2008 CAPER Tables - MFA - Housing New Mexico

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Goal 5 - Align strategically and operationally Printed Date: 02/26/2009 Objective 6 - Continue to develop and implement marketing plan that builds awareness of MFA’s key target audiences and positions MFA as a leader in the affordable housing industry. Strategies 1-Evaluate and determine institutional commitment for a name change with staff, partners, and Board. After two initial meetings and an survey of MFA employees and board members, an initial strategy has been approved. 3 Advertising will roll out its proposed name and logo changes in November. 2-Develop target-specific marketing for specific-program initiatives (WAP Lite, HERO, etc.). In two initial meetings with 3 Advertising and a survey with MFA employees and board members, specific target markets were agreed upon. 3-Create benchmark for media stories. Since the new communication manager was hired in June, MFA has had 18 feature newspaper stories, two television stories, and two radio news segments. The MFA was mentioned in more than 30 other news stories. 4-Submit success stories to PIO for external communication (ongoing). Working with MFA people in the field, five success stories have been written and communicated externally. 5-MFA open house to partners (to alternate with Governor’s Housing Summit). Does not apply in 2008, a Housing Summit year 6-Contract with marketing firm to develop and implement marketing plan. Hired 3 Advertising. Have developed a preliminary marketing strategy. Plan to roll out campaign before the legislative session. 7-Produce MFA Annual Report. Will begin work on report in November. Outline is developed. 8-Promote ourselves by applying for the various awards that highlight our successes (NCSHA, HUD, Enterprise, Community, etc.). Sent five award applications in to NCSHA in September. Won a rural housing development award from Affordable Housing magazine. Comments 3 out of 8 Strategies Not Met. ET has determined that this Objective was Not Met Objective 7 - Prepare for 2008 Governor’s Housing Summit. Percent Complete: Objective Status: Not Met Strategy Target Date Met Strategy Target Date Met Strategy Target Date Met Strategy Target Date Met Strategy Target Date On Target Strategy Target Date On Target Strategy Target Date On Target Strategy Target Date Met Percent Complete: Objective Status: Met Strategies 1-Form committee and begin planning October 2007. This strategy is on target 2-Committee to define the goals of the conference in regards to type of speakers, focus of sessions, attendance, cost, target audiences, training, etc. Committee starting to work on goals of the conference. 3-Plan program training at Governor’s Housing Summit (est. Nov. 08). Committee working on planning a program training. 4-Budget to provide flexibility in the early planning to draw national speakers and have cutting edge sessions. Budget is set to provide flexibility in the early planning to draw national speakers and have cutting edge sessions. Strategy Target Date On Target Strategy Target Date On Target Strategy Target Date On Target Strategy Target Date On Target Page 4 of 5
Goal 5 - Align strategically and operationally Printed Date: 02/26/2009 5-Attempt to break even with costs vs. income. Budgeting to make a small profit. 6-Revisit and possibly restructure the “Best Practices” awards (more prestige). Awards presentations will be given at a breakfast dedicated to the ceremony. A powerpoint presentation on each recipient will be prepared. Comments All Strategies have been Met. ET has determined that this Objective has been Met. Objective 8 - Implement ways to “green” MFA facilities and overall organization, where possible Strategy Target Date On Target Strategy Target Date Percent Complete: Objective Status: Met Strategies 1-Consult with current WAP partners, PNM and others to identify possible “green” changes. Meetings have been conducted to identify "green" changes. 2-Prioritize recommended changes and implement based on cost/benefit. Least costly changes are being made initially. 3-Encourage behavioral patterns that support green initiative. Recycling of paper, plastic, aluminum has begun. 4-Educate employees on how to “green” their homes. A demonstration of products used in the WAP (Energy Smart) program was presented to staff. Comments All Strategies have been Met. ET has determined that this Objective has been Met. Strategy Target Date Met Strategy Target Date Met Strategy Target Date Met Strategy Target Date Met Page 5 of 5
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Table 18 HUD IDIS PR06 Report as of
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IDIS - C04PR06 U.S. DEPARTMENT OF H
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Page 197 and 198: IDIS - C04PR06 U.S. DEPARTMENT OF H
Page 217 and 218: Table 1 Priorities from Consolidate
Page 219 and 220: Total HOME Funds Committed 1/1/08 -
Page 221 and 222: 3,000,000.00 2,500,000.00 2,000,000
Page 223 and 224: Table 3C Bernalillo Chaves Colfax C
Page 225 and 226: 100% 80% 60% 40% 20% 0% Table 3E-H
Page 227 and 228: Table 4 Training and Technical Assi
Page 229 and 230: Goal 1 - Finance, produce, and pres
Page 231 and 232: Objective 3 - Produce Single Family
Page 233 and 234: Objective 5 - Assist 19,000 individ
Page 235 and 236: Goal 2 - Manage assets for quality,
Page 237 and 238: Objective 3 - Maintain and improve
Page 239 and 240: Goal 3 - Ensure Profitability and s
Page 241 and 242: Goal 3 - Ensure Profitability and s
Page 243 and 244: Goal 4 - Innovate, advocate, create
Page 245 and 246: Goal 5 - Align strategically and op
Page 247: Goal 5 - Align strategically and op
Page 251 and 252: Community Development - Annual Moni
Page 257 and 258: Asset Management - Long Term Monito
Page 267 and 268: HOME - 2008 Lead Based Paint Projec
Page 269 and 270: HO M E M a tc h R e p o rt U.S . De
Page 271 and 272: Public reporting burden for this co
Page 273 and 274: Table 11 ESG MATCH 1/1/2008 - 12/31
Page 275 and 276: Table 13 2008 Transitional & Suppor
Page 277 and 278: Transitional and Supportive Service
Page 283 and 284: Table 14 Housing Opportunities for
Page 285 and 286: Table 14 Project Sponsor Agency Nam
Page 287 and 288: Table 14 Project Sponsor Agency Nam
Page 289 and 290: Table 14 A. Grantee and Community O
Page 291 and 292: Table 14 PART 2: Sources of Leverag
Page 293 and 294: Table 14 2. Listing of Supportive S
Page 295 and 296: Table 14 Section 2. Prevention of H
Page 297 and 298: Table 14 2A. Status of Households A
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Table 14 Permanent Facility-Based H
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Grantee and Community Overview Tabl
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Table 14 gender, socioeconomic stat
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ABQjournal Legals http://legals.abq
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Part IV Minority Owners of Rental P
Page 309 and 310:
Part II: Contracts Awarded 1. Const
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2008 CAPER Tables - MFA - Housing New Mexico

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