Marketing & Product Guide P6: BBQ Central At the LCBO August 19

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Brand Hi Lite Program – Product PlacementContinuedPlease merchandise products selections as indicated on each shelf for all BrandHi Lite displays.Brand Hi Lite #4 – Flor de Cana Black Label RumBrand Hi Lite #5 – Citadelle GinShelf LCBO # Description Format CasesShelf #1 (Top) 602920Flor de Cana Black Label2750 mLRumcasesShelf #2 602920Flor de Cana Black Label2750 mLRumcasesShelf #3 602920Flor de Cana Black Label2750 mLRumcasesShelf #4 602920Flor de Cana Black Label2750 mLRumcasesShelf #5 602920Flor de Cana Black Label2750 mLRumcases*Please merchandise products selections as indicated on each shelf.Shelf LCBO # Description Format CasesShelf #1 (Top) 275248 Citadelle Gin 750 mL2casesShelf #2 275248 Citadelle Gin 750 mL2casesShelf #3 275248 Citadelle Gin 750 mL2casesShelf #4 275248 Citadelle Gin 750 mL2casesShelf #5 275248 Citadelle Gin 750 mL2casesTRADE COPY ONLY*Please merchandise products selections as indicated on each shelf.Marketing & Product Guide - BBQ Central at the LCBO 131
Brand Hi Lite Program – Product PlacementContinuedBrand Hi Lite #6 – Buffalo Trace BourbonShelf LCBO # Description Format CasesShelf #1 (Top) 605063 Buffalo Trace Bourbon 750 mLShelf #2 605063 Buffalo Trace Bourbon 750 mLShelf #3 605063 Buffalo Trace Bourbon 750 mLShelf #4 255349 Blantons Original Bourbon 750 mLShelf #5 255349 Blantons Original Bourbon 750 mL*Please merchandise products selections as indicated on each shelf.TRADE COPY ONLY2cases2cases2cases2cases2cases132 Promotional Turn 6
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Marketing & Product GuideDISPLAY ta
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Promotional Signs - Hot ButtonsHot
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Promotional Signs - Exterior Transp
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Promotional Signs - Perimeter Trans
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Promotional Signs - PodsComponent W
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Promotional SignsComponent Where to
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Promotional Signs - On ShelfSigns
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Bag in BoxOverviewThese Internation
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Summer Rosé ProgramNO CHANGEOvervi
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Ready to DrinkParticipating storesP
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Promotional FixtureFeatured GiftsDu
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Promotional Fixture Featured GiftsM
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Promotional Fixture Featured Gifts
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Pod ProgramOverviewThe pod display
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Seasonal & New Product Fixture Prog
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Seasonal & New Product Fixture Prog
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Front End MerchandiserOverviewThe n
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Wine FridgeOverviewThe Wine Fridge
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Summer Wine ProgramSold Space Progr
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Mini Thematic - Promotional Fixture
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Special Promotions FixturesPrevious
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Exterior Springer SignKey DatesInst
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Shopping Cart SignsOverviewThe insi
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goLOCAL FSI FixtureProgram Overview
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Ontario Popular PickPopular PickPel
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“Vintages Superstars” ProgramOv
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Vintages BAM & LTO SignageOverviewC
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Ontario Craft Beer End AisleNote: E
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Craft Beer ProgramNO CHANGEFormerly
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NEW Brewing AwardsParticipating Sto
Page 76 and 77: Food & DrinkMerchandisingThis issue
Page 78 and 79: Food & DrinkContinuedLCBO# Descript
Page 80 and 81: Participating StoresColumn HeadingS
Page 82 and 83: Participating StoresThis list is in
Page 89 and 90: Display Programs - Participating Pr
Page 91 and 92: Shelf ExtendersRefer to the Partici
Page 93 and 94: Shelf ExtendersContinuedExtenderLoc
Page 95 and 96: Discovery & Green ExtendersDiscover
Page 97 and 98: Limited Time OffersLCBO#CaseConvers
Page 99 and 100: Limited Time OffersContinuedLCBO#Ca
Page 101 and 102: Limited Time OffersContinuedLCBO#Ca
Page 103 and 104: Value Add ProgramSales Representati
Page 105 and 106: Bonus AIR MILES® Reward MilesLCBO#
Page 107 and 108: Bonus AIR MILES® Reward MilesConti
Page 109: Bonus AIR MILES® Reward MilesConti
Page 112 and 113: Display TableMerchandisingGuideline
Page 114 and 115: Nesting Table BasketsProduct Placem
Page 116 and 117: Nesting Table MapUse for all Nestin
Page 118 and 119: Nesting Table Theme: N2goLOCAL: Red
Page 121 and 122: Promo Table ThemesPromotional Table
Page 123 and 124: Brand Hi Lite Program - Display Loc
Page 125: Brand Hi Lite Program - Product Pla
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Marketing & Product Guide P6: BBQ Central At the LCBO August 19

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