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EXHIBITIONREVIEW<br />
DenMit Trading. Remarked Mr Boris Loyez, International<br />
Sales Manager for Owandy, with a tinge of regret: “With the<br />
amount of enquiries that we are getting, I regret that I didn’t<br />
get a bigger booth and bring in our machine for a better<br />
demo. But we will be back in 2010 with a bigger booth and<br />
better exhibits.”<br />
However, there were also gripes from the exhibitors as well.<br />
Said Mr Milan Rajek, Managing Director of Bausch Articulating<br />
Papers: “IDEM is an important show for us and this year is no<br />
exception. We were expecting a better turn-out this time as<br />
compared to 2006 but I must say apart from Day 1, the rest of<br />
the days were generally disappointing in terms of visitors.”<br />
Conspicuously absence were the Thais and Vietnamese.<br />
Observed Heddie Ricci, General Manager of Bionnovation<br />
Biomedical: “We have a good share of visitors from India,<br />
Singapore, Malaysia and Indonesia but we didn’t get to see<br />
many Thais or Vietnamese attending this event.”<br />
IDEM — being an off-shoot of<br />
the more successful and<br />
illustrious IDS in Cologne,<br />
Germany — may find it difficult<br />
to emulate the immense success<br />
enjoyed by IDS but that should<br />
not stop it from aiming for the<br />
sky and developing its own<br />
characteristics<br />
The Vietnamese and the Thais have good reason to be<br />
absence as they have their own dental exhibitions in their own<br />
backyards, happening close to IDEM — April and May<br />
respectively. However, I believe that the absence of these two<br />
groups of visitors did<br />
not undermine the<br />
overall performance of<br />
the show.<br />
The Visitors<br />
Virtually all the visitors<br />
knew what they came<br />
for but there were some<br />
who came with an open<br />
mind and were<br />
pleasantly surprised<br />
with what they saw.<br />
Said Mr M. R.<br />
Chowdhury, General<br />
Manager (<strong>Dental</strong>) of<br />
UniMed Limited of<br />
Bangladesh: “I must say<br />
I am impressed with<br />
what I saw and I also<br />
managed to get in touch<br />
with some of the<br />
principals which I have been trying to meet up for quite some<br />
time.”<br />
Others like Dr Aris Sutanto from Indonesia and Dr Lilli Ann Dim<br />
Fernando from the Philippines were there to update themselves<br />
on the latest in the industry, as well as purchasing expendable<br />
products in bulks. “I am glad that I came as I am able to obtain<br />
first-hand information<br />
on the products that I<br />
have shortlisted for<br />
my clinic back home,”<br />
expressed Dr Lilli.<br />
Trade and Industry Minister Mr Lim Hng Kiang (center) officially opening IDEM 2008. On his<br />
right is Mr Oliver P. Kuhrt while Dr Benjamin Long is on his left. Dr Ng Jet Wei, Chairman of<br />
IDEM 2008 Committee, is standing first from the right and Dr Burton Conrod, President of FDI<br />
World <strong>Dental</strong> Federation is next to him.<br />
Seen on the<br />
showfloor, too, were<br />
personnel of military<br />
dental units from<br />
Singapore and the<br />
region. It was<br />
understood that<br />
several orders were<br />
being placed by these<br />
personnel for<br />
installation back in<br />
their military<br />
operations.<br />
Speaker Associate<br />
Professor Khalid<br />
Almas, for the Division of Periodontology at the University of<br />
Connecticut Health Center, School of <strong>Dental</strong> Medicine, also<br />
Analytical • Authoritative • Acclaimed<br />
For more information, email: info@pabloasia.com<br />
<strong>Dental</strong> <strong>Asia</strong> • May / June 2008<br />
49