Boxoffice-November.17.1956

. . Y&W
WINNING CAMPAIGNS — Commonwealth
Theatres in the Kansas City area
recently held a contest on the best promotional
campaig:n for "The Tender
Trap," with 75 theatres participating in
the bonus awards, totaling $100. At top,
first prize winner, John Newcomer, right,
manager of the Page Theatre, Shenandoah,
Iowa., received an MGM check for
$50 from Mayor Paul C. Ambler, mayor
of Shenandoah. Middle photo: Charles
Rees, left, manager of the Sherman,
Goodland, Kas., received a check for $25
from Mayor James Thomas Hill of Goodland.
Bottom photo: Vern Peterson, left,
manager of the Lee, Clinton, Mo., received
the third place prize, a check for $25 from
Mayor Boss J. Wastell of Clinton.
Stars in 'Secret Affair'
Susan Hayward and Kirk Douglas are the
stars in Warners' "Top Secret Affair."
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INDIANAPOLIS
. . .
Cyndicate Theatres, central Indiana circuit
with lieadquarters at Franklin, has bought
the C-Ville and Ben-Hur drive-ins at Crawfordsville
from Jack Cook and Bert Rayburn
of that city. The purchase price was not revealed
John Woehrle opened his new
Lakewood Drive-In at Jeffersonville November
7. It has a 500-car capacity. Eddie Ornstein
will buy and book for this operation.
Maurice Robbins closed the Tri-Way Drive-
In at Plymouth last week. Y&W will close
the Sky-Drome at New Castle November 18
and closed the Ski-Hi at Muncie last week.
It still has three drive-ins operating weekends
. has booked the "Biggest in
Person Show of 1956" for two performances
on the stage at the Palace, Gary, November
23.
Dal Schuder, manager of the Circle, had
representatives of Elvis Presley fan clubs unveil
a giant 14-foot cutout of their hero in
the lobby Thursday. "Love Me Tender" opens
there November 22 . . . Roy Kalver, Decatur,
president of the Allied Theatre Owners of
Indiana, will give the keynote speech at the
National Allied Convention in Dallas November
27. Hugh McClachlan, Trueman Rembusch
and William A. Carroll also will attend
from Indiana. Rembusch has retired from
the Indiana State Fair Board after serving
four years.
Indianapolis Cooperative Theatres, headed
by Pete Fortune, has moved its office from
the Chamber of Commerce building to the
Cinema Theatre, which Fortune recently took
over from Ernie Miller . . . John St. Armand,
who operates the Flora at Flora, took over
the Roxy at Delphia November U from the
Alliance circuit . . . Bob Conn, formerly Indianapolis
manager for 20th-Fox and now
working out of Chicago, was here Thursday
for a World Showmanship drive meeting.
Many Indiana exhibitors are promoting
Christmas shows under merchant sponsorship
Dale McFarland, general manager
. . . of Greater Indianapolis, has "sold" the Lyric
to Western Electric plant employes for three
"Oklahoma!" theatre parties this month.
He also has reserved the house for Indiana
Farm Bureau and P. R. Mallory Co. nights
and is promoting the idea among other businesses
and industries.
More Safety Clubs
HARTFORD—Children's safety clubs, recently
launched at Stanley Warner theatres
in New London, Willimantic and Danbury,
Conn
, have spread to two more SW situations,
the State in Manchester, and the Palace in
Norwich. The theatres issue membership
cards to youngsters attending special Saturday
matinee programs.
Equips New Drive-In
DETROIT—Ernie Forbes Theatre Supply
has installed complete RCA projection and
sound equipment for the new 1,000-car Northland
Drlve-In at Flint Just opened by William
Oleksyn. This is the only theatre In Michigan
wired for in-car heaters, but It will not remain
open this winter because of the short
season between opening and cold weather.
Exhibitors Join Salesmen
In Colosseum Activities
ST. LOUIS—Many local exhibitors took
part in the social activities of the annual
meeting of the Colosseum of Motion Picture
Salesmen of America here last Friday and
Saturday (9, 10).
Visitors attended the Saturday luncheon
in the Marquis room of the Kingsway Hotel,
when L. J. "Bill" Williams of Union, Mo.,
president of Missouri-Illinois Theatre Owners
and a former film salesman, was asked to
take a bow. Williams was unable to attend
the cocktail party and convention dinner that
evening because he had to drive to Hermann,
Mo., to manage the Hermo Theatre, one of
the units of his circuit, that night.
The cocktail party, hosted by the Coca-Cola
Co., and the convention dinner were the social
highlights of the meeting.
Tom Edwards of Eldon, Mo., a former
president of both MITO and the Kansas-
Missouri Theatre Ass'n, and another former
film salesman, was master of ceremonies at
the dinner.
George H. Ware, assistant secretary and
treasurer of St. Louis Loge 19 and a retired
20th-Fox salesman, opened the dinner session
with a brief welcome on behalf of President
George A. Cohn and other members of
Loge 19. He then presented Edwards as "the
Sage of the Ozarks" and "the No. 1 Hillbilly
Theatre Owner and Zoo Keeper of Missouri."
Others who attended the luncheon, cocktail
party or convention dinner included
Myra Stroud, MITO executive secretary;
Marcella DeVinney, "Miss Filmrow of 1956-
57," and Ruth Sharnus, Miss Paramount, all
of St. Louis; Tom Edwards, Eldon, Mo.;
FranK Plumlee, Parmington, Mo.; Mr. and
Mrs. Tom Bloomer, Belleville, 111.; Mr. and
Mrs. Joe Goldfarb, Mr. and Mrs. Izzy Wienshienk,
and Mr. and Mrs. Barney Lewis,
Alton, 111.; Mrs. Bruce Marshall and Mrs.
John Vos, Denver, Colo.; Homer Hisey, Nashville,
111.; Aletha Shopmaker, Miami, Fla., and
Mr. and Mrs. David R. Alrutz, Mr. and Mrs.
William Pfeffer, Pauline Wrozier, Gladys
Kaiser, Grace Lusicic, Mr. and Mrs. Harry
Hynes jr., Mrs. George A. Cohn, Mike Lee,
Lou Ratz, Hugh Nesbitt, Joe Sarfarty, Dick
Stahl, Eddie Stevens, Tommy Williamson,
Cliff Mantle, Al Coco, Dave Ross, Harry
Kaufman and David F. Barrett, all St.
Louis, Mo.
Refuse Rezoning Request
SAN ANTONIO—A rezoning request to
permit construction of a 400-car drive-in
theatre near Our Lady of the Lake College
has been denied by the city planning and
zoning commission. The request was from
Beatrice Johnson and George Santikos. The
property is between Castroville road, S. W.
24th, S.W. 23rd and El Paso streets. The
commission asserted the outdoor theatre
would lead to the congestion of traffic on
bordering streets.
Tactical Error by Masher
CHICAGO—A would-be molester made a
costly error in the Roosevelt Theatre here
when he directed his advances toward a
policewoman, who arrested him on the spot.
Policewomen and detectives had been assigned
to the theatre following several complaints
from women patrons.
48 BOXOFFICE :
: November
17, 1956