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News, Strategy, Insight And Analysis. Updated - Engage Digital

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Techno Source’s patent-pending Clickables technology. The innovation,which integrates with Disney’s online initiatives, allowskids to take their online play into their offl ine worlds and join themtogether in a collection of products. Ginny began at Reebok Internationalin 1996, where she helped establish the company’s Webpresence creating one of the fi rst interactive online consumer interfaces.In the late 1990s, Ginny was director of product marketingat Mattel Interactive.Keith McCurdyCo-founder, President and CEOVivatyAs CEO and co-founder, Keith is responsible for setting Vivaty’soverall vision and strategic direction as a leading web-based virtualworld platform. Keith’s career has spanned more than twenty yearsin digital media and entertainment, where he has held numerousexecutive positions ranging from CEO of venture-backed start-upsto senior executive at Electronic Arts. Keith’s more than 10 yearsat EA encompassed the company’s growth from 150 to over 3,500employees and $8 billion in value. During this time he held VicePresident roles in Online, Product Development, and Technology,and he developed his passion for creating innovative and highquality consumer products.Peter MillsChief Health Officervielife / CignaPeter trained in medicine at the Royal Free Hospital School ofMedicine and graduated in 1990. He is an accredited specialist inrespiratory diseases and still practices medicine on a part-time basisat the Whittington Hospital in north London. As well as an MDPeter also has a PhD from the University of London for his originalresearch work on the effects of pollutants on the cells of the lungs.Peter has a track record of involvement of entrepreneurial start upsin the healthcare sector, having been part of the founding teams ofboth Encyclomedica and vielife over the last 10 years. Both organizationswere successfully acquired during this time. He is currentlyChief Health Offi cer within the Health Solutions division of CIGNA.Nic MithamCEOK ZeroNic is CEO of K Zero, a leading virtual worlds consultancy formedin 2006. Nic spent 7 years in the Telco sector in strategic marketingrole before setting up his own ad agency. The metaverse beckonedand K Zero now sits in the hub between brands, virtual world operatorsand investors providing analytics, consulting and virtual worldstrategies.Rajiv ModyVice President of 3D WorldsMTV Networks Music/Logo GroupDon’t let his pleasant virtual persona “raj” fool you because it’s rumoredhe also has a virtual evil twin! Behind his avatar’s perfectphysique is Rajiv Mody, the vice president of 3D Worlds for MTVNetworks Music/Logo Group. As the executive producer behindMTV Networks’ award-winning virtual world initiative, Mody helpedstart up and is currently overseeing the development of the company’supcoming television and music-based virtual worlds. Bothare set to be unveiled by the end of 2008. Previously, Mody servedas senior director of franchise development, director of integratedmarketing for MTV, manager of strategic partnerships and publicaffairs for MTV, and researcher and writer in MTV’s <strong>News</strong> & Documentariesdepartment.<strong>News</strong>, <strong>Strategy</strong>, <strong>Insight</strong> and <strong>Analysis</strong>. <strong>Updated</strong> Daily. www.VirtualWorlds<strong>News</strong>.comPage 31

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