user interface design by applying theories of aesthetics - Theseus

TABLE OF CONTENTS
LIST OF FIGURES
TABLE OF CONTENTS
I
II
1 INTRODUCTION 1
1.1 Background 1
1.2 Statement of the Problem 1
1.3 Research Objective and Methodology 2
1.4 Overview of Thesis 3
2 RESEARCH APPROACH 5
2.1 Research Problem 5
2.2 Research Framework 5
2.3 Research Method 6
2.3.1 Data Collection 8
2.3.2 Data Analysis 11
3 LITERATURE REVIEW 12
3.1 Philosophy of Aesthetics 12
3.2 The Importance of a Good User Interface 13
3.3 User Interface Design in Aesthetics 14
3.3.1 Screen Layout 15
3.3.2 Element Distribution 19
3.3.3 Colour Theories 20
4 WEBSITE DESIGN 23
4.1 Non-aesthetic Website 23
4.2 Aesthetic Website Design 26
4.2.1 Website Layout Design 26
4.2.2 Element Distribution Design 28
4.2.3 Use of Colour 29
5 DATA ANALYSIS 30
6 CONCLUSION 34
7 DISCUSSION 35
7.1 Scope and Limitations 35
7.2 Reliability and Validity 35