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p36 :: Apparel & Footwear<br />

How reflective keeps runners safe By JoHLEttE DE JAGEr*<br />

For most runners, their daily programmes and job obligations<br />

force them to jog early morning or late afternoon.<br />

Both periods of the day unfortunately pose the challenge<br />

of being visible to other road users. In more than 80% of<br />

accidents involving runners in lowlight conditions, the driver<br />

expressed shock that he or she only became aware of the<br />

runner on impact — when it was already too late to do anything<br />

about it.<br />

Almost everybody wants to look good in their running<br />

clothes and dark clothing is generally more flattering …<br />

which explains why many runners do not seem to realise<br />

the importance of hi-visibility clothing. The dressing behaviour<br />

of runners do, however, change after a near accident<br />

or the loss of a buddy in an accident in lowlight conditions.<br />

Fortunately, the major athletic brands have incorporated<br />

reflective in their gear, which made runners more aware of<br />

reflective. It has also made the concept more acceptable.<br />

Reflective piping, strips in various formats, heat transfers, sew-on embossed<br />

badges — all can be applied in such a way so that it can be a true<br />

lifesaving feature. A manufacturer incorporating reflective should use products<br />

with high candela counts, suitable for multiple washing cycles, which are<br />

light and durable.<br />

Any reflective is better than no reflective. The application of reflective has,<br />

however, unfortunately not always been done effectively. High visibility items<br />

need a certain amount of reflective per square meter on apparel to make the<br />

wearer fully visible. High visibility colours like the well-known lime-yellow and<br />

orange are only day glow and add no value to visibility at night. Tops or shorts<br />

need good standard silver reflective to be visible in darker periods i.e. after<br />

dusk and before dawn.<br />

A little reflective is better than nothing, but the larger the reflective strips,<br />

or areas covered with reflective, the better. The ideal is for the runner to be<br />

360° visible — so that it does not matter from which angle the vehicle approaches<br />

him or her. That means that the reflective ideally needs to be applied<br />

360°around the garment. This will ensure that the runner is seen from<br />

all sides and as far away as a kilometer in the light of a car.<br />

Nowadays, there are various attractive options to make runners visible in<br />

lowlight and dark conditions — and at the same time still enable them to<br />

express individuality through their running gear.<br />

• The starting point is to incorporate the reflective<br />

on those items the runner cannot go without — for<br />

instance, running tops or shorts, or shoes. This is a<br />

classic example of “passive prevention”. The runner<br />

will be visible, without having to add anything special<br />

to their gear, such as a running belt, wristband, headgear<br />

or gloves.<br />

• Hi-viz or neon bright tops or T-shirts and shorts ensure<br />

the wearer can easily be seen before daybreak/<br />

dawn and dusk — those in-between periods of night<br />

and day when the effectiveness of reflective materials<br />

and car headlamps start to wane — when the<br />

brightness of the neon colour garments become vital.<br />

In the dark, these colours will, however, only be visible<br />

when combined with reflective.<br />

• Bright coloured socks add visibility — although very few sock manufacturers<br />

add reflective as a trim.<br />

• Running shoes have reflective piping incorporated in the shoe designs, or<br />

added as a functional item, such as a pull-on strap in reflective. Other reflective<br />

items can be done in logos, laces, or heat-applied designs.<br />

• Reflective armbands are a great way to add more visibility to running outfits<br />

and the movement of the arms attract attention while running.<br />

• Reflective running belts are excellent as they ensure 360° visibility in the<br />

light of a car.<br />

• Hi-visibility neon or day-glow yellow or orange caps or hats with reflective<br />

detail all around the brim, or sides of a cap, can incorporate 360° reflective<br />

— which can be a very economical way to add reflective.<br />

• Reflective running gloves — the up and down movement of the hands<br />

makes it very easy for a driver to spot movement<br />

• Headlamps and torches enable motorists to see an approaching runner,<br />

but often not from the back. LED flashing lights that clip on are better for<br />

walking the dog, than running as too much bumping around may cause<br />

them to go off from time to time.<br />

Nowadays, hi-visibility day-glow colours, reflective trims and materials, as<br />

well as glow-in-the-dark, are used together as mountain bikers doing night<br />

rides in unlit areas need the glow-in-the-dark trims as safety feature too.<br />

*Johlette de Jager became concerned about the number of pedestrian deaths in low-visibility conditions when working at the Medical Research Council. Research<br />

showed that in Europe the use of reflective reduced the danger. She then became co-founder of Glow Gear, a South African manufacturer of reflective products.<br />

Running products cont from p34<br />

the entire bottle glows when light shines on it.<br />

New Balance also uses graphic details in order<br />

to increase visibility. “Most of our technical<br />

running apparel has reflective piping, trims<br />

and or graphic detail on them, which is suitable<br />

for any runner, but would definitely benefit<br />

the road runner in lowlight conditions,”<br />

says Katharine Tromp from New Balance SA.<br />

Their WRP4105 Boylston Capri (for women)<br />

has large reflective graphic at the knee while<br />

the MRJ4100 (for men) and WRJ4100 (for women)<br />

has large reflective graphic on the sleeve.<br />

The WRP3315 Impact Tight (for women) has<br />

a reflective material strip running down the<br />

side as well as reflective details on the back<br />

whereas the MRP3315 Impact Tight (for men)<br />

has reflective detail at the zips and graphics<br />

on the back.<br />

All their Nbx running styles also usually feature<br />

3M reflective trimmings on the back or<br />

front of the shoe, to help increase runner visibility<br />

in lowlight conditions.<br />

“We also carry a reflective belt, which is adjustable<br />

and fits most sizes, as well as a strobe<br />

light which can be attached to a belt or waist<br />

band and can be set to flash,” says Tromp.<br />

Puma’s reflective running gear is called Nightcat,<br />

consisting of jackets, shorts and t-shirts<br />

made with visiCELL highly reflective material.<br />

“This is is designed to enhance others’ awareness<br />

of runners in dim light situations” says<br />

Collin Allin from Puma SA. All Puma shoes also<br />

feature reflective stripes.<br />

Reebok running apparel have reflective<br />

and fluorescent prints to give runners maximum<br />

visibility during lowlight running, says<br />

Tezanne Shunmoogum from Reebok SA. Their<br />

colour and overall design all incorporate<br />

bright, bold graphics and colours, which aids<br />

maximum visibility.<br />

Salomon offers shoes with reflective branding<br />

that makes runners visible in lowlight.<br />

Many clothing manufacturers combine reflective<br />

with bright colours in order to offer<br />

visibility in both light or lowlight conditions.<br />

“Our technical lightweight running apparel is<br />

suited to any type of runner in lowlight conditions<br />

as we have a variety of light colour garments<br />

which all have reflective branding on<br />

the front and back,” says Jackie Moore from<br />

Salomon SA.<br />

For road or trail runners, she would recommend<br />

their Exo S-Lab TwinSkin short, which although<br />

dark in colour, has sufficient reflective<br />

branding all around to offer greater visibility.<br />

Skechers has introduced Photoluminescant<br />

technology to make their runner gear more<br />

visible in lowlight condition. Skechers’ Nite<br />

Owl range of running shoes only need exposure<br />

to a light charge in order to remain glowing in<br />

lowlight or no light conditions.<br />

“These shoes are ideal as they use photoluminescant<br />

technology that produces a glow<br />

effect in darkness or lowlight conditions,” says<br />

Derick Koen from Footwear Trading, local distributors<br />

of Skechers. Short exposure to a light<br />

source causes the shoe to glow in the dark and<br />

the more it is exposed to a light source, the<br />

longer it will glow, he says.<br />

Light in the dark<br />

Some running garments incorporate blinking<br />

or steady LED lights in their designs to make<br />

the wearer more visible to passing to p38<br />

Sports Trader :: 2014 March

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