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Results: RFID and Identity Management in everyday life - ITAS

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Some statistical analysis can be done with the TAM, both real-time <strong>and</strong> afterwards, like [45]:<br />

- number of people enter<strong>in</strong>g the total stadium<br />

- number of entries through each turnstile<br />

- division of season passes, member cards <strong>and</strong> one-time tickets<br />

On the ground, there is service personnel equipped with pocket computers (PDA’s). These PDA’s<br />

are l<strong>in</strong>ked to the central database through a wireless network, mean<strong>in</strong>g that <strong>in</strong>formation is uploaded<br />

<strong>and</strong> downloaded real time. On a PDA, one can access one’s card-history by enter<strong>in</strong>g the ticketnumber.<br />

The tickets cannot be read by the PDA us<strong>in</strong>g RF [45].<br />

Fortress GB has also developed the so-called Smart Campus Solution <strong>and</strong> Smart School Solution.<br />

These are similar to the Smart Stadium Solution <strong>and</strong> use the same type of smartcard [20].<br />

Maturity Implemented<br />

Function ID / AC / (PA) / IC / IS<br />

Owner Madejski Stadium<br />

Ma<strong>in</strong>ta<strong>in</strong>er Madejski Stadium, IT department<br />

Users Supporters, corporate guests <strong>and</strong> staff of the stadium or clubs play<strong>in</strong>g <strong>in</strong> the stadium (home clubs of<br />

the Madejski Stadium are Read<strong>in</strong>g Football Club <strong>and</strong> London Irish Rugby Football Club)<br />

Other actors - Fortress GB’s Technology Partners [46]<br />

- Stadiums us<strong>in</strong>g the Smart Stadium Solution:<br />

- Color L<strong>in</strong>e Stadium <strong>in</strong> Norway [24]<br />

- Head<strong>in</strong>gley Carnegie Stadium <strong>in</strong> United K<strong>in</strong>gdom [25]<br />

- Åråsen stadion <strong>in</strong> Norway [26]<br />

- Anfield Stadium <strong>in</strong> United K<strong>in</strong>gdom [27]<br />

- Kiryat Eliezer <strong>in</strong> Israel [28]<br />

- Carrow Road <strong>in</strong> United K<strong>in</strong>gdom [29]<br />

- Stor Stadium <strong>in</strong> Norway [30]<br />

- JJB Stadium <strong>in</strong> United K<strong>in</strong>gdom [31]<br />

- Vik<strong>in</strong>g Stadium <strong>in</strong> Norway [32]<br />

- Emirates Stadium <strong>in</strong> United K<strong>in</strong>gdom [33]<br />

- Kristians<strong>and</strong> Stadium <strong>in</strong> Norway [34]<br />

- City of Manchester Stadium [35]<br />

- Giuseppe Meazza Stadium <strong>in</strong> Italy [36]<br />

- Upton Park (West Ham United FC) [37]<br />

- Venues us<strong>in</strong>g the Smart Campus Solution<br />

- Bristol City Academy <strong>in</strong> United K<strong>in</strong>gdom [38]<br />

- University of Hertfordshire <strong>in</strong> United K<strong>in</strong>gdom [39]<br />

- London South Bank University [40]<br />

- Gwernyfed High School <strong>in</strong> United K<strong>in</strong>gdom [41]<br />

- Little Ilford School <strong>in</strong> United K<strong>in</strong>gdom [42]<br />

- Thames Valley University <strong>in</strong> United K<strong>in</strong>gdom [43]<br />

- Fan clubs [21, 38]<br />

Case story The Smart Stadium solution consists of a variety of applications operat<strong>in</strong>g on one platform. When<br />

<strong>in</strong>stall<strong>in</strong>g the solution, an owner can choose which application to activate. Other applications can be<br />

activated afterwards. Future applications possible with the Smart Stadium solution are:<br />

- Mobile ticket<strong>in</strong>g, bett<strong>in</strong>g <strong>and</strong> commerce<br />

- NFC-enabled mobile phones for ticket<strong>in</strong>g, access <strong>and</strong> payment<br />

- Offer<strong>in</strong>g loyal fans special treatment, based on the profiles held on the membership card<br />

- Location based services to monitor location of assets or people <strong>in</strong> real time [46]<br />

The solution was at first <strong>in</strong>troduced at the Madejski stadium for the access <strong>and</strong> membership<br />

applications. Access to the ground is only possible through the <strong>RFID</strong> operated turnstiles. One<br />

person can enter at a time. Personnel work<strong>in</strong>g on the ground are equipped with PDA’s that give<br />

access to the database through a wireless network by enter<strong>in</strong>g the ticket number. There are<br />

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