Good Practices in Tourism Awareness Programmes - Caribbean ...

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Contact Information Ms. Annette Tingle Executive Coordinator Team Jamaica Project Heart Trust/NTA & TPDCo The Tourism Centre 64 Knutsford Blvd Kingston 5 Tel: 876-908-5327 Fax: 876-929-8269 E-mail: annettet@tpdco.org Good Practices in Tourism Awareness Programmes 31
Name of the Programmes The Jamaica Tourist Board (JTB) has implemented the following programmes: • JTB Scholarship Programme • Tourism Awareness Week • Tourism Action Clubs (TAC) • General Tourism Awareness Activities • Careers in Tourism Programme • Tourism Awareness Competition Brief Description of the Programmes/Goals JTB Scholarship Programme Jamaica’s Tourist Board offers three scholarships valued up to JA$1.5 million or (estimated US$20,000) to students pursuing a Bachelor’s Degree in Hospitality and Tourism Management. The scholar should have worked in the industry for a period of three years, must be interested in pursuing a foreign language and must maintain at least a B+ average throughout their course of study. The student is then bonded to the Jamaican tourist industry for a period of three years. Tourism Awareness Week Tourism Awareness Week of activities is generally held the week of December 15 th , which marks the start of the winter season. This week of activities is headed by the Ministry of Tourism and supported by industry partners across the island. Good Practices in Tourism Awareness Programmes 32
Page 1 and 2: COMPETING WITH THE BEST Good Practi
Page 3 and 4: Competing With the Best Good Practi
Page 5 and 6: • How long has the programme been
Page 7 and 8: COUNTRY NAME OF PROGRAMME(S) NAME O
Page 9 and 10: ANTIGUA & BARBUDA Name of Programme
Page 11 and 12: ARUBA Name of Programme “Aruba Pr
Page 13 and 14: Phase 4 - Re-certification and Cour
Page 15 and 16: The students receive weekly quizzes
Page 17 and 18: BARBADOS Name of the Programme: TEA
Page 19 and 20: Programme Feedback/Results • An i
Page 21 and 22: CONTACT INFORMATION Ms. Keesha Youn
Page 23 and 24: There was a week-long public launch
Page 25 and 26: • Charter Yacht Society Boat Show
Page 27 and 28: CURAÇAO Name of the Programmes: Cu
Page 29 and 30: - Graduation Evening and Exposition
Page 31 and 32: Programme Feedback/Results Due to i
Page 33: Levels of Certification include the
Page 37 and 38: Programme Activities Tourism Awaren
Page 39 and 40: MONTSERRAT Name of the Programmes T
Page 41 and 42: NEVIS Name of the Programmes The Ne
Page 43 and 44: • The Ministry of Tourism receive
Page 45 and 46: Target Group The general population
Page 47 and 48: There is also an Annual Quality Awa
Page 49 and 50: “Hello Tourist!” Programme “H
Page 51 and 52: Name of the Programme ST. KITTS “
Page 53 and 54: CONTACT INFORMATION Mrs. Anesia Bap
Page 55 and 56: 5. Tourism as a tool for economic d
Page 57 and 58: TRINIDAD & TOBAGO Name of the Progr
Page 59 and 60: Challenges/Areas for Improvement Co

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