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Event | Seoul Motor Show 2011<br />
Seoul Motor Show 2011 Sneak Preview<br />
The World’s Most Dynamic and Dazzling International<br />
Motor Show, Accredited by the OICA<br />
The Seoul Motor Show is a biennial<br />
auto show where domestic and foreign<br />
auto makers showcase their latest models<br />
that are either in production or at the<br />
R&D stage as well as new technologies<br />
for future models. The Seoul Motor<br />
Show dates back to 1995 and it is <strong>Korea</strong>'s<br />
only motor show that has won the<br />
OICA( Organisation Internationale des<br />
Constructeurs d' Automobiles) accreditation.<br />
This is the Seoul Motor Show<br />
2011's 8th event.The Seoul Motor Show,<br />
which was designated by the Ministry of<br />
Knowledge and Economy as one of the<br />
top global exhibitions, has evolved into a<br />
major and well renowned exhibition held<br />
in <strong>Korea</strong>. Furthermore, it seems to be on<br />
the right track for joining the ranks of other<br />
top motor shows such as the Frankfurt Motor Show, the Paris<br />
Motor Show, the Detroit Motor Show and the Tokyo Motor<br />
Show.<br />
Evolution, Green Revolution on Wheels,<br />
the Seoul Motor Show 2011<br />
The Seoul Motor Show 2011 is scheduled to be held for 11<br />
days from March 31 to April 10 at KINTEX (<strong>Korea</strong> International<br />
Exhibition Center), Goyang, Gyeonggi-do (visit www.motorshow.or.kr<br />
to learn more). Under the theme of "Evolution, Green<br />
Revolution on Wheels", passenger cars, commercial vehicles,<br />
two-wheeled vehicles, bicycles, auto parts and other related devices<br />
will be on display at the exhibition. The 8th Seoul Motor<br />
Show will offer visitors a rare opportunity to have a panoramic<br />
view of the ongoing trend of the global auto market and new auto<br />
technologies.The 8th Seoul Motor Show will be the biggest motor<br />
show ever held in <strong>Korea</strong>; 132 companies (including auto makers<br />
and parts suppliers) from a total of eight countries with an expected<br />
visitor turnout of one million will take part in it. The Seoul<br />
Motor Show 2011 has elicited great interest from participants;<br />
above all, most of the participating auto companies asked for an<br />
expansion of the exhibition size, but KINTEX was not big<br />
enough to meet their demands for greater space. As a result, participating<br />
companies were allotted spaces that are 15 percent to 20<br />
52 KOREA <strong>IT</strong> TIMES | December 2010<br />
percent smaller than they wished.<br />
By Huh Wan/ wanhuh@kama.or.kr<br />
Seoul Motor Show also showcases various types of historical vehicles in the World Automotive History Hall<br />
The Seoul Motor Show 2011 will be an improvement<br />
on previous events. - Top-notch luxury cars<br />
and fancy sports cars such as Maybach and<br />
Porsche will perch on the floor of KINTEX.<br />
In the case of vehicle models, ultra luxury cars and sports cars<br />
such as Maybach and Porsche that are rarely seen on the road<br />
will grace the Seoul Motor Show 2011 with their presence. In addition,<br />
Japan's Subaru, who developed the world's first fourwheel<br />
drive passenger car, will enter the Seoul Motor Show 2011<br />
to flaunt its state-of-the-art technologies. As for vehicle parts suppliers,<br />
major purveyors such as Hyundai Mobis, Mando and<br />
HCC (Halla Climate Control Corp.) will put on display their future-oriented<br />
auto parts. In sync with an increasing focus on lowcarbon<br />
and green growth around the world, an array of ecofriendly,<br />
high-efficiency, energy-saving small cars, hybrid vehicles,<br />
fuel cell vehicles (FCVs) and electric vehicles (EVs) will be<br />
displayed to stoke up public interest in the 'green vehicle' trend.<br />
A variety of peripheral programs are also in the wings to entertain<br />
visitors: by lottery, a car and a bicycle will be gratuitously given<br />
to visitors each day. To better serve the forecasted 1 million<br />
visitors at the Seoul Motor Show 2011, there are a slew of programs<br />
in the pipeline such as a Smart Vehicle and Smart Road