You also want an ePaper? Increase the reach of your titles
YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.
CrEatiVitY<br />
The Dreamboat<br />
SIEGFRIED SCHINDLER AND KAI BUNGE WITH <strong>THE</strong>IR TEAM AT PARTNER SHIP DESIGN PLAN <strong>THE</strong> AIDA CLUB-SHIPS<br />
AND HAVE DUROPAL ON BOARD WITH <strong>THE</strong>M<br />
It all begins with a blank sheet of white paper. When Siegfried Schindler and Kai Bunge have completed their<br />
work, the sheet stands for the fulfilment of the dreams of thousands of holidaymakers. Schindler and Bunge are<br />
the proprietors of Partner Ship Design and are considered as ‘the specialists’ for the planning of cruise ships.<br />
The idea of the AIDA Club Ships was born in their office in the Warburgstraße in Hamburg at the beginning of the<br />
1990s. This was the moment at which two extraordinary success models came together.<br />
on the one side, the concept ‘aida’:<br />
anyone who has ever wanted to<br />
travel on a ship knows the red mouth<br />
on the bow, and the yellow eye at<br />
the end of the snaking blue line<br />
on the side of the aida ships. the<br />
club holiday on all the seas of the<br />
world, combined with all conceiv-<br />
able amenities and entertainment<br />
facilities, has over the years developed<br />
a steadily growing fan culture.<br />
almost every cruise — whether in the<br />
Caribbean, Mediterranean or to the<br />
North Cape — is fully booked. a considerable<br />
number of people spend<br />
every single holiday on the aida,<br />
meeting up specially on internet<br />
forums with others who travel fre-<br />
50 _ HPL World<br />
quently with aida. and every time<br />
that this community puts to sea,<br />
there are also duropal high-pressure<br />
laminates on board.<br />
on the other side, Partner Ship<br />
design, or PSd for short: this planning<br />
office for cruise ships was<br />
founded in 1991 by<br />
Siegfried Schindler<br />
and Kai Bunge. as<br />
mentioned at the<br />
beginning, PSd as<br />
the joint initiator<br />
took over the planning<br />
of the first<br />
aida Club Ships —<br />
and following this<br />
successful project<br />
was also the very<br />
first choice when it<br />
came to the planning<br />
of the second aida generation,<br />
which had two objectives above<br />
all: to be even larger and even more<br />
entertaining. the number of berths<br />
was increased from 1,300 to over<br />
2,000. this was accompanied by the<br />
increase in the choice of restaurants<br />
from three to seven. the wellness<br />
and fitness area alone on one of<br />
the new aida Club Ships measures<br />
2,300 m² – and located high above<br />
the bridge offers outstanding views<br />
of the different seascapes. the aidadiva,<br />
the aidabella and the aidaluna<br />
have already gone into service,<br />
while the aidablu will be setting<br />
to sea from 2010. Each of the ships<br />
has its own individual colour and<br />
design scheme — ably supported by<br />
selected duropal décors such as<br />
olive or Zebrano.<br />
Schindler and Bunge together<br />
boast over 50 years of experience in<br />
ship-fitting. this experience lead<br />
amongst other things to shipping<br />
lines like aida Cruises putting the<br />
planning for the concept and the<br />
complete design in the hands of PSd.<br />
Elsewhere, the shipyard handles the<br />
construction of the ship, before the<br />
planners, architects and designers<br />
move in. “and this is exactly where<br />
the problem lies”, explains Bunge.<br />
“a ship like this is like a living organism,<br />
whose public areas flow<br />
and merge into each other, and<br />
should therefore create a harmonious<br />
whole. too many cooks spoil<br />
the broth.”