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Annual Report 2010 - ProCredit Bank

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42<br />

<strong>Annual</strong> <strong>Report</strong> <strong>2010</strong><br />

Our Clients<br />

Ms. Elena Duţă, 41, started her mushroom business<br />

in the village of Surani in 2007. She first<br />

visited several mushroom farms in Romania and<br />

abroad to learn about the growing process and<br />

then built a cultivation facility with her own savings.<br />

However, because she could not afford to<br />

equip the building with air conditioning, her company,<br />

Devicostore, was only able to produce mushrooms<br />

in the milder spring and autumn months.<br />

Without special equipment, mushroom cultivation<br />

is a slow process, so Ms. Duţă decided to<br />

invest in upgrading her equipment in order to increase<br />

output.<br />

“I learned that I might be able to obtain an<br />

investment loan from the European Agricultural<br />

Fund for Rural Development (E.A.F.R.D.), but that<br />

I would need to come up with the total project<br />

amount of EUR 120,000 up front and later be<br />

reimbursed 65% of the whole amount minus<br />

VAT. However, I did not have the full amount and<br />

needed to apply for a bank loan,”<br />

she explains.<br />

In June 2009, Ms. Duţă’s project was declared<br />

to be eligible for funding from this programme.<br />

Shortly thereafter, Ms. Duţă received a call from<br />

staff at <strong>ProCredit</strong> <strong>Bank</strong>’s Ploiesti branch.<br />

“We set up a meeting and it went very well. The<br />

bank understood my business and was very sup-<br />

Elena Duţă,<br />

Mushroom Producer<br />

portive. I looked into several offers, but <strong>ProCredit</strong><br />

<strong>Bank</strong> was the best choice for me.”<br />

After her project was approved in April <strong>2010</strong>,<br />

Ms. Duţă received the EUR 60,000 loan that she<br />

needed from <strong>ProCredit</strong> <strong>Bank</strong>. In the same month,<br />

the bank granted her an additional loan of EUR<br />

27,000. Both loans were used for infrastructural<br />

improvements, air conditioning equipment and<br />

working capital.<br />

Once the cultivation facility was upgraded, production<br />

levels skyrocketed, with the company<br />

distributing every 6 weeks. Devicostore supplies<br />

mushrooms to major supermarkets in Ploiesti.<br />

Initially, Ms. Duţă employed her brother and her<br />

sister-in-law; now, during peak production times,<br />

Devicostore also hires several part-time workers.<br />

She is now thinking of investing in a new cultivation<br />

facility.<br />

“If you want to grow your business, it is very<br />

important to have reliable partners,”<br />

she says.<br />

In her case, <strong>ProCredit</strong> <strong>Bank</strong> is such a partner, providing<br />

support, advice and funding.<br />

“I am very happy dealing with <strong>ProCredit</strong> <strong>Bank</strong><br />

and recommend it to other entrepreneurs whenever<br />

I can.”

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