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What is a Value Chain?<br />

•A A value chain is a sequence of<br />

business functions in which utility<br />

(usefulness) is added to products or<br />

services as they move from supplier<br />

to end customer<br />

•Value auechains saeote are often viewed edlike ea<br />

river--upstream and downstream<br />

• NOTE: Value Chain discussion draws heavily from Michael<br />

Porter, Competitive Advantage--Creating and Sustaining<br />

Superior Performance

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