How to Evaluate - York Consulting

Oldham and Rochdale HMREvaluation Techniques “How to Evaluate”3.35 Mood Boards can help to break down barriers by giving people theopportunity to express what they think or feel through pictures. They canbe used to facilitate discussion amongst a group and also provide a usefulvisual aid in reports to highlight messages.3.36 For example the mood board above is one group’s reflections on what theyliked about their area. The Mood Board below is what they did not likeabout their area. Without going into any further analysis it can clearly beenseen that there are more pictures and images on the first mood board thanthe second, showing there are more things the group liked, than disliked,about their area.3.37 If you should have the time and resources to engage participantsbeforehand and inform them of what you wish to discuss at a Mood Boardsession, there is also possibility that participants could be encouraged tobring along their own information or images to use on the boards. Forexample, if your project is a long-term one which has made physicalchanges to an area, asking participants if they have any pictures of theirlocal area over time which they would like to bring along to stick onto theMood Boards can add much more to the session. By personalising theinformation on the Mood Boards it can help to further engage those involvedin the sessions and can add real depth to the information and overall picturepresented at the end.44