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WE PROVIDE CASE STUDY ANSWERS ASSIGNMENT SOLUTIONS PROJECT REPORTS AND THESIS www.mbacasestudyanswers.com aravind.banakar@gmail.com ARAVIND 09901366442 – 09902787224
WE PROVIDE CASE STUDY ANSWERS ASSIGNMENT SOLUTIONS PROJECT REPORTS AND THESIS
www.mbacasestudyanswers.com
aravind.banakar@gmail.com
ARAVIND 09901366442 – 09902787224
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1. What have been the key success factors for Nike?<br />
2. Where is Nike vulnerable? What should it watch out for?<br />
3. What recommendations would you make to senior marketing executives going forward? What<br />
should they be sure to do with its marketing?<br />
1. What have been the key success factors for Disney?<br />
2. Where is Disney vulnerable? What should it watch out for?<br />
3. What recommendations would you make to their senior marketing executives going forward?<br />
What should it be sure to do with its marketing?<br />
1. What have been the key success factors for HSBC?<br />
2. Where is HSBC vulnerable? What should it watch out for?<br />
3. What recommendations would you make to senior marketing executives going forward? What<br />
should they be sure to do with its marketing?<br />
1. What have been the key success factors for Krispy Kreme?<br />
2. Where is Krispy Kreme vulnerable? What should it watch out for?<br />
3. What recommendations would you make to senior marketing executives going forward? What<br />
should they be sure to do with its marketing?<br />
1. What are the key success factors for Southwest Airlines?<br />
2. Where is Southwest Airlines vulnerable? What should it watch out for?<br />
3. What recommendations would you make to senior marketing executives moving forward?<br />
What should they be sure to do with its marketing?<br />
1. What have been the key success factors for Wal-Mart?<br />
2. Where is Wal-Mart vulnerable? What should it watch out for?<br />
3. What recommendations would you make to senior marketing executives going forward?<br />
What should the company be sure to do with its marketing?<br />
Marketing Research<br />
1. Write don a brief summary of all the answers given above. How does this differ from the<br />
analysis of structured-response questions?<br />
2. Conduct Chi-square test to cross-tabulate and to understand the relationship between the<br />
independent and the dependent variable. Also calculate contingency coefficient and the<br />
lambda asymmetric coefficient to find the strength of the association between the two
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