A-MAY-ZING Weeks - Jewels By Park Lane

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SALESIn Park Lane, everything is coming up gorgeous! Especially spring’s newest editionsof stunning mixed media floral jewelry.Mary, Mary, quite contrary...How does your wardrobe grow?With flower jewels and gems that ruleAnd pretty posies all strung in a row!April showers bring May flowers…and, so did April SALES!Did you submit $2500 in personal sales during April? If so, you qualified for May’s fabulous assortment of flowerinspiredjewelry (featured above)! Gold and glitzy “GARDENIA” ensemble and ring is a sure winner! And, what anentrance you’ll make wearing “MADAME BUTTERFLY” statement necklace and earrings. To flatter these flower-ladenaccessories and many more items in our line, welcome “STANDOUT”… a spectacular, bold and beautiful bracelet.All these dramatic jewelry creations in May’s edition are sure to cause a commotion at your upcoming shows!Congratulations on earning your samples for free!And there’s MORE to our spring “garden party”! The Say ‘YES’! offer for May hostesses, thedesigner-inspired sparkling Le Rose ring, is a knockout! (See the Booking Section for details.)It’s now summer… and it’s time to do it again! Be sure to qualify to receive JUNE’S EDITIONfor free so you can present the next big thing to your customers firsthand.During the commission dates in May, process $2,500 net/non-commissionable personal salesand earn FREE SAMPLES of June’s new jewelry edition (featured below). Park Lane’s Junejewelry is definitely on-trend; in fact, we’ve turned it up a notch! The jewelry we introduced inApril and May was a virtual floral fantasy and June puts the icing on the top with Nature’s (andfashion’s) finest! (see the June edition in color on back cover).8 The Network
SALES / BOOKINGLast month, when Division manager Lynn Bixel (Crevoiserat/ Gravesorgamization) was checking out the April Network, she turned to thepage that featured the upcoming May edition of jewelry, and she“absolutely fell in love with it!”. Lynn says, “I realized that if I was thisexcited about the new jewelry, it would certainly excite my customersas well. My April calendar was already booked, so I decided to use theupcoming issue to entice my show guests to have their own parties inMay. I printed the April Network page that featured May’s jewelry and Istarted showing it at EVERY party in April. I will do the same thing whenthe June samples are unveiled in the May Network”.Lynn offers the $100 HRC as a reward to the guests who, right then andthere, set their own show date for the beginning of the month. As the month starts to fill, she opens up more bonusdates. “My thanks to Park Lane for printing a preview of upcoming jewelry editions. It allows me to share it withcustomers and ramp up enthusiasm for what’s to come in the immediate future.”Our appreciation to Lynn for sharing a great way to harness the power of upcoming issues. This is a perfect exampleof the value of “future-think”. Lynn says, “My only question is... Why didn’t I think of doing this sooner?”Park Lane…as seen on TV!It’s another media sighting! This one, aceleb teen was seen wearing Sunburstnecklace on an April episode of MTVnetwork’s teen-favorite, “My Super SweetSixteen” show. Our thanks to DominiqueFillippi (Rizzi/Mruz organization) for capturingthe moment for us!"SAY YES" toLE ROSE ring…Le Rose, the designer-inspired, glitteringflower-shaped, crystal-encrusted ring is aknockout! Can anyone say “No” to thisgorgeous creation? Of course not. That’s whyit is our Say “YES!” offer for May hostesses!While its retail value tops $134.00, thehostess price for Le Rose ring is a mere$14.00 plus tax! What a bargain! What abuy! What a beautiful bonus!Spectacular Le Rose ring is celebrity-influenced and designer-inspired. Yourhostess can slip this mega-watt, dazzling faux diamond sparkler on her handand in a moment, she is Red-Carpet ready!Item #10847. Genuine Swarovski crystals.Available in sizes 5 to 10.Ten and Double… EXTENDED FOR MAY!Coach every hostess to obtain nothing short of TEN orders. Remind herthat absentee orders count. With TEN orders or more, the free shoppingcredit she earns on Star Two, DOUBLES from $20 per order to $40 perorder! And there is no limit!In addition, a hostess receives the stunning, designer-inspired InStylebracelet as a BONUS award for meeting the ten or more order level! Awin-win propostion… for your hostess, and for YOU!MAY 2010 9
Page 2 and 3: CONTESTReady to go to Aruba? Here
Page 4 and 5: CONTESTJewels by Park Lane’sLeade
Page 6 and 7: EXECUTIVE SALES PROMOTIONConvention
Page 10 and 11: Attention Fashion Directors…Are y
Page 12 and 13: BOOKINGGet Up & Go!A hostess who ob
Page 14 and 15: BOOKINGIt’s a PARTY!The month of
Page 16 and 17: Happy Mother’s Day!POSITION:Mothe
Page 18 and 19: SPONSORING$5.00 KIT SALE… EXTENDE
Page 20 and 21: CONVENTIONThe Race Is On!Competitio
Page 22: PARK LANER IN PARISSometimes our op
Page 25 and 26: TECHNOLOGY3) Select your design. En
Page 27 and 28: FASHION & BRANCH DIRECTORSCOMPANY-W

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