Download - Dental Asia
Download - Dental Asia
Download - Dental Asia
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CORPORATEPROFILE<br />
Small and new as it might be<br />
but DenMit Trading is in no<br />
way hampered by that; on the<br />
contrary, it is systematically<br />
realizing its goals and<br />
growing from strength-tostrength<br />
Claudia confidently. Claudia also revealed that should<br />
opportunity arise, DenMit might look into “setting up a<br />
company” there.<br />
Already DenMit is carrying several established product lines,<br />
which are well-received by the dentists. Amongst them were<br />
Owandy, Rolence, Nouvag, just to name a few.<br />
But, being a young company, is it moving too fast and too far?<br />
Claudia thinks not. “I would say I am ambitious but not to the<br />
point of over-stretching ourselves. We take things one step at<br />
a time so that we don’t lose our focus and with the help of<br />
clients and associates, I am sure we heading in the right<br />
direction.”<br />
for nurses and/or dental assistants. “With technology advancing<br />
so rapidly, even the dentists have a hard time coping with it, let<br />
alone training or instructing their assistants on the handling and<br />
operation of the machines. So, this is where DenMit hopes to<br />
come in and assist in the training part, given our expertise in<br />
dental products.”<br />
In a Nutshell<br />
Small and new as it might be but DenMit Trading is in no way<br />
hampered by that. On the contrary, it is systematically realizing<br />
its goals and growing from strength-to-strength.<br />
Flexibility and variation of solutions are what dental<br />
professionals look out for nowadays, and DenMit understand<br />
these two areas perfectly. It is able to capitalize on its strength<br />
and nimbleness by adapting to circumstances better and turns<br />
things around quickly through its creative and customized<br />
digital dental solutions.<br />
As in the words of Claudia: “What set us apart from the others<br />
is that we don’t consider ourselves being just a product<br />
distributor or one that just provides technical support. We see<br />
ourselves as a clinical integrator because when we take on a<br />
project, we will assess it as a whole in terms of costs, technical<br />
support, as well as the product assurance.”<br />
Total concept — that’s the emphasis when one speaks to<br />
Claudia about DenMit Trading; and total concept may be the<br />
winning concept as the company aims to plug the needs of<br />
dental professionals. DA<br />
The Future<br />
Claudia sure has a clear vision of what<br />
holds for the DenMit in the future. “We are<br />
definitely looking at expanding our range of<br />
product lines so that we could offer our<br />
clients a more varied dental solution.” The<br />
company will be conducting market research<br />
on the type of products to bring in next.<br />
On the card, too, are two growth areas for<br />
dentistry — periodontics and aesthetic<br />
dentistry. Said Claudia matter-of-factly:<br />
“Currently, we are specialized in digital<br />
dental integrated solutions for general dental<br />
practitioners but in the middle to long run,<br />
we are looking at moving into periodontics<br />
and aesthetic dentistry. We foresee these<br />
two areas that have a huge potential for<br />
growth.<br />
According to Claudia, the company will also<br />
leverage on its technical support expertise<br />
by providing training and refresher courses<br />
Claudia Ng (right) with her principal, Boris Loyez, International Sales Manager of Owandy<br />
<strong>Dental</strong> <strong>Asia</strong> • May / June 2008<br />
17