annual report - Royal Haskoning
annual report - Royal Haskoning
annual report - Royal Haskoning
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the markets<br />
<strong>report</strong> of the board of management<br />
positioning as an integrated partner<br />
Major changes are occurring in our markets. Changes in regulations and methods of tendering have led to new relationships<br />
that originally appeared to threaten <strong>Royal</strong> <strong>Haskoning</strong>. In accordance with our objectives, we were able to improve our market<br />
position in 2006, not only in Western Europe but also in Eastern Europe and the Middle East. We see opportunities for<br />
growth, especially in such sectors as health care, oil and gas, water and public-private partnerships. Through our positioning<br />
as a process integrator we can offer a wide range of high quality services in these promising sectors. That is clearly being<br />
well received in the market. For example, in 2006 we acquired the first commission for the integrated development of<br />
a new hospital, precisely because we could submit an integrated tender based on our multi-disciplinary knowledge and<br />
experience. That the collaboration within our international network is becoming increasingly effective was underlined<br />
yet again in 2006 when we were given the ABN-AMRO Anglo-Dutch Award for Enterprise by the Dutch-British Chamber<br />
of Commerce. This prize has been awarded since 1981 to companies that operate both in the United Kingdom and the<br />
Netherlands. It was precisely the successful collaboration across national borders, within our one-company concept, that<br />
was the reason for the award of this prestigious prize.<br />
innovative ability<br />
We are aiming to increase our innovative ability in order to further increase our attractiveness to clients. That calls for further<br />
development of our international knowledge infrastructure and creative combinations of new and existing technology. We<br />
are therefore also looking for links and collaboration with other innovators and early adapters, and we are operating at<br />
the interface of social issues, legislation and regulations, and the business cases of our clients. Speed is an asset here; our<br />
innovative ability must also enable us to adapt quickly to changing market demand.<br />
gathering and sharing knowledge<br />
Our development and progress begin with people who want to learn from the market, from clients, from competitors<br />
and from one another. A great deal of knowledge is also available in our international network. We want to deploy this<br />
better in regional and local markets through more intensive collaboration and exchange. Diversity can play a positive role<br />
in this. Differences between people, cultures and working methods must be used in order to generate innovative solutions<br />
as a team. In 2006 we also used management training for the further development of leadership, precisely with aim of<br />
promoting team spirit.<br />
In order to be able to effectively collect and share this knowledge and experience internationally, as well as internally and<br />
with our clients and suppliers, a properly functioning knowledge infrastructure is essential. We invested heavily in ICT in<br />
2006 and long-term investments will also be needed in the coming years if we are going to realise our ambitions.<br />
>> integrated services appeal to the market<br />
>> excelling in promising market sectors<br />
>> using our knowledge infrastructure to serve the market<br />
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