Undergraduate Prospectus 2013 - University of Winchester

Digital Media Development BSc (Hons)
Digital Media Development at
Winchester enables students to develop
a high level of practical skill, technical
proficiency and the ability to work in
teams. It is a highly practical programme
that allows students to develop their
own personal interests and skills in the
wide, fast-moving field of digital media.
Programme content
Students become proficient with existing
techniques and ideas and are encouraged
to challenge and question them. From
the outset of the programme, students
develop an online portfolio that allows
them to demonstrate their ideas and the
application of technology as a means to
chart their progress through their studies.
Students in Year 1 share a common
programme of study with BA Digital
Media Design. This is a parallel
programme that focuses more on the
initiation of design ideas and the creative
design process. The core theme of
Year 1 is based around the design and
production of websites and the principles
of interactivity. Students explore the
imperatives of the design process and
develop their proficiency with the
enabling technologies used to bring ideas
to production.
In Year 2, students develop practice in one
of the following areas: web and interactive
media production; animation and game
production; and production solutions for
portable media. Although there are many
crossover points, this focus allows students
to explore the particular production
technologies associated with a more
defined area of practice.
Students in Year 3 refine their core
interests within their specialist area by
developing tailor-made projects. There
is also the opportunity to study business
practice within the creative digital
media industry.
Modules:
Year 1
• Creative Practice 1 and 2
• Technology 1 and 2
• Processes 1 and 2
• Critical Skills 1 and 2
Year 2
• Specialisation 1 and 2
• Processes 3
• Enterprise Studies 1
• Critical Development 1 and 2
Year 3
• Negotiated Task 1
• Negotiated Task 2
• Enterprise Studies 2
• Critical Voice
Careers
Graduates work within digital media
production teams in industries such as
Internet publishing, game development,
animation and some aspects of broadcast
media and post-production effects.
Students may start their own firm as a
creative technologist or entrepreneur.
The programme also provides a firm
grounding for postgraduate study or
further training.
Digital Media Development BSc (Hons)
SINGLE HONOURS
UCAS codes: GW42 BSc/DMD
Typical offer: 260-300 points
International Baccalaureate: 25 points
Degree duration:
3 years full-time 6 years part-time
If English is not your first language:
IELTS 6.0 (including 6.0 in writing) or a TOEFL
iBT score of 87 or equivalent
Selection process: Suitable applicants are
required to attend an interview
For more information about entry
requirements see pages 166-167
Find out more – order a course leaflet
or download one from our website
www.winchester.ac.uk/courses
Course Enquiries and Applications
Telephone: +44 (0) 1962 827234
Email: course.enquiries@winchester.ac.uk
Fact File
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