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Annual Report 2002 - Agfa

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1 | The contract proof represents a 'preview' of what the printer is about to<br />

print. Printer and customer sign off that proof as a binding contract. The<br />

best of <strong>Agfa</strong>'s knowhow in colour quality and consistency management is<br />

what makes the Sherpa24M a most reliable digital contract proof system.<br />

2 | <strong>Agfa</strong>'s platesetters enjoyed great succes in <strong>2002</strong>. The Palladio offers an<br />

affordable and low risk transition to computer-to-plate for small and<br />

medium printing companies. The Polaris X offers improved efficiency for<br />

the newspaper printing industry thanks to violet laser technology.<br />

2 |<br />

3 | The first installation of the Delano system in a production environment is<br />

planned for the first half of 2003. The web-based software will coordinate<br />

and integrate collaboration, communication and project management in<br />

the graphics industry.<br />

Seybold Bulletin, the leading electronic newsletter for the graphics industry, described <strong>Agfa</strong>’s<br />

ApogeeX, the newest generation of pdf-based workflow solutions, as ‘a coherent, easy-to-use, and<br />

powerful system’. It said “<strong>Agfa</strong> has done an impressive job and (…) has set a difficult target for its<br />

competitors.” <strong>Agfa</strong> already has an installed base of 13,000 Apogee workflow automation licences.<br />

The American newspaper USA Today selected <strong>Agfa</strong>’s APS Content Management System, a powerful<br />

digital archiving management system for the automatic archiving of all data from publications<br />

(advertisements, images and articles). In <strong>2002</strong>, <strong>Agfa</strong> also entered into a partnership with Canada’s<br />

Quebecor World, the largest print-media service company in the world, to develop and implement<br />

Delano, a web-based system for collaboration, communication and project management in the<br />

graphics industry. The first production installations are expected in the first half of 2003.<br />

Adapting the sales and service organisation<br />

<strong>Agfa</strong> approaches the market with comprehensive and integrated solutions tailored to specific<br />

customer needs. Its highly developed worldwide sales and service organisation adopts a growing<br />

consultancy role, in order to help printing companies with their transition to computer-to-plate and<br />

the implementation of company-wide digital production flows.<br />

In order to improve further on sales efficiency and customer satisfaction, <strong>Agfa</strong> continued with the<br />

roll-out of the Apollo project in <strong>2002</strong>. Higher sales effectiveness is achieved through thorough<br />

customer segmentation and a targeted sales approach. This project started in Europe and will also<br />

be implemented in America and Asia in 2003.<br />

<strong>Agfa</strong> annual report <strong>2002</strong><br />

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