2013/14 - LISTE 18 | The young art fair in Basel

Kraupa-Tuskany Zeidler0/9/6Kraupa-Tuskany ZeidlerNadine ZeidlerAmadeo Kraupa-TuskanyKarl-Liebknecht-Straße 29DE-10178 BerlinT +49 30 688 127 10M +49 172 86 66 106office@aktnz.comwww.aktnz.comSolo Show at LISTE:Florian Auer, 1984, DEOther Artists of the Gallery:Sture Johannesson, SEK-Hole, USAids-3D, USKatja Novitskova, EEAvery Singer, USSlavs and Tatars, EurasiaFlorian AuerFrom Nine To Five,2013Neon coat hanger,jacket, airbrush120 × 90 cm112 / 113In the early 20th century chronocyclegraphsor motion study photographs weredeveloped by Frank B. Gilbreth as ameans to analyze and optimize industrialwork processes. Being a bricklayerhimself Gilbreth first began to improve theworkflow of bricklaying, seeking for selfimprovementand efficiency. Associatedwith factories, stability and progress duringthe industrial age brick walls turnedin the 1980s into a fashionable fake surfacedecorating the lofts of the nouveaurich, indicating a shift from the primacyof production in factories to new forms ofvirtual office based workflows.The 1980s were the decade whenDaniel Bell’s prediction of the post-industrialsociety became reality on a political scale.Producing ideas and increasing capitalbecame the main way to grow the economy.Especially the banking industry gainedmore power and influence. Stock tickerswere the tools to communicate stock prices.The most efficient way of making putand call decisions was based on theinformation transmitted via analogue andlater digital ticker tapes. By depicting pastactivities and at the same time servingto determine even more effective futureactivities, stock tickers became thechronocyclegraphs of the information age.The transition from industrial manufacturingto the digital age of informationmanagement and its aesthetic and visualmanifestations are central to FlorianAuer’s work. Understanding ergonomics asa category of equipment and devicesthat fit the human body and its cognitiveabilities Florian Auer explores its hiddenforces in a post-fordist society,where working processes and leisure timeare blending into an entity of life styleand self-optimization.