs have pursued an MPH (Master’s in Public Health)<br />

Degree and nearly 300 are members of the <strong>Chiropractic</strong> Section of the American Public Health Association (APHA).<br />

This section focuses on public health issues (such as wellness) in the context of chiropractic practices and policies. 203<br />

Looking ahead, some interviewees felt that the number of DCs earning an MPH, joining the APHA, and engaging in<br />

public health activities and research will grow over the years to <strong>2025</strong>.<br />

The PPACA also offers new leadership opportunities for the chiropractic field. Section 4001 on The National<br />

Prevention, Health Promotion, and Public Health Council, for example, requires that its Advisory Group include<br />

“integrative health practitioners who have expertise in—(i) worksite health promotion; (ii) community services,<br />

including community health centers; (iii) preventive medicine; (iv) health coaching; (v) public health education; (vi)<br />

geriatrics; and (vii) rehabilitation medicine.” 204 The Board has been established, and although it does not currently<br />

include a chiropractor, DCs are eligible to join it in the future as they demonstrate expertise and increase their<br />

activities in these areas.<br />

The PPACA also requires that the PCORI Board of Governors include a “state-licensed integrative health care<br />

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