How to Evaluate - York Consulting

Oldham and Rochdale HMREvaluation Techniques “How to Evaluate”3.40 Mood Boards can be difficult to interpret for evaluation reporting, ifadditional notes are not complied throughout the exercise. By having oneindividual working with the group and another talking to them as they addthe images onto the boards, this helps provide accurate and reliableinterpretation and analysis of the results at the reporting stage.Scenario Testing3.41 Summary: A number of the overarching objectives were focused onparticipants’ perceptions and behaviours towards different groups of peoplee.g.Aim 3: To improve residents’ perceptions of living in communitiesmixed by age, tenure, property types, areas of theneighbourhood, and social and ethnic backgrounds; andAim 4: To improve relationships within neighbourhoods betweenresidents mixed by age, tenure, property types, areas of theneighbourhood and social and ethnic backgrounds.3.42 It can be difficult to pick up individual perceptions through any of the othermethodologies discussed above as the topic area can be quite contentiousand a delicate area to cover with other traditional methods. Mood Boardscan help with this but for the purpose of the Oldham and Rochdale impactevaluation the team built on an approach used in previous studies.3.43 A scenario was developed (see below) which was read out to theparticipants. This scenario looked to investigate perceptions and opinionsabout different people in the participants’ neighbourhood or area.Participants were asked several questions about their attitudes andperceptions and they filled in their responses on smaller A3 type moodboard. These boards had a picture in the middle which depicted the persondiscussed in either scenario 1, 2 or 3.46