Annual Report 2010 - ProCredit Bank

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Annual Report 2010
Business Ethics and Environmental Standards
Part of the overall mission of the ProCredit group
is to set standards in the financial sectors in which
we operate. We want to make a difference not only
in terms of the target groups we serve and the
quality of the financial services we provide, but
also with regard to business ethics. Our strong
corporate values play a key role in this respect.
Six essential principles guide the operations of
the ProCredit institutions:
• Transparency: We adhere to the principle of
providing transparent information both to our
customers and the general public and to our
employees, and our conduct is straightforward
and open;
• A culture of open communication: We are
open, fair and constructive in our communication
with each other, and deal with conflicts
at work in a professional manner, working together
to find solutions;
• Social responsibility and tolerance: We offer
our clients sound advice and assess their eco-
nomic and financial situation, business potential
and repayment capacity so that they can
benefit from the most appropriate loan products.
Promoting a savings culture is an important
part of our mission, and we are committed
to treating all customers and employees with
fairness and respect, regardless of their origin,
colour, language, gender or religious or
political beliefs;
• Service orientation: Every client is served in
a friendly, competent and courteous manner.
Our employees are committed to providing excellent
service to all customers, regardless of
their background or the size of their business;
• High professional standards: Our employees
take personal responsibility for the quality of
their work and always strive to grow as professionals;
• A high degree of personal commitment: This
goes hand-in-hand with integrity and honesty –
traits which are required of all employees in the
ProCredit group.