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Editorial<br />

Editor<br />

Desmond Teo<br />

desmondteo@pabloasia.com<br />

Senior Editor (Chinese Edition)<br />

Yu Dongzhan<br />

yudongzhan@pabloasia.com<br />

Sales & Marketing<br />

Publication Executive — Singapore<br />

Jamie Tan<br />

jamietan@pabloasia.com<br />

General Manager — Pablo Beijing<br />

Ellen Gao<br />

pablochina@tom.com<br />

Publication Executive — Pablo Beijing<br />

Snow Hou<br />

pablochina@tom.com<br />

General Manager — Pablo Shanghai<br />

Kelly Shen<br />

pabloshanghai@tom.com<br />

Design & Production<br />

Designer<br />

Edwin De Souza<br />

edwin@pabloasia.com<br />

Management<br />

Publisher<br />

William Pang<br />

williampang@pabloasia.com<br />

Executive Director<br />

Alistair Bryson<br />

pablogermany@t-online.de<br />

Associate Publisher<br />

Pamela Buckley<br />

pamela@pabloasia.com<br />

Circulation Executive<br />

Ai Ling<br />

circulation@pabloasia.com<br />

Published by:<br />

Pablo Publishing Pte Ltd<br />

Block 16 Kallang Place #07-01,<br />

Singapore 339156<br />

Tel: +65-6396-7877<br />

Fax: +65-6396-7177<br />

Email: info@pabloasia.com<br />

Printed by:<br />

Times Printers Pte Ltd<br />

Our Global Alliance Partners:<br />

CONTENTS<br />

May / June 2008<br />

18 The Promise of Salivary Diagnostics<br />

30<br />

Eliminating <strong>Dental</strong> Stains<br />

48 IDEM 2008 Review<br />

OTHER COLUMNS<br />

4 FIRST WORDS<br />

6 INDUSTRY BRIEF<br />

12 EVENT REPORT<br />

16 CORPORATE PROFILE<br />

24 CLINICAL FEATURES<br />

43 USER’S REPORT<br />

47 EXHIBITION PREVIEW<br />

57 PRODUCT UPDATE<br />

62 EVENTS CALENDAR<br />

64 AD INDEX<br />

The use of saliva as a diagnostic fluid for<br />

various human ailments is gaining popularity<br />

as it offers distinct advantages over serum.<br />

These include the non-invasive nature of<br />

saliva collection compared with phlebotomy,<br />

simplicity of collection and the cost-effective<br />

applicability for screening large populations.<br />

So, is saliva a reliable diagnostic tool?<br />

<strong>Dental</strong> stains are of great concern to the<br />

vast majority of the population. Tooth<br />

discoloration has been made socially and<br />

culturally unacceptable by the ubiquitous<br />

presence of bright, white smiles on<br />

television, in films, and the print media.<br />

From a professional perspective, dental<br />

stains contribute to plaque accumulation, the increased retention of<br />

bacteria and their associated acidic environment, and eventually, to tooth<br />

demineralization and decay. Dr George Freedman puts a commerciallyavailable<br />

dentifrice to test.<br />

IDEM 2008 has finally concluded. After much<br />

hype and anticipation, did the event live up<br />

to its name and outperform that of 2006’s?<br />

<strong>Dental</strong> <strong>Asia</strong> files this first-hand review of the<br />

misses and hits that were witnessed during<br />

the duration of the show.<br />

Cover photo: Courtesy of T32 <strong>Dental</strong> Center<br />

<strong>Dental</strong> <strong>Asia</strong> • May / June 2008<br />

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