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E A<br />

Carole Lynch<br />

Lynch Associates Real Estate<br />

By Shannon Hartsoe<br />

Before obtaining her real estate license in January of<br />

2000, Lynch was a legal assistant. In that career,<br />

she often found herself helping clients negotiate car<br />

deals or work through difficult housing documents. “Since<br />

I was working with sales so often anyway, and enjoying it,<br />

it seemed like a natural transition for me,” she says. “So I<br />

gave it a whirl.”<br />

Others in real estate warned her – it could often take six<br />

months or more for sales to start trickling in. “I guess I<br />

didn’t listen – I closed seven transactions in my first four<br />

months,” she says with a laugh. “I haven’t really slowed<br />

down since.”<br />

Her client-first philosophy quickly earned her a reputation<br />

as a trustworthy advocate for buyers and sellers.<br />

Propelled mostly by repeat and referral, Lynch’s business<br />

grew exponentially.<br />

Lynch went on to win many awards for top production<br />

and obtained her broker’s license. She’s sold houses in<br />

nearly every county in Southern California. But something<br />

was wrong. “I realized I was answering my own questions<br />

far more often than I needed my broker’s advice,”<br />

she notes. She found she enjoyed the challenge of keeping<br />

deals together – often finding answers others had overlooked.<br />

Her own independence coupled with the impersonal<br />

nature and the traditional commission structure of the<br />

national real estate companies left her feeling empty.<br />

Lynch realized she was more than capable of managing her<br />

own clientele without the backing of a corporation.<br />

“I work hard for my clients,” she says. “And I felt like it<br />

was not only important to be able to keep more of what I<br />

earned, but I also wanted to be able to be more flexible and<br />

responsive. None of my clients cared about the name of the<br />

company. They work with me because I work for them.”<br />

In January of 2011, Lynch struck out on her own. Today,<br />

Lynch Associates Real Estate has six agents and a sizable<br />

market share. Even in a challenging economy, the company<br />

is doing well.<br />

“I think the difference is in how we treat clients and how<br />

we work together as a team,” says Lynch. “My agents know<br />

I’m always there for them and, as a result, they are always<br />

there for their clients.” Her ability to persevere makes her<br />

a valuable asset for both her clients and her agents and her<br />

open-door policy means she’s easily accessible.<br />

And she enjoys shaking things up.<br />

Gone is the traditional broker heavy commission split. In<br />

its place is a flat rate, no fee structure that rewards agents<br />

for a job well done. Gone too is the traditional office environment.<br />

A dedicated reception area includes a fireplace<br />

and a welcoming beach theme. If it feels more like a vacation<br />

home than an office, that’s because it’s supposed to.<br />

“I don’t want anyone to be intimidated by doing a real<br />

estate transaction,” says Lynch. “When people walk into<br />

our offices, they automatically feel welcomed. From that<br />

moment on, they know they’re in the right place.”<br />

Carole Lynch<br />

Lynch Associates Real Estate<br />

3442 Via Oporto, Ste. 103<br />

Newport Beach, CA 92663<br />

Tel: (949) 280-2882<br />

Lynch4Homes@gmail.com<br />

www.Lynch4Homes.com<br />

DRE # 01274306<br />

Your Local Real Estate Expert<br />

Providing Comprehensive Real Estate Services to Home Buyers and Sellers<br />

<strong>Executive</strong><strong>Agent</strong> <strong>Magazine</strong>

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