Pierscape at Navy Pier Phase II Design Team Organization + ...

Nelson\Nygaard
Fisherman’s Warf Vision Study
San Francisco, CA
74
The Fisherman’s Wharf Community Benefit District (CBD) commissioned EDAW
and Nelson\Nygaard to lead a 2-day visioning workshop with City agencies,
merchants, parking vendors, elected officials, and other stakeholders. The goal of the
workshop was to establish a shared vision and community priorities for future
investments in Fisherman’s Wharf necessary to improve the image of the Wharf for
San Francisco visitors and increase usage of the area by local residents.
Based on our review of past studies and a series of stakeholder interviews,
Nelson\Nygaard staff led a Workshop presentation of existing conditions and best
practices in parking management and other transportation challenges facing the
Fisherman’s Wharf area. After the presentation, Nelson\Nygaard staff led participants
through an interactive exercise to create a prioritized list of short- and long- term
transportation strategies for solving these challenges, including transit improvements,
parking and circulation, and bicycle and pedestrian safety.
After the Vision Workshop, Nelson\Nygaard assisted EDAW and the CBD
in preparing a summary report documenting workshop participants’ priorities and
helped conduct outreach to community members and elected and appointed
officials in order to build support for moving forward with Workshop recommendations.
To build further momentum for implementation, the CBD asked Nelson\Nygaard
to develop a transportation grants calendar of local, state, and federal funding sources
that the CBD could access as matching funds for implementation of transportation
improvements, including better wayfinding signage, pedestrian amenities, and
marketing of car-free travel options (such as hotel shuttles) to tourists.