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Report 36 d,e,f,s,i.qxd:Report - KBA

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UV Offset | Switzerland<br />

Flip-flop images / 3-D hang tags Wine labels made of metallised paper<br />

Menus on wood veneer<br />

Business cards / calendars with unusual optics<br />

Druckstoff in Horw addresses lucrative niche market<br />

First Genius 52UV in Switzerland<br />

Swiss print enterprise Druckstoff in Horw, in the canton of Lucerne, was launched last summer with an attractive business<br />

model powered by the installation of the first Genius 52UV in Switzerland. The waterless press is ideal for printing new,<br />

unusual products on substrates that are often beyond the capabilities of conventional offset presses. These include diverse<br />

plastics and paper with a non-absorbent surface.<br />

In the Genius, UV inks harden in<br />

the delivery. As a result it can<br />

even print sensitive substrates<br />

such as PVC, ABS, PET, PS and PC<br />

cost-effectively.<br />

Raising profile with<br />

premium products<br />

The driving forces at Druckstoff are<br />

Peter Glanzmann, Stefan Scalet and<br />

Beat Vogel. Stefan Scalet says: “Our<br />

skill and inspiration in pursuing<br />

new business lines have convinced<br />

us that there is far too little diversi-<br />

42 <strong>Report</strong> <strong>36</strong> | 2010<br />

Weatherproof plant tags<br />

fication in the marketplace in respect<br />

of everyday printed products.<br />

We are therefore specifically on the<br />

lookout for niche products made of<br />

synthetics, metal, wood or cartonboard,<br />

with the main focus on premium-quality,<br />

beautifully finished<br />

promotional and packaging goods.<br />

With the first Genius 52UV to be<br />

installed in Switzerland we are able<br />

to deliver top-quality prints at competitive<br />

prices. We are also able to<br />

achieve some special effects that<br />

were previously impossible.”<br />

Eye-catching transparency<br />

Conserving the environment by<br />

using sustainable resources and recycled<br />

substrates ranks high on<br />

their list of priorities. The waterless<br />

Genius 52UV dispenses with isopropyl<br />

alcohol and the other stabilisers<br />

which in conventional offset<br />

are normally added to the fount solution.<br />

Its keyless inking system<br />

means that emission levels are exceptionally<br />

low.<br />

Big demand for new ideas<br />

Druckstoff sees itself as a purveyor<br />

of ideas for unusual types of packaging<br />

and products, and creative<br />

designers from the advertising industry<br />

are on hand to offer guidance<br />

and support to the UV press<br />

operators. The company’s products<br />

are heavily promoted to establish<br />

Stefan Scalet, Peter Glanzmann<br />

and Beat Vogel (l-r) are delighted<br />

with their Genius 52UV<br />

User-friendly mobile<br />

touch-screen console

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