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<strong>Salon</strong> <strong>Operating</strong> <strong>System©</strong><br />

Read Me First


Welcome<br />

<strong>Salon</strong> <strong>Operating</strong> System’s manuals can be used by salon and spa owners and their<br />

management teams, salon professionals and beauty school educators and their graduates.<br />

These manuals are most beneficial to individuals wanting to operate as peak performers and<br />

who recognize the client as the foundation of a successful business. These systems can be<br />

used as is or as a template to incorporate into your own structure.<br />

<strong>Salon</strong> <strong>Operating</strong> System was designed to create a positive client experience. When the client<br />

has a positive experience they will be back and when it happens with every service each time<br />

they visit the salon, they tell their friends. This is the organic process of growth and profits.<br />

What you will find in your <strong>Salon</strong> <strong>Operating</strong> System manual is ready to use templates, systems,<br />

tools and exercises. What you won’t find is get rich quick schemes, mass marketing strategies<br />

or facts and figures about what this industry is and what it isn’t. This system was designed by<br />

working salon professionals to use repeatedly and bring results; it isn’t the only system<br />

available, its just one that works.<br />

As with all things in life, it works if you work it, so use each system in its entirety, monitor its<br />

success and be diligent in its practice and you will see results.<br />

In our reference guide you will find the books, authors and resources that inspired us to create<br />

these automated business tools. They provide some great reading and practical solutions to all<br />

areas of business.


Acknowledgement<br />

<strong>Salon</strong> <strong>Operating</strong> System is the result of 27 years experience as a stylist in the salon industry and<br />

fourteen years as a salon owner. Applied research provided me with breakthrough solutions to<br />

the challenges I have faced in the salon as well as those of my colleagues.<br />

Through my growth process from technician to salon owner I attended seminars and<br />

incorporated valuable knowledge from some of the leaders in this industry. Through Wayne<br />

Grund’s “5 keys to success training”, I learned about the characteristics of peak performing<br />

stylists through providing superior levels of customer service.<br />

With a growing need to know the business end of being a salon owner I soon recognized the<br />

lack of information available to our industry and began my journey with reading numerous books<br />

on business, service and marketing. Strategies Publishing Group created a training program<br />

entitled “Fast Forward” which helped me build a “team” environment, consistent salon service<br />

and my first training manual. My biggest inspiration came from the book entitled “The E myth” by<br />

Michael Gerber. I learned how to replicate the level of service I was personally incorporating<br />

with my clients to include those of my staff. This resulted in the birth of my “Standard of<br />

Service©” and with it the ability to become an absent business owner.<br />

My desire to take my company to a new level resulted in meeting my mentor, friend and coach,<br />

Miranda Webb of Leading Edge Business Training. I learned how to grow a company, build<br />

profits and create long term sustainability. The experience of my leadership training resulted in a<br />

profound personal journey for which I will always be grateful to Miranda.<br />

The systems and strategies I have built over the last decade are the result of my passion and<br />

love of the salon industry. I feel so very blessed to be a person who knows they are exactly<br />

where they want to be and I am grateful every day for the opportunity to touch people’s lives.<br />

The development and production of this system is credited to every employee, situation and<br />

growth experience of my last 10 years as a salon owner and to every client who has shared their<br />

life experience and business knowledge. You have been great support.


Testimonials<br />

“Although I had experience in supervision and management, none of it was in the salon industry.<br />

<strong>Salon</strong> <strong>Operating</strong> <strong>System©</strong> provided me with the tools I needed as a team leader to effectively<br />

coach and support staff in reaching their individual goals as well as those of the salon”<br />

Myrna Frizell<br />

Since working with Changes <strong>Salon</strong> Group's manuals, policies, procedures, and system©, I went<br />

from what I thought was a successful stylist, to a leader in the salon atmosphere. In the last year<br />

I have become the image director of Changes <strong>Salon</strong> Group and completed three collections.<br />

Following all of the steps within the <strong>Salon</strong> operating system© has given me the confidence I<br />

needed. I whole heartedly owe my success to the tools that I have been taught through the<br />

<strong>Salon</strong> <strong>Operating</strong> <strong>System©</strong>.”<br />

Jolan Magnan<br />

What you will find in your system:<br />

The Leadership Training Manual, the Business Structure Manual, the Policy and Procedure<br />

Manual, the Workbook, the Sample Page Booklet and the Performance Measurement Manual.<br />

Getting started:<br />

The manuals are laid out in the order of implementation. It is suggested that the first seven<br />

exercises in the Leadership Training Manual be completed by the company owner or CEO to<br />

establish the direction and intention of the company prior to taking the team through the training<br />

process. The next step is to orientate and certify managers, team leaders and supervisors to<br />

prepare them for training the team and for an opportunity to review the material from a<br />

leadership standpoint. Technician training can now begin. The implementation guide for training<br />

can be found on page one of the Business Structure Manual.<br />

What to remember:<br />

The Standard of service is the foundation of this system. All policies, procedures and systems<br />

originate from here and the success of <strong>Salon</strong> <strong>Operating</strong> System depends on the monitoring and<br />

measurement of technicians’ implementing the system. The Sample Page Booklet contains the<br />

template pages from the Business Structure Manuals which can be modified to your salon’s<br />

structure. Should the Business Structure Manual be modified, modifications to the Policy and<br />

Procedure Manual will be required. This system is only a template of the topics required when<br />

compiling a manual which is used by employees as an answer guide for employment with a<br />

company. This system can be used as is or as a guide to implement your own structure. Also<br />

remember that the Workbook contains the calculations and template answer guide required for<br />

training.


Forward<br />

I have been told numerous times throughout my life to “lighten up that’s just the way things are,<br />

you’re expecting too much from people, salons are different than other businesses, you have to<br />

be in your business every day if you want to be successful, and nobody works like you”. Any of<br />

these sound familiar? Being the persistent person I am, I set out to prove every one of these<br />

quotes wrong. I was soon experiencing the challenges from where these quotes were derived,<br />

such as; staff walkouts, training technicians and watching them walk out the door with the<br />

clients, staff coming and going as they choose, being held hostage to high commission rates,<br />

low retail sales, staff room drama and lack of employee generated sales. My experiences were<br />

defeating my business and my faith in the salon industry.<br />

I realized I had three choices at this time, one being to accept my circumstances; two, leave the<br />

headaches and become an employee again or three to change the circumstances.<br />

I challenge you as you incorporate this system to be consistent, remain focused and have faith<br />

in systems, policies and procedures. Allow yourself to believe in people who want to do their<br />

best and to be part of a great team in a thriving salon. I can tell you from experience that this<br />

was my reality. The salon became a positive place for employees and clients to come, a place<br />

where the team was consistently striving to reach new levels of customer service. Because of<br />

the comfortable work environment it became easy for technicians to focus on their careers. This<br />

led the salon to new levels of confidence in the competitive arena. Soon after incorporating this<br />

system I was able to enjoy quality living while being certain that even when I wasn’t there my<br />

business ran like I was.<br />

So to all those people who told me it would never happen, I say thank you.<br />

To you I say, enjoy!<br />

Sincerely,<br />

Cheryl Roose


Reference Guide<br />

The E Myth<br />

Michael Gerber, author<br />

Skill Certification Guide<br />

Strategies, business tools<br />

Leading Edge Training<br />

Miranda Webb, business coach<br />

The 5 Keys to Success<br />

Wayne Grund<br />

Dealing Effectively with<br />

Unacceptable Employee Behavior<br />

Skill Path Seminars,<br />

key note presentations<br />

Precision Cutting Course<br />

Suki’s, academy<br />

The Power of Intention<br />

Dr. Wayne Dyer, author<br />

The Seven Habits of Highly<br />

Effective People<br />

Speed Wealth<br />

The Law of Attraction<br />

Steven Covey<br />

Harv Eker, author<br />

Michael J. Loseir<br />

Thank you for your interest in <strong>Salon</strong> <strong>Operating</strong> System. For more business tools, resources and ideas be sure to visit<br />

us on line at www.sossalonoperatingsystem.com. We can be reached by phone at (780) 437-3441 or by email at<br />

Cheryl@sossalonoperatingsystem.com


Business Structure Manual<br />

(Leaders)<br />

Information compiled by Cheryl Roose, Coaching and Consulting


Table of Contents<br />

Training<br />

Implementation Guide 2-3<br />

Vision and Mission 4<br />

Standard of Service 5-6<br />

<strong>Salon</strong> Marketing 7-8<br />

<strong>Salon</strong> Pricing 9<br />

<strong>Salon</strong> Functions 10-11<br />

Employee relations 12-13<br />

<strong>Salon</strong> policies 14-30<br />

Qualification Process 31-32<br />

Team Incentive Program 33-34<br />

Pay Structure 35-36<br />

Performance Monitoring 37-38<br />

Statement of Intention 39<br />

Reference Guide 40<br />

Copyright © 2005 at SOS <strong>Salon</strong> <strong>Operating</strong> System<br />

All right reserved; No part of this book shall be reproduced, stored in a retrieval system, or transmitted by any<br />

means, electronic, mechanical, photocopying, recording or otherwise, without permission from the author.<br />

Note: This publication contains the opinions, systems and ideas of the author. It is intended to provide helpful<br />

tools and informative material on the subject matter covered. It is sold with the understanding of the author is not<br />

engaged in professional services in this book. Should you require additional assistance, a competent<br />

professional should be consulted.<br />

The author disclaims responsibility for any risk, loss, liability personal or otherwise which is incurred directly or<br />

indirectly of the use and application of any content s of this book.


SALON OPERATING SYSTEM©<br />

Implementation Guide<br />

The goal is to produce fully qualified technicians within a specified time frame who service<br />

clients with confidence.<br />

Schedule for Training<br />

Servicing clients is at the discretion of the manager. However, we do suggest technicians<br />

begin attracting clients on their own into the salon immediately for discounted services through<br />

the training process listed below. Apprentice positions or new hires can assist the role for<br />

which they were hired. Provide all employees with the following for review:<br />

• Job Description (Performance Measurement Manual pages 1-15)<br />

• Business Structure Manual applicable to position<br />

• Employee Salary Contract (Performance Measurement Manual pages 16)<br />

• Success or Probation Success Report (Performance Measurement Manual page 18-24)<br />

New hires must also be aware that failure to adhere to the implementation schedule may<br />

reflect dismissal.<br />

Day 1 - An introduction and orientation to the company vision, points of difference, standard<br />

of service and salon marketing (Pages 3-7 of the Business Structure Manual). Team<br />

leaders or managers to prepare salary contracts (page 16 of the Performance<br />

Measurement Manual) based on the Pay Structure (page 35 of the Business Structure<br />

Manual).<br />

Day 2 - An overview of the job descriptions (pages 1-15 of the Performance Measurement<br />

Manual). Completion of employment (salary) contracts.<br />

Day 3 - An orientation to the salon pricing, salon functions and employee relations(pages 8-12<br />

of the Business Structure Manual ) with a review of the systems used for salon and<br />

technical cleaning. Team leaders or managers to prepare probation success reports<br />

with goal expectations for the following day. (Pages 18-24 of the Performance<br />

Measurement Manual)<br />

Day 4 - Orientation to the policies, qualification process, team incentive program, pay<br />

structure and the employee monitoring systems. (Pages 13-38 of the Business<br />

Structure Manual) Provide employees with a probation success report. All employees<br />

will experience the “Standard of Service” with services provided by the senior<br />

operators in each department.<br />

Day 5 - Role play of the Business Structure Manuals scripts. A review of the first week of<br />

orientation. Employees to prepare for the policy certification of the Business Structure<br />

Manual. Technicians will need to recruit a minimum of six models for the next week to<br />

certify the services of each procedure.<br />

2


SALON OPERATING SYSTEM©<br />

Implementation Guide Continued…<br />

Week 2– Accountability for the salon cleaning duties begins as well as policy certification<br />

(Pages 2-13 of the Policy and Procedure Manual). Employees to have 90% correct<br />

answers to complete this level of certification. Correct the certification together.<br />

Procedure (technical) skill certification also begins this week. Use the Policy and<br />

Procedure Manual (pages 14-27) for this portion of the certification. See each<br />

individual certification for the guide as to how to complete the practical presentation.<br />

Week 3- Complete the procedure certification by the end of this week with the exception of the<br />

last service in each area.<br />

Week 4 – Team leaders or managers to receive the final services to complete the procedure<br />

certification. 30 day performance appraisal this week as well as the graduation of the<br />

skill certification!! Technicians begin servicing clients at a junior price level.<br />

_____________________________________________________________________________<br />

! Whether implementing the <strong>Salon</strong> <strong>Operating</strong> System in a new or existing business it is<br />

suggested that all employees be placed in a probation status for three months.<br />

! Team leaders and managers begin performance measurement immediately when<br />

implementing the <strong>Salon</strong> <strong>Operating</strong> System. The success reports are tools used to<br />

monitor performance in the probation period (page 18 of the Performance Measurement<br />

Manual for technicians, page 19- 24 for remaining staff). Conduct performance<br />

appraisals every 30, 60 and 90 days.<br />

! When probation is complete (three months) and employees have attained permanent<br />

status, use the success reports monthly as the tool to graduate them into the<br />

Qualification Process until an A status is reached.<br />

! Provide all service centers with a posted “Standard of Service” as a reference guide.<br />

! Front desk now incorporates the front desk checkout systems with all technicians.<br />

! Follow up with performance appraisals every 6 months. (Pages 25-30 of the<br />

Performance Measurement Manual.)<br />

3


SALON OPERATING SYSTEM©<br />

The <strong>Salon</strong> Vision and Mission<br />

The exercise to create your vision, mission and service commitment can be found in the<br />

Leadership Training Manual.<br />

Our Vision<br />

Goal: The goal is to clarify the client’s experience in the salon visit.<br />

Example: “Our <strong>Salon</strong> is a warm, inviting and relaxed atmosphere where attentive service and<br />

the Client Education Process are the hallmarks of the salon experience. Our <strong>Salon</strong>’s aura is<br />

one of focused care, confidence and trust.”<br />

Our Mission<br />

Goal: Give your team the clarity of the salon’s client experience.<br />

Example: “To ensure that our clients experience the value we place in their patronage.”<br />

The Service Commitment<br />

Goal: To make a commitment to the service expectation clients receive.<br />

Example: “Our service commitment is to ensure our clients are receiving the highest level of<br />

focused care and attention while performing superior services by confident skilled technicians<br />

in a relaxed, warm and inviting environment.”<br />

Standard of Service<br />

Goal: Create consistency and quality with each technician and every service. The Standard of<br />

Service is the incorporation of the points of difference (page 4- 5); the salon marketing<br />

strategies. (Page 6 and 7) and the salon policies (pages 13-29).<br />

4


SALON OPERATING SYSTEM©<br />

The Standard of Service<br />

Welcome greeting<br />

Face shape and face map consultations<br />

Service related massage<br />

Current product analysis<br />

Product and technique education<br />

Home maintenance tips<br />

Tool sanitation in clients view<br />

Industry trend updates<br />

Referral coupons<br />

Beverage of choice<br />

Easy pre booking options<br />

Confirmation calls<br />

5


SALON OPERATING SYSTEM©<br />

Points of Difference<br />

Goal: The points of difference listed below characterize your salon’s brand, how you are<br />

recognized in your industry.<br />

The following are examples which may be used as templates to modify for your salon’s<br />

requirements. See the sample page booklet for your working template.<br />

Hair Services<br />

Consultation analysis<br />

60-second scalp massage<br />

Tool sanitization<br />

Product and technique education<br />

Nail Services<br />

Consultation analysis<br />

One-minute manicure<br />

Ring cleaning<br />

Hand and tool sanitization<br />

Product and technique education<br />

Massage Services<br />

Consultation analysis<br />

Meet client in room with water after service<br />

Warming blanket<br />

Foot spray<br />

Stretches shown in room<br />

Esthetic Services<br />

Consultation analysis<br />

Hand and tool sanitization<br />

Lined Pedi baths<br />

Numbing spray<br />

Glass of water in facials<br />

Product and technique education<br />

<strong>Salon</strong> Rapport<br />

Clients greeted with a handshake<br />

Walk in welcome<br />

10 second greeting<br />

Service info sheet<br />

Current client focus<br />

Confirmation calls<br />

Checkout packages<br />

Comment cards<br />

Call backs<br />

6


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Marketing Strategies<br />

Goal: Build profitability and sustainability with the salon brand by attracting new clients<br />

consistently and retaining the existing clientele.<br />

Use the following as is or as examples to incorporate into your salon structure. You can identify the<br />

ideal client by the exercise provided in the Leadership Manual.<br />

Successful marketing happens when you know the ideal clients you want to attract, implement the<br />

salon brand (the Standard of Service) and market your brand intentionally. Listed below are<br />

strategies that will bring in new clients to the salon consistently, create multi service clients and<br />

build referrals from the existing clients.<br />

Referral Program (referrals)<br />

Step 9 in the standard of service<br />

Clients are given a referral/cross promote card. For each new referral received the referring client is<br />

mailed a $20 gift certificate; sample and thank you card. The referral program is tracked by means<br />

of the referral/cross promote coupon. (See sample page booklet)<br />

Cross Promote Cards (cross promote)<br />

Step 9 in the Standard of Service<br />

These cards consist of discounts for services in all areas of the salon. These cards also contain the<br />

referral program incentive. They are to be expired and voided for the services the client has already<br />

received. (See sample page booklet)<br />

My Own Networking (attract new clients)<br />

Each technician’s business card has a $10 value and can be given to new clients or left at<br />

businesses they visit. Business cards may be used in the salon to up sell to an existing client or<br />

entice new services. These cards must be voided, validated and expired. These are discounts<br />

exclusive to each technician and cannot be used in conjunction with other salon promotions. (see<br />

sample page booklet)<br />

Valued Client Marketing (existing retention and up sell)<br />

This is how we market to our existing clientele. By means of e-mails, e-zines and mail outs, added<br />

value is passed on to existing clients in the form of retail products.<br />

Pre Booking Appointments (retention)<br />

Step 11 in the Standard of Service<br />

All clients are encouraged to pre-book their next appointment prior to leaving the salon. Pre booked<br />

clients receive confirmation calls one week prior to their appointment.<br />

Follow Up Marketing (retention)<br />

New clients are given a call back 1 week after their visit.<br />

Point of difference<br />

7


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Marketing Strategies continued…<br />

Welcome Package (front desk system)<br />

Point of difference<br />

Welcome letters (see sample page booklet) are given to the new salon clients along with an<br />

information brochure; cross promote coupons, home care tips and a product sample relating to<br />

their service. Repeat clients are given service related packages at every visit with samples; home<br />

care tips and cross promote coupons.<br />

Monthly Specials, Coupons, Flyers and Portable Sign (attract new clients)<br />

These are limited offers of one per client per visit. Expiry date is non negotiable. They are not<br />

service or product transferable. No other incentives can be used in conjunction with these offers.<br />

These are the salon’s marketing tools to attract new clients and models to all technicians for<br />

collection preparation or skill certification. These services are discounted for the intent of purpose.<br />

Inform models that the service guarantee is non applicable in this one time offer and services<br />

rendered are determined by specific training requirements.<br />

Neighborhood Welcome (attract new clients)<br />

The salon welcomes new clients to the area with a welcome package introducing them to the salon<br />

and a coupon valued at $30. This coupon is to be used in one visit even if the service rendered is of<br />

a lesser value. (See sample page booklet)<br />

Gift Certificates and Gift Solutions<br />

Gift solutions are certificates purchased in the form of a service Gift certificates are sold by a<br />

dollar amount or by gift solution services. Both certificates do not expire and are transferable and<br />

applicable to service or product.<br />

Scripts and Policies<br />

(retention, referral, conversion, retail)<br />

The scripts in this manual assist in the conversations used for client building, retention, retail and<br />

referrals. Policies indicate the level of salon performance and service standard.<br />

The Standard of Service (retention, referral, retail)<br />

<strong>Salon</strong> <strong>Operating</strong> System is the originator of this process and it is the hallmark of the client’s visit.<br />

The S.O.S. is a 12-step system used to ensure client retention, referrals and retail.<br />

<strong>Salon</strong> Collections (salon branding)<br />

Collections are in-salon designs created to enter competitions and to market on the website,<br />

postcards and brochures. It is the branding of the salon.<br />

8


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Pricing<br />

Goal: Clarify how the salon prices its services to the employee.<br />

The following are examples which may be used as templates to modify for your salon’s<br />

requirements. See the sample page booklet for your working template.<br />

Staff Discounts<br />

Staff discounts are applicable only during unscheduled work hours. Services are discounted by 40%<br />

and product by 20%.<br />

Family and Friends<br />

These discounts are at the discretion of the technician with the only restriction being that the salon<br />

is always to make its 55% commission and with Saturday and evenings being non applicable to<br />

discounted services.<br />

Running Late<br />

The salon’s client policy is a 10% discount to clients waiting more than 20 minutes. If clients are<br />

more than 20 minutes late, their appointment is rescheduled.<br />

Staff Purchases of Gift Solutions<br />

Gift solutions are certificates purchased in the form of a service. Staff members receive a 20%<br />

discount on the purchases of gift solutions with services they do not render and a 45% discount on<br />

services they render.<br />

9


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Functions<br />

Goal: To create a reference guide for new hires.<br />

The following are examples which will need to be modified for your salon’s requirements. See the<br />

sample page booklet for your working template.<br />

Telephone Features<br />

The answering machine will automatically pick up every call after 3 rings.<br />

Hold: To place a client on hold, press hold button, receiver may be hung up.<br />

Retrieving messages: Pick up receiver and dial ***-****<br />

° Upon hearing our message, press *<br />

° Enter security code # ****<br />

° Follow the stated instructions<br />

Opening and Closing<br />

Opening: Enter security code<br />

Closing:<br />

° Check washrooms for towels, toilet<br />

tissue and tidiness<br />

° Blow out candles<br />

° Brew coffee ° Turn off coffee machine<br />

° Get fragrances prepared ° Turn door sign<br />

° Check phone messages ° Shut down computer<br />

° Turn on lights and stereo ° Put cash away<br />

° Start laundry ° Line up styling chairs, dryer chairs and<br />

hoods<br />

° Tidy reception area ° Lock door<br />

° Turn door sign ° Set security code<br />

10


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Functions continued…<br />

How to make coffee: The machine is turned on by the switch at the back, and is ready to brew<br />

coffee when green light comes on. Brew the tea first and then the coffee. The instructions to<br />

make both are on the plastic jug under the counter of the coffee bar. Soak the container that<br />

holds the coffee filter with hot soapy water and bleach.<br />

How to turn on the stereo: Turn on power buttons; press “random”, “repeat” and the CD button<br />

on tuner.<br />

How to turn on computer: Turn on the big red button under the counter by the motherboard below<br />

the keyboard.<br />

How to set the security code: Stand at the panel and watch keypad until only the green light is<br />

on, key in code and leave. To deactivate upon arrival, key in your code, if you happen to make<br />

an error, wait 8 seconds and re-key your code.<br />

Sanitation Practices<br />

Impeccable cleaning is standard. Failure to follow through will result in termination.<br />

There are 6 stages of cleaning in the salon. Templates of the following graphs can be found in the<br />

Tracking Guide.<br />

° Visit cleaning<br />

° Daily technical area cleaning<br />

° Daily salon cleaning<br />

° Weekly salon cleaning<br />

° Weekly technical cleaning<br />

° White glove cleaning (monthly cleaning as instructed by the team leader)<br />

<strong>Salon</strong> cleaning is listed on a dry erase board in the staff room. Weekly salon cleaning is to be done<br />

on Saturdays or Tuesdays. Cleaning monitored by team leader.<br />

11


SALON OPERATING SYSTEM©<br />

Employee Relations<br />

Goal:<br />

To create a reference guide for new hires.<br />

The following are examples which will need to be modified for your salon’s requirements. See the<br />

sample page booklet for your working template.<br />

Parking<br />

Staff parking is located on the NW corner of the parking lot beside the garbage dumpster.<br />

Tips<br />

Front desk staffs are instructed to put tips into envelopes with the staff members’ names on them<br />

and are located at the reception desk.<br />

Staff Purchases<br />

Team members are required to use the products retailed by the salon. Purchases are done by<br />

ordering in advance rather than removing stock from shelves. Products are paid for the day they<br />

are taken. GST applies to product purchases.<br />

Staff Meetings<br />

Staff meetings are held weekly, all staff are expected to attend.<br />

Technical Tools<br />

Technicians are required to provide the tools necessary for their trade. Respect for one another and<br />

each other’s tools is apparent when permission is asked for before using them.<br />

Personal Calls, Cell Phones<br />

The reception phone is for business use only. Callers asking for staff by name will be asked if this is<br />

for an appointment. If so, proceed to help the client. Personal callers will be informed that all calls<br />

are returned at the end or beginning of next shift. Messages are placed in the pigeon holder.<br />

Inform friends and family of company policy. Cell phones to be turned off during shifts.<br />

12


SALON OPERATING SYSTEM©<br />

Employee Relations Continued…<br />

Work Areas<br />

Work areas to be kept free of clutter and personal memorabilia.<br />

Paychecks<br />

Payday is the 30 th of every month with an advance on the 15 th . Paychecks are found in manager’s<br />

office in envelopes with the staff members names on them.<br />

Shifts<br />

Employees are required to arrive prior to shift for setup and stay after shift for cleanup without pay.<br />

Shifts are negotiated in salaries and probation contracts. These are paid hours so shifts are done in<br />

full with no overtime. Shifts are not to be adjusted without management approval in writing. Late<br />

arrivals will be deducted pay; 5 or more lates will result in probation.<br />

Down time<br />

When not servicing clients employees are expected to complete all technician and salon cleaning<br />

weekly and monthly duties. If complete, assist team members. Inquire with the front desk staff and<br />

managers if they require assistance.<br />

Uniforms<br />

Company uniforms are to be worn at all times. The company provides 2 tops per year. Black<br />

bottoms to be worn by all staff. Estheticians are to wear lab tops.<br />

13


SALON OPERATING SYSTEM©<br />

Policies<br />

The policies and scripts are the extended version of the S.O.S. They are not intended to be<br />

modified. If you do modify, you must make the necessary changes to the policy and procedure<br />

manual and the answer guide in the workbook to complete the certification process.<br />

To effectively incorporate the steps in the Standard of Service have technicians and front desk staff<br />

make reference to them during the clients visit. Place your Standard of Service (page 4) within<br />

client’s view at all service centers.<br />

Dress Policy<br />

Goal: Make the right first impression and attract the client we are choosing to be in business with.<br />

# Midriffs, underarms, cleavage and backs to be covered at all times.<br />

# No jean apparel… No corduroy pants… No sleeveless or backless shirts.<br />

# No running shoes or thong sandals.<br />

# Footwear is to be clean and polished.<br />

# Keep clothing clean and pressed.<br />

# Nails and toenails to be manicured and polished.<br />

# Hair to be styled at all times.<br />

# Full makeup to be worn.<br />

Teamwork Policy<br />

Goal: Create a salon atmosphere of trust and respect to sustain a long-term team.<br />

Teamwork is about speaking about each other both technically and personally with respect. Should<br />

clients have a grievance with another team member it is imperative to remain united in our talents<br />

and regard for each other.<br />

The following is an example of a script employees can use should a client be speaking ill of a team<br />

member about the service they received or the employees personal character.<br />

Example:<br />

$ Our team focuses on the client receiving a positive salon experience. I am pleased to have<br />

that opportunity today.<br />

$ Our Skill Certification Process requires that we serve clients at the highest level but we do<br />

differ in creativity. I am pleased to be of service today.<br />

14


SALON OPERATING SYSTEM©<br />

Teamwork Policy continued…<br />

Triangling<br />

Goal: build trust, respect and security within the team.<br />

Definition: The technique given to team members to avoid unfair gossip.<br />

Technique: Implemented by speaking directly to the person you have issues with rather than<br />

another team member.<br />

Application: Keep conversations with co-workers amongst the people in the room.<br />

Conflict Resolution with a Team Member<br />

Being a team member is respecting coworkers with mature communication, support and assistance.<br />

Majority of conflict is the result of a lack of communication. Conflicts left unresolved can cause<br />

tension for all the team ultimately having a direct effect on the clients. Should conflict arise, preserve<br />

respect of both parties involved with the following scripts. If a resolution is not reached, schedule a<br />

meeting with the manager)<br />

Example of Conflict Resolution with a Team Member:<br />

$ Describe specifically what you have observed (The action not the person).<br />

$ Describe the reason why a resolution is needed using “I” messages.<br />

$ State the impact of the behavior or action (Describe how this makes you feel).<br />

$ Ask the other person to respond (Be willing to listen with no interruption).<br />

$ After clarification on the problem, move to the solution.<br />

15


SALON OPERATING SYSTEM©<br />

Attitude Policy<br />

Goal: The desired result is to develop the skill, incorporate professional behaviors and develop a<br />

healthy personality.<br />

Remember it’s not always what you say but how you say it.15% of clientele is built on technical skill;<br />

85% on personality.<br />

Facial Expression Body Language Voice and Verbalization<br />

Don’t:<br />

Look tired or bored<br />

Don’t:<br />

Cross arms when speaking to<br />

clients<br />

Don’t<br />

Complain about the salon or<br />

coworkers<br />

Look angry or annoyed Slouch or drag feet Sigh, moan and groan<br />

Roll your eyes<br />

Place hands on hips in<br />

confrontation<br />

Sit on reception desk<br />

Chew gum<br />

Use slang such as yup, uh huh,<br />

what<br />

Do: Do: Do:<br />

Look cheerful and<br />

approachable<br />

Walk with energy and<br />

enthusiasm<br />

Speak clearly and directly<br />

With an “inside voice”<br />

Make eye contact when speaking<br />

with clients<br />

Smile and say hello to all<br />

salon clients<br />

Use good manners. Please, thank<br />

you and you’re welcome<br />

16


SALON OPERATING SYSTEM©<br />

Policies, Technicians<br />

Greeting Policy<br />

Step 1 in the Standard of Service<br />

Goal: Acknowledge clients and make them feel welcome while introducing oneself and establishing<br />

the first touch with confidence<br />

% Greet all clients walking in within the first 10 seconds of entry.<br />

% If the front is unattended and you are servicing a client, simply excuse yourself from the<br />

client you are with to say welcome to the walk- in and let them know that someone will be<br />

right with them. Then find someone to attend the reception.<br />

% Offer all salon clients a beverage, magazine or assistance if front is unattended.<br />

% Technicians greet the client by making eye contact, offering a smile, handshake and stating<br />

the service you intend to perform for the client.<br />

The following is an example of the welcome greeting application.<br />

Action:<br />

≈“Hello, I’m (name) your (job title), I will be doing your (service) today. Come this way” insert<br />

HANDSHAKE!! ≈<br />

Front Desk Policy<br />

Goal: The front desk is the sales center of the salon and efficient client relations is the goal.<br />

! The front desk is for the client and receptionist.<br />

! Do not gather out front or sit on reception desk.<br />

! Conversations at the front are to be work related.<br />

! Position oneself facing the door to greet clients with a smile.<br />

! Our priority is the client currently in the salon. When you are at the front desk with a client<br />

and the phone should ring, do not answer it. Let the answering service get it until you are<br />

finished with the paying client.<br />

17


SALON OPERATING SYSTEM©<br />

Service Policy<br />

Steps 2,8, 9 and 11 in the Standard of Service<br />

Goal: To incorporate the standard of service with clear, concise communication.<br />

Do not under estimate the power of engaging your clients in your observations; it may be the first<br />

time they are receiving a formal analysis. This tool makes a powerful statement as to the credibility<br />

you hold as the service provider. This step also dictates effective communication and secures client<br />

satisfaction while decreasing error. Most displeased services can be linked back to improper<br />

communication in the consultation. Your job as the professional is to provide the client with their<br />

expectations as well as your professional opinion. Make the plan, communicate the plan and<br />

engage the client’s agreement.<br />

Tip: When performing the consultation, make reference to the client’s positive attributes and make<br />

recommendations to maximize them.<br />

Action:<br />

The active listening method is used for effective communication with the new client.<br />

≈ Clarify the appointment by saying “Today you are scheduled in for (service)”.<br />

≈ Begin the consultation with asking for their concerns or ideas.<br />

≈ Repeat back their concerns with “What I’m hearing is….…let me tell you what I see”.<br />

≈ Implement the following consultation characteristics.<br />

Consult Analysis<br />

The following are examples of characteristics to perform consultations.<br />

Female (hair) Texture Face shape Body proportioning<br />

Esthetics Face mapping Service benefits Skin pigmentation<br />

Male (hair) Face shape Neck width Body proportioning<br />

Massage Level of pain When the pain began Stretches<br />

% Educate clients receiving new or corrective services by outlining all the post service<br />

conditions, home and salon maintenances required, prior to the service.<br />

% Communicate the plan in full detail and engage the client in agreement. Inform them of the<br />

service steps and any machinery being used to comfort the new client.<br />

% At this point, offer the client the option to change if applicable. Lead them into the change<br />

room, give them the gown, and show them how it fastens, where to hang their clothes and<br />

where to meet you when ready.<br />

18


SALON OPERATING SYSTEM©<br />

Service Script for Repeat Clients<br />

These clients are the foundation of the business, and must be treated with the same attentiveness<br />

each and every visit.<br />

≈ Last time I saw you we (service). How did that work?<br />

≈<br />

≈<br />

≈<br />

≈<br />

Did you have any problems or challenges?<br />

Do a consult analysis based on trends or your observations.<br />

Make the plan, communicate the plan and engage the client’s agreement.<br />

At this point, offer the client the option to change if applicable. Lead them into the change<br />

room, give them the gown, and show them how it fastens, where to hang their clothes and<br />

where to meet you when ready.<br />

Cross Promote, Add on Service:<br />

% Every issue can be solved either with a product or service.<br />

% Make a plan for their next visit to address issues and industry trend.<br />

% Address areas of concern by consulting the appropriate technician or product.<br />

% Talk about the salon specials.<br />

Closing the Visit Script:<br />

≈<br />

The salon’s service commitment is focused client care, lets reserve the time most preferable<br />

to you for your next visit.<br />

19


SALON OPERATING SYSTEM©<br />

Telephone Policy<br />

Appointment Scheduling<br />

Step 12 in the Standard of Service<br />

Goal: Represent the salon with efficiency in a polite and appropriate manner.<br />

The following is applicable with the absence of a front desk person.<br />

! Smile, this changes the way the words are spoken and the {in salon clients} see your<br />

telephone rapport.<br />

! All appointments to be scheduled with the urgency of today to keep book clear for future<br />

appointments.<br />

! Telephone etiquette: Use proper English. Use "Yes" vs. "O.K., Yup or uh huh." Use proper<br />

manners such as please, thank you and you’re welcome. “Just a moment please versus<br />

hang on”<br />

The following steps are used when scheduling appointments, with proper communication avoiding<br />

errors.<br />

≈<br />

≈<br />

≈<br />

≈<br />

≈<br />

≈<br />

≈<br />

≈<br />

Greet clients by saying; thank you for calling (salon name) this is (your name), how may I<br />

help you?" and incorporate the following steps<br />

Ask which stylist provides their service/they would prefer<br />

Clarify the service requested (ask for specifics, color may mean foils or root touch ups)<br />

Inquire if they need any other services than the one scheduled<br />

Ask for day and evening phone number<br />

Repeat back to client the day, date, time, technician, and service<br />

At this point incorporate the monthly sales script. Forward the monthly sales information via<br />

email if applicable<br />

End every call with “We look forward to seeing you then"<br />

20


SALON OPERATING SYSTEM©<br />

Telephone Policy continued…<br />

The following is applicable with the absence of a front desk person.<br />

Inquiry<br />

Busy technician<br />

Solution<br />

! Clients who cannot be scheduled at the time or with the<br />

technician they request should be offered another time, stylist<br />

or day immediately.<br />

Rescheduling !<br />

appointments<br />

When the technician is away from the salon or sick, reschedule<br />

clients by saying; (technician) is unavailable today can I offer<br />

you another technician or shall we reschedule your<br />

appointment for another day?<br />

Running late ! If clients are more than 20 minutes late, their appointment is<br />

rescheduled by saying; due to our policy of performing each<br />

service to its full extent, you have the option of rescheduling<br />

your appointment with (technician’s name) or I can offer you the<br />

next available technician.<br />

High booking !<br />

times<br />

For clients needing Saturday or evenings, schedule them by<br />

saying; evenings and Saturdays are highly requested times, let<br />

us reserve your preferred time.<br />

Return calls ! Greet clients with an introduction to you and the salon before<br />

saying; thank you for calling (salon name) and thank you for<br />

leaving a message, how may I help you?<br />

Price checks<br />

! Describe the highlights of each service prior to pricing by<br />

saying; our haircuts include a face shaping, 60 second scalp<br />

massage, and product education. When can I schedule your<br />

appointment for you?<br />

Tiered price !<br />

levels<br />

Should your salon have a tiered price system let clients know<br />

that pricing reflects your company policy by saying; Technician<br />

prices vary according to the level of certification and time<br />

employed with the company.<br />

Model Inquiries<br />

! Inform clients of the intent of purpose when models are<br />

advertised for by saying; discounted services are for collection<br />

preparation (or skill certification). These are one time offers<br />

which are void of our service guarantee and applicable to the<br />

techniques required for training.<br />

21


SALON OPERATING SYSTEM©<br />

Selling Policy<br />

Steps 4, 5 & 6 in the standard of service<br />

Goal: Empower clients to make well-educated buying decisions.<br />

Use the Client Education Process. Every challenge a client has can be solved with either a product<br />

or a service.<br />

• Describe what it is.<br />

• Describe what it does and what it will do for them.<br />

• Describe how it’s used.<br />

• Describe when it’s used.<br />

• Describe the benefits and results as you are finishing the service.<br />

• (Stylists) have the clients apply the product to their hair to observe and correct the<br />

application.<br />

• Place the product in the clients view.<br />

22


SALON OPERATING SYSTEM©<br />

Client Complaint and Refund Policy<br />

Goal: Rectify the situation with correcting the service or product. Complaints are to be handled<br />

within 24 hours.<br />

Product Return policy:<br />

Listed below are examples of salon returns and service guarantees.<br />

The salon will exchange products if less than ¼ used and returned within 2 weeks of purchase.<br />

Products must be exchanged for another product or in store credit.<br />

Service Guarantee:<br />

Complaints must be made within 2 weeks of the service for corrections to apply<br />

Technician Complaint Script<br />

The goal is to honor the integrity and respect of both the client and the technician by focusing on the<br />

solution. Do not place blame, but take responsibility if applicable. Keep the language neutral using<br />

words like situation instead of problem, regret instead of sorry, miscommunication instead of, you<br />

said.<br />

% Address client concerns with getting specific on what is working and what is not working.<br />

Begin the conversation with the following:<br />

≈<br />

Help me to understand how I can assist you, tell me what you like about this, what you<br />

don’t like about it and what you would like to see.<br />

% Validate with repeating back to the client your understanding of the service request.<br />

% Confirm the solution and complete the service. If a solution is agreed upon, continue with no<br />

charge to the client. If at this point there is no agreement, pass this on to management by<br />

saying,<br />

≈<br />

I’m only authorized to offer a service solution, so at this time I will pass this on to the<br />

salon coordinator. You will be contacted within 48 hours.<br />

% Inform the salon coordinator or manager immediately; we must keep our word!<br />

<strong>Salon</strong> Complaint Policy<br />

Goal: Ensure the proper attention to all employee concerns.<br />

Any complaints or ideas you have should be put in writing and presented to your team leader.<br />

Follow the conflict resolution process for complaints and schedule a meeting.<br />

23


SALON OPERATING SYSTEM©<br />

Policies Leaders<br />

Telephone<br />

The following scripts are used when a contact is required for the following:<br />

Script for Non Return Clients<br />

$ Ask for a moment of their time and begin by saying, we are surveying clients to gain<br />

valuable insight into our service standards and would greatly appreciate your input as we<br />

noticed that you have not returned to the salon, could we ask you a few questions?<br />

$ Would you have recommended Changes to your friends? If no, ask why not.<br />

$ Did the salon meet your expectations? If not, ask why not.<br />

$ Can I ask the reason for not returning?<br />

$ What suggestions would you make that would have guaranteed your return?<br />

Script for Client performance appraisal recruiting<br />

$ Ask for a moment of their time and begin by saying, we are surveying clients for the<br />

intent of conducting performance appraisals and would greatly appreciate your input.<br />

$ What we are asking is that you fill out a survey following your upcoming service. In<br />

gratitude we will send you a gift certificate for a complimentary facial.<br />

$ Remind them that this is to remain anonymous.<br />

$ Thank them for their time.<br />

24


SALON OPERATING SYSTEM©<br />

Greeting Policy<br />

Policies Front Desk<br />

Goal: Acknowledge clients and make them feel welcome while introducing oneself and establishing<br />

the first touch with confidence<br />

Opening the Visit:<br />

! Greet all clients walking in within the first 10 seconds of entry.<br />

! If you are with a client, simply excuse yourself from the client you are with to say welcome to<br />

the walk- in and let them know that you will be right with them.<br />

! Offer all salon clients a beverage, magazine or assistance if front is unattended.<br />

The following is an example of the welcome greeting application.<br />

Action:<br />

≈Stand and greet incoming clients with “Welcome to (salon name), How may I help you?” ≈<br />

Closing the Visit:<br />

Goal: Close the salon visit with efficiency and accuracy. Have their information ready when they<br />

come to the front and follow the steps listed below.<br />

% Confirm their address and telephone numbers and email address by asking if they have<br />

been receiving the salon incentives via email and mail.<br />

% Repeat back to them the services they are being charged for and the product they are<br />

purchasing. Complete the sale.<br />

% Give them their checkout envelope.<br />

% Ask if they are interested in hearing about the monthly specials. Some clients may be in a<br />

hurry and want a speedy check out. Be sure to let them know they can find the information at<br />

a more convenient time on your website etc.<br />

% Have client complete a comment card if applicable. Choose clients who have not<br />

participated in the past. This will keep the perspective fresh and makes clients aware that<br />

the salon monitors employee performance.<br />

% Record their information on the new client tracking system if applicable (See template in the<br />

Tracking System).<br />

25


SALON OPERATING SYSTEM©<br />

Front Desk Policy<br />

Goal: The front desk is the sales center of the salon and efficient client relations is the goal.<br />

! The front desk is for the client and receptionist.<br />

! Do not gather out front or sit on reception desk.<br />

! Conversations at the front are to be work related.<br />

! Our priority is the client currently in the salon. When you are at the front desk with a client<br />

and the phone should ring, do not answer it. Let the answering service get it until you are<br />

finished with the paying client.<br />

! Position oneself facing the door to greet clients with a smile.<br />

26


SALON OPERATING SYSTEM©<br />

Telephone Policy<br />

Goal: Represent the salon with a polite and appropriate manner and to sell the hours for sale with<br />

efficiency, increasing salon productivity while creating availability for future callers.<br />

Call<br />

Script<br />

New client !<br />

call back<br />

Begin your call with; hello (client) this is (your name) calling<br />

from (salon name) with a courtesy follow up call from your salon<br />

visit on (date). I have a couple of questions; can I have a<br />

moment of your time? If they don’t, thank them for their time. If<br />

they do, follow with these questions:<br />

& Do you have any questions or concerns with the service<br />

you received?<br />

& Would you like to add anything as to how we could improve<br />

on customer service?<br />

Thank them for their time. Document this on the new client<br />

tracking system.<br />

Concerns with !<br />

new clients<br />

If they have any concerns, ask them if they would like you to<br />

pass it on to their technician. If there is a complaint, follow the<br />

client complaint and refund policy on page 29.<br />

Referrals<br />

! Prepare thank you notes and send to clients according to the<br />

salon’s referral system.<br />

Confirmation !<br />

calls<br />

This is an example of a confirmation call; hello (client), this is<br />

(your name) from (salon name) I'm calling to confirm your<br />

appointment with (technician), for (day), (date), (time), and<br />

(service). End call with saying; thank you and we look forward<br />

to seeing you then.<br />

Service !<br />

complaints<br />

Thank the client for bringing this issue to your attention and<br />

schedule a consultation with the technician who performed the<br />

service. If this is not an option follow the company policy for<br />

refunds or store credit.<br />

27


SALON OPERATING SYSTEM©<br />

Telephone Policy continued…<br />

Inquiry<br />

Busy technician<br />

Solution<br />

! Clients who cannot be scheduled at the time or with the<br />

technician they request should be offered another time, stylist<br />

or day immediately.<br />

Rescheduling !<br />

appointments<br />

When the technician is away from the salon or sick, reschedule<br />

clients by saying; (technician) is unavailable today can I offer<br />

you another technician or shall we reschedule your<br />

appointment for another day?<br />

Running late ! If clients are more than 20 minutes late, their appointment is<br />

rescheduled by saying; due to our policy of performing each<br />

service to its full extent, you have the option of rescheduling<br />

your appointment with (technician’s name) or I can offer you the<br />

next available technician.<br />

High booking !<br />

times<br />

For clients needing Saturday or evenings, schedule them by<br />

saying; evenings and Saturdays are highly requested times, let<br />

us reserve your preferred time.<br />

Return calls ! Greet clients with an introduction to you and the salon before<br />

saying; thank you for calling (salon name) and thank you for<br />

leaving a message, how may I help you?<br />

Price checks<br />

! Describe the highlights of each service prior to pricing by<br />

saying; our haircuts include a face shaping, 60 second scalp<br />

massage, and product education. When can I schedule your<br />

appointment for you?<br />

Tiered price !<br />

levels<br />

Should your salon have a tiered price system let clients know<br />

that pricing reflects your company policy by saying; Technician<br />

prices vary according to the level of certification and time<br />

employed with the company.<br />

Model Inquiries<br />

! Inform clients of the intent of purpose when models are<br />

advertised for by saying Discounted services are for collection<br />

preparation (or skill certification). These are one time offers<br />

which are void of our service guarantee and applicable to the<br />

techniques required for training.<br />

28


SALON OPERATING SYSTEM©<br />

Selling Policy<br />

Goal: Create opportunities to increase salon sales.<br />

Sales Strategies Telephone:<br />

There are two types of strategies used in this position. The first one happens when the client<br />

contacts the salon by phone or email and the second happens in the salon. Listed below are<br />

strategies to increase salon sales, productivity and time.<br />

Telephone Strategies:<br />

• Ask all callers if they are requiring any other service than the one they have<br />

scheduled. It is a good idea to mention a new service to compliment the one<br />

scheduled or one appropriate for the season.<br />

• Book appointments with the urgency of the day keeping the rest of the week open to new<br />

callers.<br />

• Inform the incoming calls that day of any specials created to fill up appointment book.<br />

• Advertise special offers by means of the telephone answering service and signage<br />

strategies in order to fill up your appointment book. (A step in the Standard of Service)<br />

Sales Strategies Front Desk:<br />

• Inform clients of the contents of their welcome packages as well as the check out<br />

packages. This may be the first time they are hearing of the salons incentives.<br />

• Make clients aware at check out of the salon’s monthly specials.<br />

• Create monthly specials for services and products according to the salon budget. These<br />

are specials specifically for those clients visiting the salon and should be advertised<br />

accordingly.<br />

• Encourage clients to schedule their next appointment prior to leaving the salon. This<br />

enables the prediction of future revenue as well as plan the appointment scheduler.<br />

• Learn to see the appointment book as an opportunity for sales. Review the schedule daily<br />

to see where there are hours for sale and create add on incentives for scheduled clients or<br />

specials to bring in new clients. These again are specifically for the salon client base.<br />

• Contact clients by email or telephone to inform them of the specials reminding them that<br />

these are exclusive to the salons client base not the general public.<br />

29


SALON OPERATING SYSTEM©<br />

Client Complaint and Refund Policy<br />

Goal: Inform the front desk staff of what the company policies are, what they are qualified to handle<br />

and when to involve management. Listed below are examples of a salon product return and service<br />

guarantee.<br />

Example of Product Return Policy:<br />

$ The salon will exchange products if less than ¼ used and returned within 2 weeks of<br />

purchase.<br />

$ Products must be exchanged for another product or in store credit.<br />

Example of Service Guarantee:<br />

$ Complaints must be made within 2 weeks of the service for corrections to apply.<br />

$ In the first step technicians correct the service.<br />

$ If correction is not the solution, the salon coordinator will offer a complimentary service<br />

valued at 30% of the initial service cost.<br />

$ The final step the salon coordinator may choose is a service refund if circumstances<br />

dictate this as a positive solution for both parties.<br />

$ Refunds are given in the same form as payment.<br />

Example of Service Complaint Procedure:<br />

When the solution is to have the technician correct the service, the goal is to honor the integrity and<br />

respect of both the client and the technician by focusing on the solution. Do not place blame. Keep<br />

the language neutral using words like situation instead of problem, regret instead of sorry,<br />

miscommunication instead of, you said. The following is an example of the procedure for addressing<br />

client service corrections.<br />

Address client concerns with getting specific on what is working and what is not working. Begin the<br />

conversation with the following;<br />

$ Help me to understand how I can assist you; tell me what you like about this, what you<br />

don’t like about it and what you would like to see.<br />

$ Validate with repeating back to the client your understanding of the service request.<br />

$ Confirm the solution and schedule the service with no charge to the client.<br />

$ If at this point there is no agreement, the next step is to offer a complimentary service. If<br />

this is not an option the final step is to give the client a full refund.<br />

30


SALON OPERATING SYSTEM©<br />

Qualification Process<br />

Note: The following is based on salary or hourly employees. The qualification process may also be<br />

used for commission paid employees. This is the process used to set parameters needed to secure<br />

employment and employment advancement opportunities.<br />

Goal: Define the qualities of peak performers and encourage superior service. (See SOS workbook<br />

for percentile calculations.)<br />

Skill Certification Education<br />

Skill certification education begins immediately upon employment. This education involves<br />

technical skills, product knowledge and the incorporation of the S.O.S. This prepares technicians<br />

for the qualification process.<br />

Qualification Process<br />

This is the process that qualifies technicians for the team incentive program. Apprentices and new<br />

hires are to reach a “B” status within the first year of employment and level “A” status six months<br />

thereafter. Technicians whose starting pay recognizes previous years of experience are required to<br />

reach level “B” after six months of employment and level “A” six months thereafter. The goal of<br />

employees is to achieve an “A” status. Status is to be reached for three consecutive months in order<br />

to advance.<br />

Qualification Process for Probation Employees<br />

Must have completed the written certification with a score of 90%<br />

Must have completed skill certification with their own models and a score of 100%<br />

Must be getting referrals from salon clientele<br />

Must be converting clients into new services<br />

Must be pre scheduling clients<br />

Must be gaining productivity by 10% a month<br />

Must be retaining 40% of new clients monthly<br />

Must be retailing to a minimum of 10% of clients<br />

31


SALON OPERATING SYSTEM©<br />

Qualification Process continued…<br />

Employee status “C”<br />

Standard of Service to be at 85%.<br />

New client retention is at 50%.<br />

Existing client retention is at 70%.<br />

To be recruiting 6 new clients by “My Own Networking” and referrals monthly.<br />

Making $30/ hr in salon.<br />

Minimum of 20% of clients buying retail consistently.<br />

Employee status “B”<br />

Standard of Service to be at 100%.<br />

New client retention is at 65%.<br />

Existing client retention is at 80%.<br />

To be recruiting 3 new clients by “My Own Networking” and referrals monthly.<br />

Making $50/hr in salon.<br />

Minimum of 30% of clients buying retail consistently.<br />

Employee status “A”<br />

Standard of Service is at 100%.<br />

New client retention is at 80%.<br />

Existing client retention is at 90%.<br />

Making $60/hr in salon.<br />

Minimum of 40% of clients buying retail consistently.<br />

Calculations for the above can be found in the workbook. Templates for monitoring can be found in<br />

the Performance Measurement Manual<br />

.<br />

32


SALON OPERATING SYSTEM©<br />

Team Incentive Program<br />

The following are examples which can be modified for your salon’s requirements. See the sample<br />

page booklet for your working template.<br />

Incentives are in place to honor and reward team members for milestone accomplishments while<br />

inspiring and promoting in career growth and development. The education monies can be used at<br />

any point during the employment; the yearly retreat money stays in trust to the retreat date. These<br />

incentives have no cash value and cannot be redeemed should a team member leave the salon.<br />

CBF: Career Building Fund. This can be used for individual collections or education.<br />

YRR: Yearly Rejuvenation Retreat. This retreat consists of a hotel for 2 nights, spa services valued<br />

at $175 and a meal fund of $90. The goal of the retreat is for team relaxation, rejuvenation and<br />

inspiration.<br />

Team Incentive Chart<br />

The following applicable to A status employees<br />

All goals met within the month<br />

.<br />

The following applicable to A and B status employees<br />

4 or more goals met within the month<br />

.<br />

$50 for CBF<br />

$35 for YRR<br />

The following applicable to A,B and C status employees<br />

3 or more goals met within the month 1 item from milestone catalog<br />

The following applicable to front desk staff and assistant status employees<br />

All employees reaching 4 or more goals within the month.<br />

80% of employees reached A status while previous A status sustained within the<br />

month.<br />

$25 CBF<br />

$35YRR<br />

The following applicable to front desk staff<br />

1 goal met within the month 1 item from milestone catalog<br />

The following applicable to front desk staff and assistant status employees:<br />

Client survey at 100% in the month<br />

5% of initiated sales for the month. $25CBF<br />

$35YRR<br />

33


SALON OPERATING SYSTEM©<br />

Team Incentive Program continued…<br />

Milestone Catalog<br />

The following are the milestones listed in the team incentive chart from the previous page.<br />

Movie Ticket Starbucks Certificate Booster Juice Certificate<br />

Yoga Class Lunch Certificate HMV Certificate<br />

Chapters Certificate Pier One Certificate Manager’s Grab Bag<br />

Incentive Disqualifiers:<br />

• Cleaning not completed<br />

• Lack of follow through within a time frame of tasks assigned<br />

• Team conflicts not addressed within month’s time frame<br />

Team Bonuses<br />

Team bonuses are applicable when the salon has reached its retail goals. The salon reaches its<br />

goals when the team as a whole has reached theirs. When this happens, bonus money is available<br />

as described:<br />

Bonus money is 20% of the salon’s retail profits (after the cost of purchasing the product). Each<br />

team member receives the percentage of bonus money that reflects the percentage of retail sales<br />

incurred by that team member.<br />

For example:<br />

$ If the employee sold 20% of the salons total retail sales, they are entitled to 20% of the<br />

bonus money.<br />

34


SALON OPERATING SYSTEM©<br />

Pay Structure<br />

The following are examples which may be used as templates to modify for your salon’s<br />

requirements. See the sample page booklet for your working template.<br />

Goal: Communicate consistent boundaries and guidelines set forth by labour relation laws.<br />

This pay structure is based on salary or hourly employees and follows the regulations set by the<br />

labor standard board in Alberta, Canada. Consult your province or state’s labor board and modify<br />

this structure to their requirements. This guide may also be used for the commission paid employee.<br />

The salary is governed by the following guidelines:<br />

! Starting salary is determined by the number of years in the trade as a qualified technician<br />

(see chart below). Apprentice positions receive the base salary.<br />

! Base salary employees receive salary increases based on the probation goals.<br />

! Starting salaries that are determined by the years of experience are reviewed after the<br />

probation period. Salary increases are dictated by the probation goal.<br />

! Commission employees who want to convert to a salary can do so by calculating the<br />

average of the last six months pay. This figure dictates the starting salary.<br />

! Pay increases are based on a 45% commission and put into a salary.<br />

! Salaries are put into a weekly time schedule.<br />

! Salaries are reviewed every six months with increases as applicable.<br />

! Commissions must be sustained for four consecutive months for salary increases.<br />

! Leadership, mentorship and management determine isolated salary increases.<br />

0-2 years = $9.00/h<br />

(base salary)<br />

3-5 years = $10.00/hr 6-8 years = $11.00/hr<br />

9-11 years = $12.00/hr 12-14 years = $13.00/hr 15-17 years = $14.00/hr<br />

18+ years = $15.00/hr Mentors & Team Leaders = $2.00/hr Management = $2.00/hr<br />

35


SALON OPERATING SYSTEM©<br />

Pay Structure continued…<br />

Holidays<br />

(Applicable after the first year of employment; probation period N/A)<br />

# Time off is not an option within the probation period.<br />

# From November 1 st to December 24 th , this is prime salon business time and holidays will not<br />

be granted in this time frame.<br />

# Vacation days will be booked on a seniority level in the salon.<br />

# You are entitled to 2 weeks paid holidays after the first year of employment; 3 weeks for<br />

years 5 through 9; 6 weeks in year 10 and beyond.<br />

# After the first year of employment, pay will be issued for the days the salon chooses to close.<br />

# Holidays are taken in time off versus holiday pay. All above is applicable within each year -<br />

no banked time.<br />

# All requested time off to be done in writing and given to management for approval.<br />

Paid Time and Absences<br />

# You are entitled to a 30-minute lunch break in an 8-hour shift.<br />

# Telephone calls to the salon coordinator at 10:00 a.m. are required for all absences.<br />

# Approved time, sick days and days off within the first year of employment will be deducted<br />

pay. Pre approved time not to exceed one workweek in year one.<br />

# You are entitled to 3 sick days per year with pay after the first year of employment and 3 sick<br />

days within the first year of employment without pay. Sick time over 3 consecutive days will<br />

require a doctor’s note.<br />

# 3 paid scheduled workdays bereavement for FAMILY funerals. Optional 3-day bereavement<br />

without pay for non-family members.<br />

36


SALON OPERATING SYSTEM©<br />

Performance Monitoring<br />

The following are examples which may be used as templates to modify for your salon’s<br />

requirements. See the sample page booklet for your working template.<br />

Goal: Outline how the salon measures employee accountability.<br />

Probation<br />

Probation period is three months. At this time employees are offered a permanent employee<br />

contract if applicable.<br />

Probation Goals Technicians<br />

Initially, the first goal is meeting the starting salary in a 45% commission with a retail goal of 20% of<br />

clients purchasing product.<br />

<strong>Salon</strong> Retail and Service Goals Technicians<br />

These are goals to assist technicians in reaching new levels of pay. Retail goal increases reflect the<br />

ABC status requirements. Service goal increases are set at 10% increments unless surpassed by<br />

commission rate increases. Goals are then put into a daily target.<br />

Success Reports Technicians<br />

These are monthly reports used to monitor the ABC status and SOS. <strong>Salon</strong> goals and status<br />

advancement are recorded and accounted for by this system. Technicians are held responsible for<br />

follow through with goals and objectives within a determined time frame.<br />

Probation Goals Front Desk<br />

These are as outlined when employment commences.<br />

<strong>Salon</strong> Retail and Service Goals Front Desk<br />

These consist of initiating sales each month. Goals are put into a daily target.<br />

Success Reports Front Desk<br />

These are monthly reports used to monitor the goals and objectives within a determined time frame.<br />

37


SALON OPERATING SYSTEM©<br />

Performance Monitoring Continued…<br />

Performance Appraisals<br />

Performance appraisals are done every 30 days within the probation period and every 6 months<br />

thereafter to measure the application of the Business Structure Manual.<br />

Permanent Employee Probation<br />

Permanent employee probation is for salaried contract employees. Performance improvement must<br />

be reached within a 30-day time period to graduate out of probation. Failure to meet performance<br />

improvement standards may result in a permanent employee’s termination if the required<br />

improvements are not made.<br />

Probation<br />

Probation is for employees working within a probation contract. Employees are given a 30-day<br />

period to correct the issue.<br />

Listed below are the factors, which constitute employee probations:<br />

# Failure to comply with company policies<br />

# Failure to meet service and retail goals<br />

# 3 absences (not illness) within 30 days<br />

# 3 late arrivals within 30 days<br />

# 3 sick days in probation period<br />

# 3 sick periods (of more than 3 days in length) in 90 days<br />

# Failure to meet performance appraisal requirements<br />

# Failure to implement job criteria according to job description<br />

# Actions or behaviors needing correction<br />

Maximum Allowance<br />

Permanent employees are allowed a maximum of 2 probation periods per year; otherwise<br />

employees risk termination from their position. Probation periods are erased after one year.<br />

Employee Termination<br />

Termination follows 2 probations. The first action for a termination will be a written notice. The<br />

second action will be termination. All terminations meet the criteria of the Alberta Labor Board.<br />

38


SALON OPERATING SYSTEM©<br />

Performance Monitoring Continued…<br />

Immediate Termination Policies<br />

Listed below are examples of gross misconduct. These circumstances warrant an immediate<br />

termination in which the employee will leave without delay.<br />

# Theft of money, product or service.<br />

# Emotional or physical abuse in the workplace.<br />

# Repeated use of abusive language.<br />

# Being under the use of illegal drugs, alcohol or misused prescription drugs in the workplace.<br />

# Sexual harassment.<br />

# Failure to implement sanitary and safety rules.<br />

# Dishonesty or falsification of documents.<br />

# Insubordination.<br />

# Unauthorized expenditures.<br />

# Wilful destruction of company property.<br />

_____________________________________________________________________________<br />

Statement of Intention<br />

I state that it is my intention to operate within the guidelines set before me in this manual avoiding<br />

measurements of correction and probations.<br />

Employee Signature _____________________________________<br />

Employer Signature<br />

______________________________________<br />

(One signed copy for employee and one for employer)<br />

Date signed:<br />

______________________________________<br />

_____________________________________________________________________________<br />

39


SALON OPERATING SYSTEM©<br />

Reference Guide<br />

The E Myth<br />

Michael Gerber, author<br />

Skill Certification Guide<br />

Strategies, business tools<br />

Leading Edge Training<br />

Miranda Webb, business coach<br />

The 5 Keys to Success<br />

Wayne Grund<br />

Dealing Effectively with<br />

Unacceptable Employee Behavior<br />

Skill Path Seminars,<br />

key note presentations<br />

Precision Cutting Course<br />

Suki’s, academy<br />

The Power of Intention<br />

Dr. Wayne Dyer, author<br />

The Seven Habits of Highly<br />

Effective People<br />

Speed Wealth<br />

The Law of Attraction<br />

Steven Covey, author<br />

Harv Eker, author<br />

Michael J. Loseir<br />

Thank you for your interest in <strong>Salon</strong> <strong>Operating</strong> System. For more business tools, resources and ideas be sure to visit us<br />

on line at www.sossalonoperatingsystem.com. We can be reached by phone at (780) 437-3441 or by email at<br />

Cheryl@sossalonoperatingsystem.com<br />

40


Policy and Procedure Manual<br />

(Skill Certification Leaders)<br />

Information compiled by Cheryl Roose, Coaching and Consulting


Table of Contents<br />

<strong>Salon</strong> Certification 1-4<br />

Policies, Technicians 5-13<br />

Policies, Leaders 14<br />

Policies, Front Desk 15-22<br />

Procedures, Esthetics 23-30<br />

Procedures, Hair 31-36<br />

______________________________________________________________________________


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Certification<br />

The sample page booklet contains the working templates used to modify for your salon<br />

certification process. Just a reminder that any changes made to the Business Structure Manual<br />

will need to be certified accordingly.<br />

<strong>Salon</strong> Marketing<br />

Answer the following questions.<br />

Describe the referral program. ____________________________________________________<br />

Gift Solution certificates are service transferable. □ True □ False<br />

The value of a Gift Certificate can be used to purchase product. □ True □ False<br />

What is used as a MY OWN NETWORKING tool off salon premises? _____________________<br />

What is the system used to secure client retention, referrals and retail?<br />

____________________________________________________________________________<br />

What is an example of salon brand marketing?<br />

_____________________________________________________________________________<br />

Describe the contents of the new client welcome package.<br />

_____________________________________________________________________________<br />

Certification complete________<br />

1


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Functions<br />

Computer is certified according to the salon software system.<br />

Answer the following questions.<br />

Telephone features<br />

Calls can be placed on hold. □ True □ False<br />

The telephone has an answering service. □ True □ False<br />

<strong>Salon</strong> Pricing<br />

What discount does staff receive on Gift Certificate purchases?<br />

___________________<br />

What does the salon get paid when servicing friends and family?<br />

_____________________________________________________________________________<br />

Shifts<br />

I am required to arrive early to prepare for my shift □ True □ False<br />

Describe the duties required when the shift is completed.<br />

_____________________________________________________________________________<br />

What are the expectations for completing the shift for which I am scheduled?<br />

_____________________________________________________________________________________<br />

Certification Complete______<br />

2


SALON OPERATING SYSTEM©<br />

Sanitation Standards (Job descriptions)<br />

Sanitation demands a certification all on its own. <strong>Salon</strong> cleanliness is a standard of service.<br />

Answer the following questions.<br />

Define the daily cleaning of your specific area. _______________________________________<br />

_____________________________________________________________________________<br />

List the weekly cleaning specified to your area. _______________________________________<br />

_____________________________________________________________________________<br />

In your area, how do you clean up to prepare for your next client visit? ____________________<br />

_____________________________________________________________________________<br />

Where are salon cleaning duties recorded? □ True □ False<br />

There are weekly <strong>Salon</strong> duties and daily <strong>Salon</strong> duties. □ True □ False<br />

Certification Complete______<br />

3


SALON OPERATING SYSTEM©<br />

Employee Relations<br />

Answer the following questions:<br />

Staff meetings and Education<br />

What day and time do staff meeting take place?______________________________________<br />

Staff purchases<br />

Describe how staff purchases product.______________________________________________<br />

Personal Calls<br />

Where are employee messages placed?____________________________________________<br />

Personal calls can be received at work by a cell phone □ True □ False<br />

Certification Complete______<br />

4


SALON OPERATING SYSTEM©<br />

Policies, Technicians<br />

Dress Policy<br />

Answer true or false.<br />

Wearing colored denim pants is acceptable attire for work. □ True □ False<br />

Sleeveless shirts are acceptable work attire. □ True □ False<br />

How I dress attracts the clientele I choose to be in business with. □ True □ False<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION week 1:<br />

PRACTICAL PRESENTATION week 2:<br />

PRACTICAL PRESENTATION week 3:<br />

PRACTICAL PRESENTATION week 4:<br />

_____<br />

_____<br />

_____<br />

_____<br />

Certification Complete________<br />

5


SALON OPERATING SYSTEM©<br />

Teamwork Policy<br />

Answer the following questions.<br />

Write one of the phrases we use in the teamwork script.<br />

____________________________________________________________________________<br />

In the triangling script it says that it’s o.k. to talk about another<br />

team member if they aren’t in the room. □ True □ False<br />

If I’m not getting along with someone at work, it doesn’t need to be<br />

addressed because it doesn’t affect anyone else. □ True □ False<br />

We use “I” messages when resolving conflict. □ True □ False<br />

Unresolved conflicts can cause tension work environment. □ True □ False<br />

Teamwork is about assisting team members. □ True □ False<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION 1: Resolving conflict script<br />

PRACTICAL PRESENTATION 2: Resolving conflict script<br />

PRACTICAL PRESENTATION 3: Resolving conflict script<br />

____<br />

____<br />

____<br />

Certification Complete______<br />

6


SALON OPERATING SYSTEM©<br />

Attitude Policy<br />

Answer the following questions.<br />

Describe the body language that would lead a client to believe the technician is tired and not<br />

interested. ___________________________________________________________________<br />

What percent of clientele is built on attitude?_________________________________________<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION week 1:<br />

PRACTICAL PRESENTATION week 2:<br />

PRACTICAL PRESENTATION week 3:<br />

PRACTICAL PRESENTATION week 4:<br />

____<br />

____<br />

____<br />

____<br />

Certification completed______<br />

7


SALON OPERATING SYSTEM©<br />

Greeting Policy<br />

Answer the following questions.<br />

How long should a client wait before being greeted? __________________________________<br />

Write out the greeting script applicable to you.<br />

____________________________________________________________________________<br />

When you are servicing a client while the front is unattended and someone walks in, what<br />

greeting do you use?<br />

____________________________________________________________________________<br />

What physical action is in the greeting policy? _______________________________<br />

Certification Complete________<br />

8


SALON OPERATING SYSTEM©<br />

Front Desk Policy<br />

Answer the following questions.<br />

We answer all calls; our main priority is to the telephone clients. □ True □ False<br />

Which staff members should be at the front desk when checking out a client? ______________<br />

It is ok to gather out front and visit with co-workers when there are clients in the salon.<br />

□ True<br />

□ False<br />

Certification Complete________<br />

9


SALON OPERATING SYSTEM©<br />

Service Policy<br />

Answer the following questions.<br />

We practice “active listening” in the consultation script. □ True □ False<br />

During the visit I make reference to our Standard of Service<br />

while following the steps. □ True □ False<br />

List the consult analysis of your service. ____________________________________________<br />

Why must the repeat client be treated with attentiveness in each visit?<br />

____________________________________________________________________________<br />

What is the goal of the Service Policy? _____________________________________________<br />

I ask for problems or challenges with repeat clients. □ True □ False<br />

List the process of having a client change. __________________________________________<br />

PRACTICAL PRESENTATION (perform consultation) 1:<br />

____<br />

Certification completed________<br />

10


SALON OPERATING SYSTEM©<br />

Telephone Policy<br />

Answer the following questions:<br />

When booking appointments list the 5 things you repeat to the client.<br />

1.____________________________<br />

2.____________________________<br />

3.____________________________<br />

4.____________________________<br />

5._____________________________<br />

If a technician is not in on the requested day, what do you say? __________________________<br />

With what words do you end every appointment scheduling? ____________________________<br />

Clients are offered another technician if theirs is busy. □ True □ False<br />

Write out the proper English to the following phrases.<br />

Yup;______ Just hang on; ___________________________ Hey, no problem;____________<br />

Certification Complete________<br />

11


SALON OPERATING SYSTEM©<br />

Selling Policy<br />

Answer the following questions.<br />

Where are these products placed? _______________________________________________<br />

List the Client Education Process.<br />

1._________________________<br />

2._________________________<br />

3._________________________<br />

4._________________________<br />

5._________________________<br />

6._________________________<br />

7._________________________<br />

Certification complete______<br />

12


SALON OPERATING SYSTEM©<br />

Complaint and Refund Policy<br />

Answer the following questions.<br />

What is the salons service guarantee?<br />

_____________________________________________________________________________<br />

What is the product return policy?<br />

_____________________________________________________________________________<br />

If I think I know the client would like her money back I am qualified to offer this.<br />

□ True<br />

□ False<br />

PRACTICAL PRESENTATION: (role play a client complaint)<br />

_____<br />

Certification Complete______<br />

13


SALON OPERATING SYSTEM©<br />

Policies, Leaders<br />

Answer the following questions.<br />

In the script for non return clients we ask the reason for not returning. □ True □ False<br />

In the script for non return clients we ask for suggestions that would □ True □ False<br />

have guaranteed a return.<br />

In the script for performance appraisal recruiting we send a Gift □ True □ False<br />

Certificate to the participant for assisting us.<br />

Certification Complete______<br />

14


SALON OPERATING SYSTEM©<br />

Dress Policy<br />

Answer true or false.<br />

Policies, Front Desk<br />

Wearing colored denim pants is acceptable attire for work. □ True □ False<br />

Sleeveless shirts are acceptable work attire. □ True □ False<br />

How I dress attracts the clientele I choose to be in business with. □ True □ False<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION week 1:<br />

PRACTICAL PRESENTATION week 2:<br />

PRACTICAL PRESENTATION week 3:<br />

PRACTICAL PRESENTATION week 4:<br />

_____<br />

_____<br />

_____<br />

_____<br />

Certification Complete________<br />

15


SALON OPERATING SYSTEM©<br />

Teamwork Policy<br />

Answer the following questions.<br />

Write one of the phrases we use in the teamwork script.<br />

____________________________________________________________________________<br />

In the triangling script it says that it’s o.k. to talk about another<br />

team member if they aren’t in the room. □ True □ False<br />

If I’m not getting along with someone at work, it doesn’t need to be<br />

addressed because it doesn’t affect anyone else. □ True □ False<br />

We use “I” messages when resolving conflict. □ True □ False<br />

Unresolved conflicts can cause tension work environment. □ True □ False<br />

Teamwork is about assisting team members. □ True □ False<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION 1: Resolving conflict script<br />

PRACTICAL PRESENTATION 2: Resolving conflict script<br />

PRACTICAL PRESENTATION 3: Resolving conflict script<br />

____<br />

____<br />

____<br />

Certification Complete______<br />

16


SALON OPERATING SYSTEM©<br />

Attitude Policy<br />

Answer the following questions.<br />

Describe the body language that would lead a client to believe the technician is tired and not<br />

interested. ___________________________________________________________________<br />

What percent of clientele is built on attitude?_________________________________________<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION week 1:<br />

PRACTICAL PRESENTATION week 2:<br />

PRACTICAL PRESENTATION week 3:<br />

PRACTICAL PRESENTATION week 4:<br />

____<br />

____<br />

____<br />

____<br />

Certification completed______<br />

17


SALON OPERATING SYSTEM©<br />

Greeting Policy<br />

Answer the following questions.<br />

How long should a client wait before being greeted? __________________________________<br />

Write out the greeting script applicable to you.<br />

____________________________________________________________________________<br />

When you are servicing a client while the front is unattended and someone walks in, what<br />

greeting do you use?<br />

____________________________________________________________________________<br />

Certification Complete________<br />

18


SALON OPERATING SYSTEM©<br />

Front Desk Policy<br />

Answer the following questions.<br />

We answer all calls; our main priority is to the telephone clients. □ True □ False<br />

Which staff members should be at the front desk when checking out a client? ______________<br />

It is ok to gather out front and visit with co-workers when there are clients in the salon.<br />

□ True<br />

□ False<br />

Certification Complete________<br />

19


SALON OPERATING SYSTEM©<br />

Telephone Policy<br />

Answer the following questions.<br />

When booking appointments list the 5 things you repeat to the client.<br />

1.____________________________<br />

2.____________________________<br />

3.____________________________<br />

4.____________________________<br />

5.____________________________<br />

Write the script used when clients request a high booking time.<br />

_____________________________________________________________________________<br />

If a technician is not in on the requested day, what do you say? __________________________<br />

With what words do you end every appointment scheduling? ____________________________<br />

Clients are offered another technician if theirs is busy. □ True □ False<br />

When doing a new client call back we first ask for a moment of<br />

their time. □ True □ False<br />

Models are required for technician skill certification. □ True □ False<br />

Write the script used when clients will be more than 20 minutes late.<br />

_____________________________________________________________________________<br />

Write the script used to describe tiered price levels.<br />

_____________________________________________________________________________<br />

Team leaders evaluated by CEO<br />

PRACTICAL PRESENTATION: New client call back<br />

PRACTICAL PRESENTATION: Tiered price level<br />

____<br />

____<br />

Certification Complete________<br />

20


SALON OPERATING SYSTEM©<br />

Selling Policy<br />

Answer the following questions.<br />

What are the 2 types of sales strategies used?<br />

1.__________________________________<br />

2.__________________________________<br />

We schedule clients with the urgency of today. □ True □ False<br />

How are specials exclusive to the salon client base advertised?<br />

_____________________________________________________________________________<br />

What is the goal of the front desk selling policy?<br />

_____________________________________________________________________________<br />

Certification complete______<br />

21


SALON OPERATING SYSTEM©<br />

Complaint and Refund Policy<br />

Answer the following questions.<br />

What is the time line in which the service guarantee is honored? _________________<br />

What is the solution the salon coordinator offers when a technical correction is not an option?<br />

_____________________________________________________________________________<br />

What is the opening script used in the service complaint policy?<br />

_____________________________________________________________________________<br />

Products can be returned for store credit if ¾ used. □ True □ False<br />

You are authorized to do monetary refunds. □ True □ False<br />

When do you offer a complimentary service? ________________________________________<br />

What is the final step in the service complaint policy?<br />

_____________________________________________________________________________<br />

Certification Complete______<br />

22


SALON OPERATING SYSTEM©<br />

Procedures, Esthetics<br />

The sample page booklet contains the working templates used to modify for your salon<br />

certification process. Just a reminder that any changes made to the Business Structure Manual<br />

will need to be certified accordingly.<br />

Pedicures<br />

Bring client into room, have them sit on the bed and remove their footwear.<br />

Cleanse your hands in front of client. (Step 7 of the SOS)<br />

Spray feet with disinfectant, remove polish and perform the consult analysis. (Step 3 of the<br />

SOS)<br />

Apply cuticle crème and move them over to the chair to soak. Pedi bath is lined with a plastic<br />

bag.<br />

While client is soaking, have them cleanse their hands with the Isagel, give client some One<br />

Minute Manicure and explain how to use. Have them rinse in a bowl. Proceed with a 90 second<br />

hand massage (Step 3 of the SOS).<br />

Remove feet from soaking and wrap them.<br />

Disinfect tools in front of client (Step 7 of the SOS).<br />

Do cuticle work and shape toe nails.<br />

Exfoliate feet and do 2 minute massage.<br />

Perform mask or paraffin if applicable.<br />

Clean off nail bed and apply polish. Educate client on the home maintenance tips (Step 8 of the<br />

SOS.)<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

Close the visit (Step 11 of the SOS).<br />

Give client slippers to wear and bring them to a dryer chair to dry. Bring them a magazine and<br />

beverage. Let them know where to leave slippers and how long to wait before putting shoes on.<br />

PRACTICAL TEST 1:<br />

PRACTICAL TEST 2:<br />

PRACTICAL TEST 3:<br />

___<br />

___<br />

___<br />

Certification complete______<br />

23


SALON OPERATING SYSTEM©<br />

Waxing<br />

Bring client into the room and have them change if applicable. Explain how robes go on, where<br />

they can put their clothing, where and how they should be on the bed and that you will return<br />

shortly. Announce your arrival by knocking. If client is not changing (brow wax) let them choose<br />

which position to lie on the bed.<br />

Cleanse hands in front of client. (Step 7 of the SOS)<br />

Implement the consult analysis. (Step 2 of the SOS)<br />

Take new wax stick. (Step 7 of the SOS)<br />

Cleanse skin and use numbing spray if applicable.<br />

Position client according to their service (See waxing positions on the following page). Protect<br />

clothing and hair (brow, bikini and underarm wax) with a tissue. Let client know you are<br />

beginning. Apply wax. Ask if temperature is O.K.<br />

Use soothing crème and educate clients on the home maintenance tips found on the following<br />

page (Step 8 of the SOS).<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

Let them know you will meet them out front and where to leave the robe.<br />

Close the visit (Step 11 of the SOS).<br />

PRACTICAL TEST 1: (Brow)<br />

PRACTICAL TEST 2: (Underarm)<br />

PRACTICAL TEST 3: (Legs)<br />

PRACTICAL TEST 4: (Bikini)<br />

PRACTICAL TEST 5: (Face)<br />

PRACTICAL TEST 6: (Chest)<br />

___<br />

___<br />

___<br />

___<br />

___<br />

___<br />

Certification complete______<br />

24


SALON OPERATING SYSTEM©<br />

Waxing Tips<br />

Have client pull their skin tight whenever possible.<br />

Use baby powder after service to absorb moisture.<br />

Trim hair if more than ½ inch long.<br />

Use baby oil to remove excess wax or dripped wax.<br />

Apply soothing crème if bleeding (wear gloves).<br />

Do not wax over cuts or irritations.<br />

Do not wax over thin skin or hyper pigmentation.<br />

Waxing Positions<br />

For underarms, have client turn head and pull breast out of the way.<br />

For bikini, have the client bend the knee placing the heel on opposite knee while pulling the<br />

skin tight towards the knee.<br />

For leg waxing, have clients flex or turn for comfort.<br />

At Home Maintenance<br />

Avoid showering for 12 hours post service.<br />

Seeing red bumps and rash-like irritation is normal. Treat with appropriate crème.<br />

Allergic reactions such as red bumps and itchiness to wax can appear. Simply take an<br />

antihistamine.<br />

25


SALON OPERATING SYSTEM©<br />

Facials<br />

Have client fill out Dermalogica client profile while seated in the reception area, have them use<br />

the washroom when they are done and let them know you will be back to get them.<br />

Lead client to room; show them how to change, where to put their clothes and how to get into<br />

the bed.<br />

Let them know that you will close the door when leaving and knock prior to entering.<br />

Wash your hands and sanitize the tools in front of the client (Step 7 of the SOS).<br />

Start with the consultation (Step 2 of the SOS) and perform the facial according to the steps<br />

outlined in the Dermalogica manual. Be sure to explain each step and the results they may<br />

experience from this service (Step 5 and 6 of the SOS).<br />

When facial is complete, suggest they get up slowly and on their side. Let them know that when<br />

they are dressed, they can open the door and proceed to the front where you will meet them.<br />

At this point give the client some water while going over the home care tips (Step 8 of the SOS).<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

Continue with closing the visit (Step 11 of the SOS).<br />

PRACTICAL TEST 1:<br />

PRACTICAL TEST 2:<br />

PRACTICAL TEST 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

26


SALON OPERATING SYSTEM©<br />

Full Sets<br />

When client is seated at the table, clean your hands and give them some Isagel to clean their<br />

hands (Step 7 of the SOS).<br />

Ask client if they’ve had a full set in this <strong>Salon</strong> before removing polish if applicable. Explain<br />

general steps to the service.<br />

Sanitize Cuticle pusher in front of client; proceed to push back cuticles. Remove rings for<br />

cleaning (Step 7 of the SOS).<br />

Sanitize file in front of client; continue to shape nails (Step 7 of the SOS). Perform your consult<br />

analysis (Step 2 of the SOS).<br />

Proceed with service steps. Sanitize all files or drill bits. Educate *what the product is and how<br />

many nails you will do with the product at a time before entering the light *show clients how to<br />

place hands to cure product efficiently, how far in to place hands *how long each gel cures for<br />

*what to do if gel gets warm.<br />

When full set is complete, lead them to the washroom apply the One Minute Manicure, have<br />

them rub it for one minute, turn on the taps for them and have them rinse. Hand them a towel<br />

and have them pat dry.<br />

Apply cuticle oil with Q-tip and massage in fingertips. If polishing, clean off nail bed. Have<br />

clients pay at this point, get keys out and put on coats. Make next appointment (Step 11 of the<br />

SOS).<br />

Educate clients on the future service maintenance. (Step 8 of the SOS)<br />

Dry rings and give back to client. Apply polish.<br />

While they are drying, get them a beverage, magazine and let them know how long the drying<br />

will be.<br />

PRACTICAL TEST 1:<br />

PRACTICAL TEST 2:<br />

PRACTICAL TEST 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

27


SALON OPERATING SYSTEM©<br />

Fills<br />

When client is seated at the table, clean your hands and give them some Isagel to clean their<br />

hands (Step 7 of the SOS).<br />

Ask client if they’ve had a fill in this <strong>Salon</strong> before removing polish if applicable. Explain general<br />

steps to the fill. Perform your consult analysis (Step 2 of the SOS).<br />

Sanitize Cuticle pusher and files in front of client; proceed to push back cuticles. Remove rings<br />

for cleaning (Step 7 of the SOS).<br />

Shape the nails and proceed with fill steps. Sanitize all files or drill bits. Educate *what the<br />

product is and how many nails you will do with the product at a time before entering the light<br />

*show clients how to place hands to cure product efficiently, how far in to place hands *how long<br />

each gel cures for *what to do if gel gets warm (Step 5 and 6 of the SOS).<br />

When fill is complete, lead them to the washroom, apply the one minute manicure, have them<br />

rub it for one minute, turn on the taps for them and have them rinse. Hand them a towel and<br />

have them pat dry<br />

Apply cuticle oil with Q-tip and massage in fingertips, if polishing clean off nail bed. Have clients<br />

pay at this point, get keys out and put on coats. Make next appointment (Step 11 of the SOS.)<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

Dry rings and give back to client. Apply polish.<br />

While they are drying, get them a beverage, magazine, let them know how long the drying will<br />

be.<br />

PRACTICAL TEST 1:<br />

PRACTICAL TEST 2:<br />

PRACTICAL TEST 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

28


SALON OPERATING SYSTEM©<br />

Manicures<br />

When client is seated at the table, clean your hands and give them some Isagel to clean their<br />

hands (Step 7 of the SOS).<br />

Ask client if they’ve had a manicure before while removing polish. Explain general steps to the<br />

manicure (Step 5 and 6 of the SOS.)<br />

Have client remove rings and place them in cleaner<br />

Sanitize file in front of client; continue to shape nails. Perform your consult analysis (Step 3 of<br />

the SOS).<br />

Apply cuticle softener. While client is soaking in warm water sanitize your cuticle nippers in front<br />

of client (Step 7 of the SOS). Push back cuticles and nip if necessary.<br />

At this point lead them to the washroom, apply the One Minute Manicure, have them rub it for<br />

one minute, turn on the taps for them and have them rinse. Hand them a towel and have them<br />

pat dry. Paraffin wax treatment may be done at this point if applicable.<br />

Do hand massage back at table (Step 3 of the SOS).<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

Apply cuticle oil with Q-tip and massage in fingertips, if polishing clean off nail bed. Have clients<br />

pay at this point, get keys out and put on coats. Make next appointment (Step 11 of the SOS).<br />

Dry rings and give back to client. Apply polish.<br />

While they are drying, get them a beverage, magazine, let them know how long the drying will<br />

be.<br />

PRACTICAL TEST 1:<br />

PRACTICAL TEST 2:<br />

PRACTICAL TEST 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

29


SALON OPERATING SYSTEM©<br />

Relaxation Massage<br />

Have client fill out release form in massage room if available. If not, they can sit in reception<br />

area.<br />

Lead client to room; have them sit in the chair. Ask if they’ve had this service before and<br />

discuss what to expect from a relaxation massage. Such as, *the client should feel pressure but<br />

not so much that they stop breathing *how breathing is important in massage to help release<br />

toxins trapped in the body (Step 5 and 6 of the SOS).<br />

Tell them to undress to their level of comfort (underwear can be left on), where to put their<br />

clothes, how to lie on the bed and where to have their arms.<br />

Let them know that you will close the door when leaving and knock prior to entering.<br />

Before you touch them announce that you are ready to begin.<br />

When turning clients over let them know you will hold the sheet up for privacy and how they<br />

should proceed.<br />

When massage is complete, suggest they get up slowly and on their side. Offer them a moist<br />

towel to wipe off, show them the combs, brushes and mirror. Let them know that when they are<br />

dressed, they can open the door and you will come back in with water and some home care tips.<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

At this point give client the water while going over the massage care info sheet. Continue with<br />

closing the visit (Step 11 of the SOS).<br />

PRACTICAL TEST 1:<br />

PRACTICAL TEST 2:<br />

PRACTICAL TEST 3:<br />

___<br />

___<br />

___<br />

Certification Complete___<br />

30


SALON OPERATING SYSTEM©<br />

Hair<br />

Procedures, Hair<br />

Greet client with a handshake and introduction. Lead client to chair (Step 1 of the SOS).<br />

Do a consult analysis (Step 2 of the SOS).<br />

Shampooing:<br />

Place a towel around their neck.<br />

Tell the client to lie back as you guide their head into the sink by holding your right hand beneath<br />

the occipital bone.<br />

Wet hair with nozzle pointed towards back of the sink; keep fingers under water to monitor<br />

temperature.<br />

Ask client if temperature is o.k.<br />

Shampoo firmly with both hands making contact; repeat if necessary. Explain the reason for<br />

choice of shampoo and benefits of this shampoo for them (Step 5 and 6 of the SOS).<br />

Rinse thoroughly.<br />

Apply conditioner and explain reasoning for conditioner choice and benefits for client (Step 5<br />

and 6 of the SOS). Perform a 2-handed scalp massage for a minimum of 60 seconds (Step 3 of<br />

the SOS). Do not speak at this time.<br />

Rinse.<br />

Wipe any water from ears and face. Direct clients up as you guide their head up from the sink<br />

holding your right hand beneath the occipital bone.<br />

Tell clients where to be seated.<br />

31


SALON OPERATING SYSTEM©<br />

Finishing:<br />

Make sure that the hair is damp and not wet before applying the product.<br />

Use the Client Education Process while applying product (Step 5 and 6 of the SOS).<br />

Educate clients along the way about styling techniques (Step 5 and 6 of the SOS).<br />

Close the visit (Step 11 of the SOS).<br />

Practical testing for the above can be completed in the color and cut certification<br />

Colors:<br />

If extensive color changes or corrections are being performed, detailed consults are crucial so<br />

that the client receives the expected results. Be disciplined in the following steps.<br />

Describe the time it will take to perform the service.<br />

Give clients an approximate price for the service.<br />

Educate the clients on the condition of the hair after the service and the maintenance to<br />

restructure the hair (Step 5 and 6 of the SOS).<br />

Educate clients on the future service maintenance (Step 8 of the SOS).<br />

Be specific on the tonal value using color descriptions (copper and gold) versus warm.<br />

Provide pictures so the client can see the overall look rather than a color swatch.<br />

Be specific on the makeup and brow changes applicable to compliment the look.<br />

PRACTICAL COLOR 1:<br />

___<br />

PRACTICAL COLOR 2:<br />

PRACTICAL COLOR 3:<br />

___<br />

___<br />

Certification Complete______<br />

32


SALON OPERATING SYSTEM©<br />

Haircut, Straight Line<br />

Have client cape behind the chair.<br />

Have client sit with hands on their lap, butt pushed to the back of the chair and shoulders back.<br />

Clean comb in front of client (Step 7 of the SOS).<br />

Client’s head should be tilted forward for beveled, level with floor for flipped.<br />

For this cut your shoulders and clients shoulders should always be in the same position. Your<br />

body does not travel with this cut.<br />

Each section should be in the same line as the fingers.<br />

Section hair with a middle part to top of skull to behind ears making 2 side sections with back<br />

being one section.<br />

Take a section from occipital bone down and cut a straight line.<br />

Continue to bring down sections till there is no hair left.<br />

Bring sides combed down to extend the line in the back.<br />

PRACTICAL CUT 1:<br />

PRACTICAL CUT 2:<br />

PRACTICAL CUT 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

33


SALON OPERATING SYSTEM©<br />

Haircut, Square<br />

Have client cape behind the chair<br />

Have client sit with hands on their lap, butt pushed to the back of the chair and shoulders back.<br />

Clean comb in front of client (Step 7 of the SOS).<br />

Client’s head should be tilted forward for beveled, level with floor for flipped.<br />

For this cut your shoulders and client’s shoulders should be in the same position for the back.<br />

Your body positions itself to the cutting line at the sides.<br />

Sections and fingers should always be the same line.<br />

Section hair with a middle part to top of skull to behind ears making 2 side sections with back<br />

being one section.<br />

Take a section from occipital bone down and cut a straight line.<br />

Continue to bring down sections till there is no hair left.<br />

Move to the sides and section 2 inches of hair down.<br />

You can use the end of the hairline as a guide or the top of the head for a more graduated look.<br />

Hold the section and your body in a straight line to the side of the head.<br />

Continue to section and cut till you run out of hair, repeat on other side.<br />

PRACTICAL CUT 1:<br />

PRACTICAL CUT 2:<br />

PRACTICAL CUT 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

34


SALON OPERATING SYSTEM©<br />

Haircut, Layered<br />

Have client cape behind the chair.<br />

Have client sit with hands on their lap, butt pushed to the back of the chair and shoulders back.<br />

Clean comb in front of client (Step 7 of the SOS).<br />

Each section should be in the same line as the fingers.<br />

Section hair from between the fontal bones from the front of head to the back top of head.<br />

Cut this section in a straight line or round.<br />

Take the next 2 inches of hair below this section and either bring it to the top to form a straight<br />

line to create roundness or hold it out at a 90 degree angle to diminish roundness.<br />

Continue to follow your round or straight line with the rest of the layers paying special attention<br />

to your body position and fingers aligning with the section.<br />

PRACTICAL CUT 1:<br />

PRACTICAL CUT 2:<br />

PRACTICAL CUT 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

35


SALON OPERATING SYSTEM©<br />

Haircut, Round<br />

Have client cape behind the chair.<br />

Have client sit with hands on their lap, butt pushed to the back of the chair and shoulders back.<br />

Clean comb in front of client (Step 7 of the SOS).<br />

Clients head should be tilted forward for beveled, level with floor for flipped.<br />

For this cut your body should travel with each section to ensure your hands and body are in front<br />

of the section at all times.<br />

Section hair with a middle part to top of skull to behind ears making 2 side sections with back<br />

being one section.<br />

Take a section from occipital bone down, taking 1 inch parts, cut and move to ensure your body<br />

and fingers are right on the section.<br />

Continue to bring down all sections till there is no hair left.<br />

PRACTICAL CUT 1:<br />

PRACTICAL CUT 2:<br />

PRACTICAL CUT 3:<br />

___<br />

___<br />

___<br />

Certification Complete______<br />

_____________________________________________________________________________<br />

36


Performance Measurement Manual<br />

Information compiled by Cheryl Roose, Coaching and Consulting


Table of Contents<br />

Job descriptions 1-15<br />

Salary Contract 16<br />

Weekly Action Plan 17<br />

Success Report 18-24<br />

Performance<br />

Appraisal 25-30<br />

Client Comment<br />

Card 31<br />

Client Performance<br />

Appraisal 32<br />

Hair Targets 33<br />

Esthetic Targets 34<br />

Reception Targets 35<br />

Mystery Shopper<br />

Letters 36-43


SALON OPERATING SYSTEM©<br />

Technician<br />

Job Descriptions<br />

Objective:<br />

To perform technical skills within the skill certification program.<br />

Goal:<br />

To be active in building and retaining the salon clientele while being part of a team.<br />

Personality Traits:<br />

Confident and creative with strong communication skills. Is a good listener. Must be<br />

willing to grow and take direction. Must be motivated toward self-improvement. Strong<br />

work ethics and a passion for the industry.<br />

Duties<br />

Technical Work:<br />

Performing skills congruent with the level of skill certification. Meeting service goals.<br />

Retail:<br />

Retailing for the clients needs. Meeting retail goals. Gaining the appropriate knowledge<br />

in <strong>Salon</strong> retail lines.<br />

Presentation:<br />

Presenting yourself with a clean and tidy image and impeccable personal hygiene.<br />

Sporting an energetic and enthusiastic attitude with co-workers and salon clients.<br />

Clients:<br />

Incorporate the Standard of Service.<br />

<strong>Salon</strong> Marketing:<br />

Incorporating the salon marketing strategies consistently and effectively.<br />

Team Work:<br />

Becoming a valuable and respected employee and teammate. Presenting the salon<br />

image with unity and respect.<br />

Accountability:<br />

The role of the technician is to become a peak performing employee of “A” status.<br />

1


SALON OPERATING SYSTEM©<br />

Technician Checklists<br />

Shift Checklist Arrival Checklist Departure Checklist<br />

Laundry and coffee cups.<br />

Weekly technician<br />

cleaning.<br />

Weekly salon cleaning if<br />

Saturday or Tuesday.<br />

Assist team members.<br />

Arrive 10-15 minutes prior<br />

and set up for the day.<br />

Check your appearance,<br />

attitude and hygiene.<br />

Check to see how you will<br />

fill your appointment book.<br />

Return messages.<br />

Daily technician cleaning.<br />

Daily salon cleaning.<br />

Client Checklist<br />

Greeting.<br />

Consultation analysis applicable to the service for new clients or the repeat clients.<br />

Lead client to a change room if applicable and instruct client with the procedure and<br />

where to meet you when they’re ready.<br />

Service related massage.<br />

Current product analysis.<br />

Explanation of service steps and procedures.<br />

Product recommendation.<br />

Home maintenance tips<br />

Industry trend educating.<br />

Lead the clients to the front while informing of the check out procedure with receptionist.<br />

2


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Assistant<br />

Objective:<br />

To graduate the assistant to the role of technician.<br />

Goal:<br />

Develop technical skills and personality traits to assist in building a clientele. To gain<br />

product knowledge to retail for clients needs. To learn salon standards, policies and<br />

procedures.<br />

Personality Traits:<br />

Friendly positive attitude; energetic and ambitious. Takes direction well. Must have a<br />

passion for the industry.<br />

Duties<br />

Assist Stylists/Esthetician:<br />

Preparation for client visits and performing supervised skills.<br />

Clients:<br />

Assist team members with client service.<br />

Assist <strong>Salon</strong> Coordinator:<br />

Assist with the client check in and check out process.<br />

<strong>Salon</strong> Maintenance:<br />

Perform salon daily and weekly cleaning.<br />

Accountability:<br />

This role is defined by the attainment of an apprentice technician status.<br />

3


SALON OPERATING SYSTEM©<br />

Assistant Checklist<br />

Hourly Half Hourly Nightly<br />

Tidy front desk; replenish<br />

fragrance oils<br />

Tidy client washroom; wash<br />

mirror, replenish towels and<br />

toiletries, empty hamper;<br />

light candle if needed.<br />

Wash coffee cups (even<br />

one) and replenish<br />

beverages; wipe<br />

countertops and change<br />

towel under rack if needed.<br />

Pull all retails forward.<br />

Do laundry.<br />

Check that the floors are<br />

swept.<br />

Refill servicing clients<br />

coffees and teas.<br />

Shampoo waiting clients.<br />

Assist the team and the<br />

manager in the daily and<br />

weekly salon cleaning<br />

Tidy staff room table.<br />

Organize waiting area,<br />

magazines and furniture.<br />

Client Checklist<br />

After the manager has greeted and checked the client in, greet client and assist them in<br />

hanging up their coat.<br />

Offer the client the beverage of choice.<br />

Lead client to change room and instruct on how to wear the gown, where to hang their<br />

clothes and where to meet their technician.<br />

After the manager has checked the client out, assist them with their coat.<br />

4


SALON OPERATING SYSTEM©<br />

Research and Development<br />

Objective:<br />

To keep the salon current in industry trend.<br />

Goal:<br />

To keep the salon updated on changes to current products, education and tools as well<br />

as the new products being introduced.<br />

Personality Traits:<br />

Focused; committed to industry growth. Good communication skills.<br />

Duties<br />

Office Projects:<br />

Schedule (or train if training unavailable) education days for new team members with<br />

regard to the products the salon retails. Organize education dates for existing team on<br />

new products and tools with industry trainers or oneself.<br />

Marketing:<br />

Meet with salon reps to inquire about NEW product, tools and technical training<br />

opportunities.<br />

Staff Meetings:<br />

Inform the team of product changes, new products on the market, tools and education<br />

opportunities. Create demonstrations of product and tools.<br />

Meetings:<br />

Set aside time to meet with the COO and technical trainers for the education<br />

opportunities.<br />

Accountability:<br />

This role is responsible for training and updating the salons team in retail product<br />

knowledge, industry growth and changes in both the technical and retail areas.<br />

5


SALON OPERATING SYSTEM©<br />

Technical Trainer<br />

Objective:<br />

To brand the salon image.<br />

Goal:<br />

To produce technicians within the skill certifications technical training and upgrade<br />

existing technicians skills.<br />

Personality Traits:<br />

Patience, focus, eager and passionate; good communication skills.<br />

Duties<br />

Office Projects:<br />

Compile skill certifications for technical services when applicable. Schedule and prepare<br />

education day complete with models and implementation of service requirement data.<br />

Education:<br />

Educate oneself to improve the quality of service techniques. Educate the salon staff.<br />

Give input of learned techniques for salon collections.<br />

Accountability:<br />

This role is responsible for training and updating the salons technical services.<br />

6


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Coordinator<br />

Objective:<br />

Build a valuable link between the clients and technicians.<br />

Goal:<br />

Create sales and positive client relations.<br />

Personality Traits:<br />

Honest, Responsible and trustworthy individual with a friendly cheerful disposition. Good<br />

people skills and mature communication skills. This individual is to be task orientated,<br />

organized, neat, tidy and efficient. Must have a clean and professional image.<br />

Duties<br />

Front Desk:<br />

Develop and maintain positive client relations and implement front desk policies and<br />

procedures.<br />

Marketing:<br />

Implement the salon marketing strategies for the front desk and telephone.<br />

Inventory:<br />

Order and track inventory. Display and stock retail area. Implement monthly specials<br />

and promote within the salon.<br />

<strong>Salon</strong> Maintenance:<br />

Maintain the cleanliness of the client waiting area and front desk. Assist in salon cleanup.<br />

Meetings:<br />

Meet with team leader and CEO weekly to report marketing and client concerns. Report<br />

all data pertaining to technicians in staff meetings.<br />

Accountability:<br />

This position is held accountable for balanced cash out reports and inventory control<br />

within a budget. Completed and organized client relation data and technician monitoring<br />

systems are reported to the CEO at every months end. This position is also accountable<br />

for providing a fabulous first and last impression of the salon.<br />

7


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Coordinator Checklists<br />

Hourly Checklist<br />

Tidy front desk; replenish fragrance oils.<br />

Organize waiting area, magazines and<br />

furniture.<br />

Tidy client washroom, wash mirror,<br />

replenish towels and toiletries, empty<br />

hamper; light new candle if needed.<br />

Wash coffee cups (even one) and<br />

replenish beverages, wipe countertops and<br />

change towel under rack if needed.<br />

Pull all retails forward.<br />

Do laundry, prepare gowns.<br />

Client Check In List<br />

Stand and greet all clients.<br />

Call client by name and use their name to<br />

offer a beverage.<br />

Use client’s name and let them know<br />

approximately when the technician will be<br />

with them.<br />

Let the technician know their client is here,<br />

and use client’s name.<br />

Check off their name in the appointment<br />

book.<br />

Client Checkout Checklist<br />

Ask if their technician made them aware of the salon specials and the S.O.S.<br />

Confirm their address and telephone numbers and email address.<br />

Take the sale.<br />

Give them their checkout envelope.<br />

Incorporate the monthly sales script.<br />

Have client complete a comment card.<br />

Record their name if the S.O.S was done.<br />

Record them on new client sheet if applicable.<br />

Nightly Checklist<br />

Wipe reception desk off and clear away clutter.<br />

Pull retail forward.<br />

Straighten magazines and wipe waiting area tables.<br />

Clean client washroom sink, empty hampers; refill towels and feminine products, toilet<br />

and facial tissues and soap dispenser if needed.<br />

8


SALON OPERATING SYSTEM©<br />

Daily Checklist<br />

Call the new clients from one week prior each day.<br />

Highlight the telephone number of name called on the new client sheet<br />

Weekly Checklist<br />

Call all PB’s and appointments over 1 hour. Highlight the PB’s or highlight a circled “C”<br />

for confirmed calls to all new clients from the previous week.<br />

Send out thank yous and referrals (even1), highlight the referrers name on the new client<br />

sheet.<br />

Inventory:<br />

Order and track inventory. Keep shelves clean and products displayed aesthetically.<br />

Implement monthly special strategies and promote within the salon using displays and<br />

posters. Ordering and receiving process: Compare the back bar and retail inventory<br />

numbers to the minimum order list on the computer. Use the order form system to<br />

replenish the required numbers of products to be kept in stock. When the products arrive<br />

check the accompanying invoice for accuracy to the order form. Check off all products<br />

on invoice. Update the inventory in the computer. Price and stock the products received.<br />

Mark off the inventory on the order form and record any back orders to the next order<br />

sheet. Watch for increase in retail prices and adjust in computer. Lower prices may<br />

mean a sale from the supplier; confirm this as well. Be sure to notify the suppliers not to<br />

send the back orders to avoid being over stocked. Watch to keep stock within the salon<br />

budget.<br />

Monthly Checklist<br />

Create a monthly special with product and service based on special priced products.<br />

Implement the advertising in the salon, on the website and on the phone message.<br />

9


SALON OPERATING SYSTEM©<br />

Receptionist<br />

Objective:<br />

To present the salon’s image to the client.<br />

Goal:<br />

Create positive client experiences.<br />

Personality Traits:<br />

Honest, responsible, trustworthy individual with a friendly cheerful disposition. Good<br />

people skills and mature communication skills. This individual is to be task orientated,<br />

organized, neat, tidy and efficient. Must have a clean and professional image.<br />

Duties<br />

Front Desk:<br />

Develop and maintain positive client relations and implement front desk policies and<br />

procedures.<br />

<strong>Salon</strong> Maintenance:<br />

Maintain the cleanliness of the client waiting area and front desk. Assist in salon cleanup.<br />

Accountability:<br />

This position is accountable for providing a fabulous first and last impression of the<br />

salon.<br />

10


SALON OPERATING SYSTEM©<br />

Checklists<br />

Hourly Checklist<br />

Tidy front desk; replenish fragrance oils.<br />

Tidy client washroom, wash mirror,<br />

replenishes towels and toiletries, empty<br />

hamper; light new candle if needed.<br />

Wash coffee cups (even one) and<br />

replenish beverages, wipe countertops and<br />

change towel under rack if needed.<br />

Pull all retails forward.<br />

Do laundry, prepare gowns.<br />

Organize waiting area, magazines and<br />

furniture.<br />

Client Check In List<br />

Stand and greet all clients.<br />

Call client by name and use their name to<br />

offer a beverage.<br />

Use client’s name and let them know<br />

approximately when the technician will be<br />

with them.<br />

Let the technician know their client is here,<br />

and use client’s name.<br />

Check off their name in the appointment<br />

book.<br />

Client Checklist Checkout<br />

Ask if their technician made them aware of the salon specials and the S.O.S.<br />

Confirm their address and telephone numbers and email address.<br />

Take the sale.<br />

Give them their checkout envelope.<br />

Have client complete a comment card.<br />

Incorporate the monthly sales script.<br />

Record their name if the S.O.S was done.<br />

Record them on new client sheet if applicable.<br />

Nightly Checklist<br />

Wipe reception desk off and clear away clutter.<br />

Pull retail forward.<br />

Straighten magazines and wipe waiting area tables.<br />

Clean client washroom sink, empty hampers; refill towels and feminine products, toilet<br />

and facial tissues and soap dispenser if needed.<br />

11


SALON OPERATING SYSTEM©<br />

Image Director<br />

Objective:<br />

To brand the salons image by means of photography.<br />

Goal:<br />

To produce fashion photographs within the ideal client profile in the salon, for the salon<br />

portfolio and salon competitions.<br />

Personality Traits:<br />

Organized, fashion conscious, current in industry trends, able to complete tasks,<br />

focused, must be a level A status.<br />

Duties<br />

Advertising:<br />

Create photographs used marketing projects.<br />

Marketing:<br />

Research seasonal trends and create a collection based on these trends and the ideal<br />

client profile.<br />

Projects:<br />

Organize photographers, models, technicians and salon time during and preceding<br />

photo shoots and viewing sessions. Seek and enter competitions as well as publishing<br />

opportunities with the artwork.<br />

Technical:<br />

Seek out the new techniques from the technical trainers to incorporate to collection.<br />

Meetings:<br />

Meet with COO to update and inform. Track progress at staff meetings.<br />

Accountability:<br />

This position is responsible for producing competition collections for the technicians and<br />

salon.<br />

12


SALON OPERATING SYSTEM©<br />

Collection Budget<br />

Item<br />

$ Amount<br />

6 poster mounted 600.00<br />

6 11x14 framed pictures 900.00<br />

Pictures for competitions 100.00<br />

5 models colors 100.00<br />

Food and drinks for staff 100.00<br />

Food and drinks for models 60.00<br />

Total 1,860.00<br />

Checklist<br />

1. Collect full names addresses and telephone numbers of models and photographers.<br />

2. Confirm with the COO the finances involved and time line.<br />

3. Have all involved parties sign contracts and deliver a job description.<br />

4. Have a schedule and agenda for all shoots and meetings and deliver these to all<br />

parties involved for clear communication.<br />

5. Supply beverages and food if necessary on photo shoot days.<br />

6. Respect photo shoot destinations by cleaning and tidying when project is complete.<br />

13


SALON OPERATING SYSTEM©<br />

Team Leader<br />

Objective:<br />

Lead team members within salon systems, policies and procedures.<br />

Goal:<br />

Have team members trained within the skill certification program while reaching their<br />

goals and employee status.<br />

Personality Traits:<br />

Focused, patient, confident and even-tempered. Must know company policies and<br />

procedures and lead in a positive and encouraging manner. Clear effective<br />

communication skills are required.<br />

Duties<br />

Systems and Policies:<br />

Implement the Business Structure Manual. Certify employees in company policies and<br />

procedures. Conduct performance measurements. Monitor and assist in any changes<br />

that need to be made.<br />

Office Projects:<br />

Calculate and implement daily salon goals. Document and prepare success reports for<br />

technicians. Document and approve holidays, sick days and requested time off as<br />

according to manual. Complete the qualification, ABC status tracking graph for the COO.<br />

Manager Meetings:<br />

Meet with the salon manager and CEO weekly. Report any concerns with employees<br />

that need addressing. Organize meetings with team members to implement changes.<br />

Accountability:<br />

This position is responsible for hiring as well as dismissing employees. This position is<br />

held accountable for the technicians reaching and sustaining their goals and skill<br />

certifications within a specified time line. The systems and policies are to be trained and<br />

implemented by this position as well as performance appraisals and correction<br />

procedures.<br />

14


SALON OPERATING SYSTEM©<br />

Daily Checklist<br />

Hold 15-minute huddle in the mornings to<br />

set agendas for the day or prepare daily<br />

notes for the week to be handed out by the<br />

salon coordinator.<br />

Record goal numbers on goal sheet.<br />

Weekly Checklist<br />

Record topics for discussion and the<br />

minutes of meetings as well as staff<br />

reviews.<br />

Record cleaning and performance<br />

measurement data.<br />

Monthly Checklist<br />

See the SOS workbook for the calculations required below.<br />

This is a step by step guide for the process of the employee tracking and monitoring.<br />

The following is to be completed in the first week of the month.<br />

1. Complete the success report tracking.<br />

2. Complete the qualification status in the ABC employee program.<br />

3. Schedule and conduct meetings to review success reports and qualification status.<br />

4. If specific steps of the Standard of Service need improvement, use the “targets” to<br />

monitor. Make an action plan and set a date for improvement.<br />

5. Enforce probation and any disciplinary measures if applicable.<br />

6. Hold the monthly staff meeting. Give out rewards at the staff meeting if applicable<br />

according to the team incentive program.<br />

7. Conduct performance appraisals every six months.<br />

This system is to set up next month’s data for employee monitoring and tracking.<br />

1. In the first week of the month designate two salon clients for each technician from the<br />

appointment book to complete the client comment cards. Use the script provided in<br />

the Business Structure Manual for requesting client participation.<br />

2. Also in the first week seek out a first time client for each technician to be a mystery<br />

shopper.<br />

3. In the first week of the month do an observation of one client per technician to see<br />

the SOS and reception in action.<br />

4. Interview a minimum of one non returning client from four months prior to obtain<br />

valuable insight for improvement measures.<br />

**Client performance appraisals (page 26) are accompanied with a service gift certificate<br />

(date and expire) and a postage paid envelope addressed to the salon.<br />

** Mystery shopper letters (page 31-37 are accompanied with a service gift certificate<br />

(date and expire) and a postage paid envelope addressed to the salon.<br />

15


SALON OPERATING SYSTEM©<br />

Salary Contract<br />

Name:<br />

Date:<br />

Salary of:<br />

Renewal Date:<br />

_____________________________________<br />

_____________________________________<br />

_____________________________________<br />

_____________________________________<br />

Service Goal to be met for contract renewal: ___________________<br />

Retail Goal to be met for contract renewal: ___________________<br />

Please check off the following:<br />

I have received a copy of the Business Structure Manual applicable to my<br />

position.<br />

I Have received a complete overview of employment structure with (company<br />

name)<br />

I understand and accept employment with this company as presented in the<br />

Business Structure Manual.<br />

!<br />

!<br />

!<br />

Employee: ________________________________<br />

Employer:_________________________________<br />

16


SALON OPERATING SYSTEM©<br />

Weekly Action Plan<br />

Name: _________________________________<br />

Week of: _______________________________<br />

Goal: __________________________________<br />

Action Steps:<br />

Step1: ________________________________________________________________<br />

________________________________________________________________<br />

Step 2: _______________________________________________________________<br />

_______________________________________________________________<br />

Step 3: _______________________________________________________________<br />

_______________________________________________________________<br />

Step 4: _______________________________________________________________<br />

_______________________________________________________________<br />

Complete_________<br />

17


SALON OPERATING SYSTEM©<br />

Probation Success Reports<br />

Use the following when a technician is in the probation period of employment<br />

Technician Success Report for: ____________________<br />

For the month of:<br />

____________________<br />

Salary Goals:<br />

Service/day ______ Goal______<br />

Retail/day ______ Goal______<br />

# of clients seen ______ Goal______<br />

Employee Status Report:<br />

Referrals from salon clients ______ Goal______<br />

Client add on sales ______ Goal______<br />

Pre booking clients ______ Goal______<br />

Increase productivity by<br />

10% monthly ______ Goal______<br />

Minimum of 10% of clients buying retail ______ Goal______<br />

Supply certification models ______ Goal______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: ___________________<br />

Completed: ____________________<br />

18


SALON OPERATING SYSTEM©<br />

Probation Success Reports<br />

Use the following when an A status employee is in the probation period of employment<br />

advancement into the role of image director, technical trainer or research and<br />

development..<br />

Probation Report for:<br />

For the month of:<br />

____________________<br />

____________________<br />

Job Description:<br />

Objective<br />

Goal<br />

Duties<br />

Cleaning<br />

______<br />

______<br />

______<br />

______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: __________________<br />

Completed: ____________________<br />

19


SALON OPERATING SYSTEM©<br />

Success Reports<br />

Use the following when reviewing the month’s performance. These can be used at staff<br />

meetings.<br />

Technician Success Report for: ____________________<br />

For the month of:<br />

____________________<br />

Salary Goals:<br />

Service/day ______ Goal______<br />

Retail/day ______ Goal______<br />

# of clients seen ______ Goal______<br />

Employee Status Report:<br />

Current status ______ Goal______<br />

Standard of service ______ Goal 100%<br />

New client retention ______ Goal______<br />

Existing retention ______ Goal______<br />

Productivity level ______ Goal______<br />

Hourly salon rate ______ Goal______<br />

% of clients buying retail ______ Goal______<br />

Referrals & MON ______ Goal______<br />

Add on sales ______ Goal______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: _________________<br />

Completed: __________________<br />

20


SALON OPERATING SYSTEM©<br />

Success Reports<br />

Use the following when reviewing the month’s performance. These can be used at staff<br />

meetings.<br />

Assistant Success Report for: ____________________<br />

For the month of:<br />

____________________<br />

Training Report:<br />

Visit preparation ______ Goal______<br />

Standard of service ______ Goal______<br />

Client check in ______ Goal______<br />

Client Check out ______ Goal______<br />

Technical assisting ______ Goal______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: _________________<br />

Completed: __________________<br />

21


SALON OPERATING SYSTEM©<br />

Success Reports<br />

<strong>Salon</strong> Coordinator Success Report for: ____________________<br />

For the month of:<br />

____________________<br />

The suggestion to compile client relation data is to perform a visual observation of 3<br />

clients weekly.<br />

Client Relation Goals:<br />

Welcomed greeting ______ Goal______<br />

SOS circles ______ Goal______<br />

Comment card or target ______<br />

Goal______<br />

Thank you and mail outs ______<br />

Goal______<br />

Call backs and PB’s ______ Goal______<br />

Client data entries ______ Goal______<br />

Marketing Report:<br />

Cross promote cards ______ Goal______<br />

Add on sales script ______ Goal 100%<br />

Monthly sales script ______ Goal______<br />

Administration Report:<br />

Inventory orders ______ Goal______<br />

Inventory budget ______ Goal______<br />

<strong>Salon</strong> retention reports ______ Goal______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: _____________<br />

Completed: ______________<br />

22


SALON OPERATING SYSTEM©<br />

Success Reports<br />

Front Desk Success Report for: ____________________<br />

For the month of:<br />

____________________<br />

The suggestion to compile client relation data is to perform a visual observation of 3<br />

clients weekly.<br />

Client Relation Goals:<br />

Welcomed greeting ______ Goal______<br />

SOS circles ______ Goal______<br />

Comment card or target ______<br />

Goal______<br />

Check out package ______ Goal______<br />

Client data entries ______ Goal______<br />

Front Desk Systems:<br />

Appointment scheduling ______<br />

Goal______<br />

Telephone scripts ______ Goal______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: _____________<br />

Completed: ______________<br />

23


SALON OPERATING SYSTEM©<br />

Success Reports<br />

Team Leader, Management Success Report for: ____________________<br />

For the month of:<br />

____________________<br />

Technician Tracking:<br />

Cleaning sheets ______ Goal______<br />

Target sheets ______ Goal______<br />

Mystery shopper ______ Goal______<br />

Comment cards ______ Goal______<br />

Daily reminders ______ Goal______<br />

Employee Relations Report:<br />

Meetings with techs ______ Goal______<br />

Action steps completed ______ Goal 100%<br />

Non return client calls ______ Goal______<br />

New hire training ______ Goal______<br />

Leadership Report:<br />

Tracking sheets ______ Goal______<br />

Retention & productivity ______<br />

Goal______<br />

CEO updates ______ Goal______<br />

Action Steps:<br />

1._____________________________________________________________________<br />

2._____________________________________________________________________<br />

3._____________________________________________________________________<br />

4._____________________________________________________________________<br />

Time Frame: ____________________<br />

Completed: ______________________<br />

24


SALON OPERATING SYSTEM©<br />

Performance Appraisal (Technicians)<br />

For: ___________________________Date: ______________Rate: ____ out of 38<br />

Sales: _____ out of 4<br />

Retail goals<br />

Referrals<br />

Service goals<br />

Retention<br />

Standard of Service: _____ out of 10<br />

Greeting Tool sanitization Industry trend Options<br />

Analysis Consults Current Product Analysis Informing clients of SOS<br />

Massage Home maintenance tips Product Recommendation<br />

Pre booking<br />

Marketing: _____ out of 4<br />

Selling Policy<br />

Distribution of Business Cards<br />

Cross Promote with team<br />

Up Selling to fill Appointment Book<br />

Attendance: ____ out of 4<br />

Arrive Prior to Shift<br />

No Sick Days<br />

Mentally and Emotionally Present<br />

No Late Arrivals<br />

Policies and Procedures: ____ out of 9<br />

Front Desk Dress Client Complaint<br />

Clean Work Area Weekly <strong>Salon</strong> Daily Duties Greeting<br />

Clean Work Area Daily <strong>Salon</strong> Weekly Duties Telephone<br />

Technical Abilities: _____ out of 2<br />

Advancement of Skill Sets or<br />

Advancement of Technical Skill<br />

ABC status<br />

Corporate Culture: _____ out of 3<br />

Teamwork Policy Attitude Policy Staff Meeting Attendance<br />

Growth and Development: _____ out of 2<br />

Service Commitment,Vision<br />

<strong>Salon</strong> Mission<br />

Employee________________________<br />

Employer________________________<br />

25


SALON OPERATING SYSTEM©<br />

Performance Appraisal (Assistants)<br />

For: ___________________________Date: ______________Rate: ____ out of 22<br />

Standard of Service: _____ out of 2<br />

Greeting<br />

Massage<br />

Attendance: ____ out of 4<br />

Arrive Prior to Shift<br />

No Sick Days<br />

Mentally and Emotionally Present<br />

No Late Arrivals<br />

Policies and Procedures: ____ out of 9<br />

Front Desk Dress Telephone<br />

Client Check Out <strong>Salon</strong> Daily Duties Greeting<br />

Visit Preparation <strong>Salon</strong> Weekly Duties Client Check In<br />

Technical Abilities: _____ out of 2<br />

Assisting skills<br />

Advancement of Technical Skill<br />

Corporate Culture: _____ out of 3<br />

Teamwork Policy Attitude Policy Staff Meeting Attendance<br />

Growth and Development: _____ out of 2<br />

Service Commitment, ,Vision<br />

<strong>Salon</strong> Mission<br />

Employee________________________<br />

Employer________________________<br />

26


SALON OPERATING SYSTEM©<br />

Performance Appraisal (<strong>Salon</strong> Coordinator)<br />

For: ___________________________Date: ______________Rate: ____ out of 44<br />

Sales: _____ out of 6<br />

Let Clients know how long<br />

their Technician will be<br />

Offered Clients a Beverage<br />

Checked Clients off in<br />

Appointment Book<br />

Used Client’s Name 3 times in<br />

the Check In<br />

Marketing: _____ out of 10<br />

Explain and Distribute<br />

envelopes to existing Clients<br />

Ask if their Technician made<br />

Reference to the SOS<br />

Record the SOS Clients<br />

Send Thank You Cards<br />

Weekly<br />

Make New Client Call Backs<br />

Organize <strong>Salon</strong> Retention and<br />

Productivity<br />

Attendance: _____ out of 3<br />

Let the Technician know of the<br />

Client’s Arrival<br />

Update Client Files<br />

Hand Out New Client<br />

Packages<br />

Incorporate Monthly Sales<br />

Script<br />

Do the PB’s, Highlight Names<br />

Send Referral Cards<br />

No Sick Days No Late Arrivals Mentally and Emotionally Present<br />

Policies and Procedures: _____ out of 9<br />

Greeting Weekly Cleaning Implementation of<br />

Confirmation Script<br />

Front Desk Client Complaint Client Callback Script<br />

Telephone Daily Cleaning Implementation of Returning<br />

Call Script<br />

Corporate Culture: _____ out of 3<br />

Teamwork Policy Attitude Policy Staff Meeting Attendance<br />

27


SALON OPERATING SYSTEM©<br />

Growth and Development: _____ out of 2 oral presentations<br />

<strong>Salon</strong> Mission<br />

Service Commitment and Vision<br />

Representation: ____ out of 3<br />

Presenting the <strong>Salon</strong><br />

Professionally with Sales Reps<br />

Communicating <strong>Salon</strong><br />

Vision and Mission<br />

Professional Image<br />

Inventory: ______ out of 8<br />

Purchasing with a Monthly Budget<br />

Creating <strong>Salon</strong> Savings<br />

Posting Monthly Specials<br />

Updating Purchases into Computer<br />

Keeping Display Shelves Stocked<br />

Monitoring Client Special Orders<br />

Pricing Products<br />

Backbar Control<br />

Employee________________________<br />

Employer________________________<br />

28


SALON OPERATING SYSTEM©<br />

Performance Appraisal (Reception)<br />

For: ___________________________Date: ______________Rate: ____ out of 24<br />

Sales: _____ out of 6<br />

Let Clients know how long<br />

their Technician will be<br />

Checked Clients off in<br />

Appointment Book<br />

Offered Clients a<br />

Beverage<br />

Used Client’s Name 3<br />

times in the Check In<br />

Let the Technician know of the<br />

Client’s Arrival<br />

Update Client Files<br />

Marketing: _____ out of 6<br />

Explain and Distribute<br />

Envelopes to Existing Clients<br />

Record the SOS Clients<br />

Ask if their Technician<br />

made Reference to the<br />

SOS<br />

Record New Clients on<br />

Clipboard<br />

Hand Out New Client Packages<br />

Incorporate Monthly sales script<br />

Attendance:<br />

_____ out of<br />

No Sick Days No Late Arrivals Mentally and Emotionally<br />

Present<br />

Policies and Procedures: _____ out of 6<br />

Greeting Weekly Cleaning Implementation of Returning<br />

Call Script<br />

Front Desk Daily Cleaning Telephone<br />

Corporate Culture: _____ out of 3<br />

Teamwork Policy Attitude Policy Staff Meeting Attendance<br />

Employee:___________________________Employer:___________________________<br />

29


SALON OPERATING SYSTEM©<br />

Performance Appraisal (Leaders)<br />

For: ___________________________Date: ______________Rate: ____ out of 22<br />

Sales:<br />

Retail Goals<br />

_____ out of 2 (Employees to be within 20% of goals)<br />

Service Goals<br />

Marketing:<br />

ABC Qualifications<br />

_____out of 3 (Employees to be within 20% of goals)<br />

Cleaning Sheets<br />

Attendance: _____out of 3<br />

No Late Arrivals Sick Days Mentally and Emotionally Present<br />

Policies and Procedures: _____ out of 3<br />

Monthly Success Report<br />

Completion<br />

Implementation of Staff<br />

Correction<br />

Completion of Cleaning<br />

Sheets<br />

Completion of Comment<br />

Sheets<br />

Complete Team Leader<br />

Tracking Sheet<br />

Growth and Development: _____ out of 2 oral presentations<br />

<strong>Salon</strong> Mission<br />

<strong>Salon</strong> Service Commitment<br />

Leadership: ____ out of 8<br />

Correspondence with CEO Lead with Integrity and Respect<br />

Effective and Appropriate<br />

Approachability<br />

Communication with Team<br />

Implementation of Accountability Available to Staff<br />

Strategies with Employees<br />

Employee________________________<br />

Employer________________________<br />

30


SALON OPERATING SYSTEM©<br />

Client Comment Card<br />

Use this tool in the repeat client checkout for the purpose of monthly success reports.<br />

Please check all that apply.<br />

! Did the receptionist stand and say “welcome to Our <strong>Salon</strong>” when you entered the salon?<br />

! Did your technician make reference to your facial features when choosing your style<br />

today? (hair clients only)<br />

! Did your service provider educate you on the benefits your service will provide for you<br />

today?<br />

! Were you asked about the products you are currently using at home?<br />

! Did your technician explain the benefits of the products being used in your service<br />

today?<br />

! Did you see your technician cleaning or taking new tools for your service?<br />

! Were you given tips on how to maintain your service at home?<br />

! Were you informed of new trends, new products or a new service idea today?<br />

! Did your technician recommend a time frame in which you should reschedule your next<br />

appointment to maintain your service?<br />

! Was the salon clean and tidy?<br />

! Did the receptionist give you coupon cards and a sample at checkout?<br />

! Was the telephone reception efficient and courteous?<br />

! You would definitely recommend Our <strong>Salon</strong> to your friends.<br />

Your Name________________________<br />

Technician Name___________________<br />

E-mail Address_____________________<br />

Thank you for your time!!<br />

31


SALON OPERATING SYSTEM©<br />

Client Performance Appraisal<br />

Use this tool with the repeat client to collect data used in the performance appraisal.<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. This appraisal is our way of<br />

gauging our team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep this appraisal confidential for the intent of<br />

purpose. When you return home, take a moment to fill out the appraisal and return it in the<br />

envelope provided.<br />

Please check all that apply.<br />

! Did the receptionist stand and say “welcome to Our <strong>Salon</strong>” when you entered the salon?<br />

! Did your stylist make reference to your facial features when choosing your style today?<br />

(hair clients only)<br />

! Did your esthetician educate you on the benefits your service will provide for you today?<br />

(esthetic clients only)<br />

! Were you asked about the products you are currently using at home?<br />

! Did your technician explain the benefits of the products being used in your service<br />

today?<br />

! Did you see your technician cleaning or taking new tools for your service?<br />

! Were you given tips on how to maintain your service at home?<br />

! Were you informed of new trends, new products or a new service idea today?<br />

! Did your technician recommend a time frame in which you should reschedule your next<br />

appointment to maintain your service?<br />

! Was the salon clean and tidy?<br />

! Did the receptionist give you coupon cards and a sample at checkout?<br />

! Was the telephone reception efficient and courteous?<br />

! You would definitely recommend Our <strong>Salon</strong> to your friends.<br />

Your Name________________________<br />

Technician Name___________________<br />

E-mail Address_____________________<br />

Thank you for your time!!<br />

32


SALON OPERATING SYSTEM©<br />

Hair Targets<br />

The following are “target” questions used when individual performance monitoring is required in<br />

a specific area of service.<br />

It is performance appraisal time in the salon, and we would be grateful if you could assist us in<br />

our technicians’ implementation of the “Standard of Service”.<br />

Please check the one that applies.<br />

Did your technician do a face shaping today?<br />

! Yes<br />

! No<br />

Did your technician inform you of new trends or new service options?<br />

! Yes<br />

! No<br />

Did your technician sanitize their implements in front of you today?<br />

! Yes<br />

! No<br />

Did your technician recommend pre-scheduling your next appointment to maintain your service?<br />

! Yes<br />

! No<br />

Did your technician ask what products you are currently using at home?<br />

! Yes<br />

! No<br />

Did your technician make reference to your facial features today?<br />

! Yes<br />

! No<br />

Date:<br />

Technician:<br />

________________________<br />

________________________<br />

33


SALON OPERATING SYSTEM©<br />

Esthetic Targets<br />

The following are “target” questions used when individual performance monitoring is required in<br />

a specific area of service.<br />

It is performance appraisal time in the salon, and we would be grateful if you could assist us in<br />

our technicians’ implementation of the “Standard of Service”.<br />

Please check the one that applies.<br />

Did your esthetician do a face mapping today? (facials only)<br />

! Yes<br />

! No<br />

Did your esthetician wash her hands in front of you today?<br />

! Yes<br />

! No<br />

Did your esthetician recommend pre-scheduling your next appointment to maintain your<br />

service?<br />

! Yes<br />

! No<br />

Did your esthetician educate you on products used in the service?<br />

! Yes<br />

! No<br />

Did your technician ask what products you are currently using at home?<br />

! Yes<br />

! No<br />

Did your technician inform you of new service options?<br />

! Yes<br />

! No<br />

Date:<br />

Technician:<br />

________________________<br />

________________________<br />

34


SALON OPERATING SYSTEM©<br />

Reception Targets<br />

The following are “target” questions used when individual performance monitoring is required in<br />

a specific area of service.<br />

It is performance appraisal time in the salon, and we would be grateful if you could assist us in<br />

our technicians’ implementation of the “Standard of Service”.<br />

Please check the one that applies.<br />

Did the receptionist stand and say, “Welcome to Our <strong>Salon</strong>” upon your arrival?<br />

! Yes<br />

! No<br />

Was your check in and checkout easy and effortless today?<br />

! Yes<br />

! No<br />

Were you given a checkout package today?<br />

! Yes<br />

! No<br />

Was the receptionist efficient in the telephone service?<br />

! Yes<br />

! No<br />

Were you informed of the salon specials?<br />

! Yes<br />

! No<br />

Date: ________________________<br />

35


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Waxing)<br />

This tool is used with clients who have never visited the salon.<br />

_____________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Were you educated in the products used on you? □ Yes □ No<br />

Were you given tips for “at home” maintenance? □ Yes □ No<br />

Were you given product recommendations? □ Yes □ No<br />

Was there a clean wax stick for your service? □ Yes □ No<br />

Did the esthetician sanitize her hands prior to your service? □ Yes □ No<br />

Was the esthetic room clean and tidy? □ Yes □ No<br />

Was there a reference made to the standard of service? □ Yes □ No<br />

Were you easily accommodated within the hours of operation? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommended to pre schedule your next<br />

appointment to maintain your service? □ Yes □ No<br />

Were you given the waxing home care sheet? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________<br />

36


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Facial)<br />

This tool is used with clients who have never visited the salon.<br />

_____________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Were you given a face mapping and skin analysis? □ Yes □ No<br />

Were you given “at home” maintenance tips? □ Yes □ No<br />

Was the esthetic room clean and tidy? □ Yes □ No<br />

Did the esthetician wash her hands? □ Yes □ No<br />

Was there a reference made to the standard of service? □ Yes □ No<br />

Were you given a glass of water post facial? □ Yes □ No<br />

Were you easily accommodated within the hours of operation? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommended to pre schedule your<br />

next appointment to maintain your service? □ Yes □ No<br />

Were you given a facial home care sheet? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

37


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Hair)<br />

This tool is used with clients who have never visited the salon.<br />

_____________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Were you given “at home” maintenance tips? □ Yes □ No<br />

Did you receive a face shaping & consultation prior to your service? □ Yes □ No<br />

Were you given product recommendations? □ Yes □ No<br />

Did you receive a scalp massage? □ Yes □ No<br />

Were the stylist’s implements cleaned in your view? □ Yes □ No<br />

Was there a reference made to the standard of service? □ Yes □ No<br />

Did your stylist educate you on the trends in the industry? □ Yes □ No<br />

Were you easily accommodated within the hours of operation? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommended to pre schedule your next<br />

appointment to maintain your service? □ Yes □ No<br />

Were you given our salon referral coupons? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

38


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Makeup artist)<br />

This tool is used with clients who have never visited the salon.<br />

___________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Were you educated in the products used on you? □ Yes □ No<br />

Were you given “at home” maintenance tips? □ Yes □ No<br />

Did you receive a face shaping analysis in your service? □ Yes □ No<br />

Were you given product recommendations? □ Yes □ No<br />

Were the make-up artist’s implements cleaned in y our view? □ Yes □ No<br />

Did the make-up artist sanitize her hands prior to your service? □ Yes □ No<br />

Was there a reference made to the standard of service? □ Yes □ No<br />

Were you easily accommodated within the hours of operation? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommend to pre schedule your next<br />

appointment to maintain your service? □ Yes □ No<br />

Were you given our salon coupons? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

39


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Massage)<br />

This tool is used with clients who have never visited the salon.<br />

_____________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Were you given the option of a comfortable pressure? □ Yes □ No<br />

Were you given tips for “at home” maintenance stretches? □ Yes □ No<br />

Did you receive a consultation prior to your service? □ Yes □ No<br />

Did you receive a foot spray? □ Yes □ No<br />

Were you given a warm moist towel after your massage? □ Yes □ No<br />

Were you given a glass of water post massage? □ Yes □ No<br />

Was there a reference made to the standard of service? □ Yes □ No<br />

Were you easily accommodated within the hours of operation? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommended to pre schedule your next<br />

appointment to maintain your service? □ Yes □ No<br />

Were you given the massage home care sheet? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

40


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Manicures)<br />

This tool is used with clients who have never visited the salon.<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit provided. . It is imperative to keep your identity as a mystery shopper<br />

confidential for the intent of purpose. Following your service, use your gift certificate as payment.<br />

When you return home, take a moment to fill out the appraisal and return it in the envelope.<br />

Thank you in advance for your cooperation.<br />

Were you educated in the products used on you? □ Yes □ No<br />

Were you given tips for “at home” maintenance? □ Yes □ No<br />

Were you given product recommendations? □ Yes □ No<br />

Were you given nail color recommendations based on skin tones? □ Yes □ No<br />

Did you receive a hand massage? □ Yes □ No<br />

Did you receive a “one minute manicure” treatment? □ Yes □ No<br />

Were the nail technician’s implements cleaned in your view? □ Yes □ No<br />

Were your rings cleaned during this service? □ Yes □ No<br />

Was there a reference made to the standard of service? □ Yes □ No<br />

Were you easily accommodated within the hours of operation? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommended to pre schedule your next<br />

appointment to maintain your service? □ Yes □ No<br />

Were you given our salon coupons? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

41


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Pedicures)<br />

This tool is used with clients who have never visited the salon.<br />

_____________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Were you educated in the products used on you? □ Yes □ No<br />

Were you given “at home” maintenance tips? □ Yes □ No<br />

Were you given product recommendations? □ Yes □ No<br />

Were you given a nail color recommendation based on skin tone? □ Yes □ No<br />

Was the footbath lined with a plastic bag? □ Yes □ No<br />

Were the esthetician’s implements cleaned in your view? □ Yes □ No<br />

Did your esthetician wash her hands? □ Yes □ No<br />

Was the esthetic room clean and tidy? □ Yes □ No<br />

Were you greeted with a handshake? (New clients only) □ Yes □ No<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>” ? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommend to pre schedule your next<br />

appointment to maintain your service? □ Yes □ No<br />

Were you given our salon coupons? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

42


SALON OPERATING SYSTEM©<br />

Mystery Shopper Letter (Front Desk)<br />

This tool is used with clients who have never visited the salon.<br />

_____________________________________________________________________________<br />

Dear Mystery Shopper:<br />

Thank you for participating in our business’ effort to consistently ensure our clients receive the<br />

“standard of service” unique to Our <strong>Salon</strong> within each salon visit. Being a mystery shopper is<br />

our way of gauging our existing and newest team member’s performance.<br />

Below you will find information on the mandatory characteristics of the salon service you are to<br />

receive. Please review these prior to your service to accurately perform your appraisal at the<br />

closure of your salon visit. It is imperative to keep your identity as a mystery shopper confidential<br />

for the intent of purpose. Following your service, use your gift certificate as payment. When you<br />

return home, take a moment to fill out the appraisal and return it in the envelope provided.<br />

Thank you in advance for your cooperation.<br />

Did the receptionist stand & greet you with a “Welcome to Our <strong>Salon</strong>”? □ Yes □ No<br />

Were you told how long your technician would be? □ Yes □ No<br />

Was the <strong>Salon</strong> atmosphere warm and inviting? □ Yes □ No<br />

Was it recommend to pre schedule your appointment □ Yes □ No<br />

Were you given an envelope at check out? □ Yes □ No<br />

Was the telephone reception efficient and courteous? □ Yes □ No<br />

Were you told about the salon’s specials? □ Yes □ No<br />

Were you asked if your technician made reference to □ Yes □ No<br />

the Standard of Service?<br />

Did the receptionist call you by name? □ Yes □ No<br />

With gratitude,<br />

The Management of Our <strong>Salon</strong><br />

The name of your technician was________________________________<br />

43


Workbook<br />

______________________________________________________________________<br />

Information compiled by Cheryl Roose, Coaching and Consulting


SALON OPERATING SYSTEM©<br />

Calculation for Salary<br />

Converting a commission pay into a salary<br />

A<br />

B<br />

C<br />

Add together the last 6 months commission pays prior to deductions.<br />

Take off product costs.<br />

This is the figure used to calculate salary pay<br />

DIVIDE C BY 6 FOR THE MONTHLY SALARY<br />

Calculating a Team Bonus<br />

When calculating the money available for team bonus you will need to<br />

determine the salon’s cost of retail goods sold in the month.<br />

A<br />

B<br />

C<br />

Take the after cost total of retail sold in the month<br />

Multiply this figure by .20 for the percentile<br />

Calculate the technicians after cost retail sales<br />

MULTIPLY A BY B FOR THE TEAM BONUS MONEY<br />

DIVIDE C INTO B FOR THE PERCENTILE OF BONUS MONEY REWARDED TO THE TECHNICIAN<br />

2


SALON OPERATING SYSTEM©<br />

Calculations for the ABC Status<br />

You will need the number of clients each technician has seen in the month<br />

to calculate the following.<br />

Standard of Service:<br />

A Calculate the number of comments available to be checked off.<br />

B Calculate the number of comments that are checked off.<br />

DIVIDE B INTO A FOR THE PERCENTAGE.<br />

New Client Retention:<br />

It is suggested you go back to 12 weeks (3 months) prior to the current month for an accurate rate.<br />

A Calculate the total new clients seen in that month.<br />

B Calculate the number of these clients who returned.<br />

DIVIDE B INTO A FOR THE PERCENTAGE OF RETAINED CLIENTS.<br />

Existing Retention:<br />

It is suggested you go back to 24 weeks (6 months) prior to the current month for an accurate rate.<br />

A Calculate the total number of returned clients from the new client list.<br />

B Calculate the number of those clients that are still clients. (have returned more than two times)<br />

DIVIDE B INTO A FOR THE EXISTING RETENTION.<br />

Hourly <strong>Salon</strong> Rate:<br />

A Calculate the number of hours available to work in the month.<br />

B Calculate the hours spent servicing clients for the month.<br />

DIVIDE B INTO A FOR THE HOURLY RATE.<br />

Number of Clients Buying Retail:<br />

A Calculate the number of clients seen in the month.<br />

B Calculate the number of products sold in the month.<br />

DIVIDE B INTO A FOR THE PERCENTAGE OF CLIENTS BUYING RETAIL.<br />

3


SALON OPERATING SYSTEM©<br />

Calculation for Technician Success Report<br />

Setting Service Goals:<br />

A Take the rate of monthly pay for the technician and multiply by 2.<br />

B Calculate the days to be worked in the month.<br />

DIVIDE A INTO B FOR A DAILY SERVICE GOAL.<br />

Setting Daily Retail Goals:<br />

A Take the figure from A above.<br />

B Decide what percentage retail is expected according to the applicable employee status.<br />

C Multiply A by B for the dollar amount.<br />

D Calculate the days to be worked in the month.<br />

DIVIDE C INTO D FOR THE DAILY RETAIL GOAL.<br />

Upsells:<br />

Use the guideline in the ABC status qualification to set the goals applicable to the status to achieve.<br />

Obtain this figure from your computer or the tracking system the salon is using.<br />

You will need the number of clients each technician has seen in the month to calculate the following.<br />

Service Per Day:<br />

A Take the gross service sales for the month.<br />

B Calculate the number of days actually worked.<br />

DIVIDE A INTO B FOR THE SERVICE SOLD PER DAY.<br />

Retail Per Day:<br />

A Take the gross retail sales for the month.<br />

B Calculate the number of days worked.<br />

DIVIDE B INTO A FOR THE RETAIL SOLD PER DAY.<br />

Standard of Service:<br />

A Calculate the number of comments checked off.<br />

B Calculate the number of comments available.<br />

DIVIDE A INTO B FOR THE PERCENTAGE.<br />

4


SALON OPERATING SYSTEM©<br />

New Client Retention:<br />

It is suggested you go back to 12 weeks (3 months) prior to the current month for an accurate rate.<br />

A Calculate the total new clients seen in that month.<br />

B Calculate the number of clients who returned.<br />

DIVIDE B INTO A FOR THE PERCENTAGE OF RETAINED CLIENTS.<br />

Existing client Retention:<br />

It is suggested you go back to 24 weeks (6 months) prior to the current month for an accurate rate.<br />

A Calculate the total number of returned clients from the new client list.<br />

B Calculate the number of those clients that are still clients. (have returned more than two times)<br />

DIVIDE B INTO A FOR THE EXISTING RETENTION<br />

Productivity Level:<br />

A Take the number of total hours the technician is available in the month.<br />

B Calculate the hours spent servicing clients.<br />

DIVIDE B INTO A FOR THE TIME THE TECHNICIAN WAS BUSY IN THE SALON.<br />

Hourly <strong>Salon</strong> Rate:<br />

A Calculate the number of hours available to work in the month<br />

B Calculate the service hours sold for the month.<br />

DIVIDE B INTO A FOR THE HOURLY RATE.<br />

Number of Clients Buying Retail:<br />

A Calculate the number of clients seen in the month.<br />

B Calculate the number of products sold in the month.<br />

DIVIDE B INTO A FOR THE PERCENTAGE OF CLIENTS BUYING RETAIL.<br />

Referrals and My Own Networking:<br />

Obtain this figure from the new client tracking sheet. (found in the SOS Tracking System)<br />

Upsells:<br />

Obtain this figure from your computer or the tracking system the salon is using.<br />

5


SALON OPERATING SYSTEM©<br />

Guide for Technician Performance Appraisals<br />

Begin the process by having a team member perform their portion of the appraisal followed by the salon<br />

coordinator and completed with the team leader. Check off of the points if they are achieved.<br />

Sales:<br />

Team leaders can compile data from the SOS tracking systems applicable graphs and success reports.<br />

Standard of Service:<br />

Team leaders can compile necessary data from the comment cards, mystery shoppers and targets.<br />

Marketing:<br />

Team leaders compile this information by means of the comment cards and the salon’s system for<br />

tracking service information such as the appointment book or computer software.<br />

Attendance:<br />

Team leaders track and provide this information.<br />

Policies and Procedures:<br />

Team leaders use the Business Structure Manual as the guide to each employee’s goals according to<br />

their status in the qualification process. The tracking system also provides additional data required.<br />

Technical Abilities:<br />

The master technicians provide the performance in this area.<br />

Corporate Culture:<br />

Choose a team member to appraise the technician with using a standard of the qualities being present 90<br />

percent of the time.<br />

Growth and Development:<br />

The salons mission and vision is the focus each employee. It is our suggestion that this be an oral<br />

appraisal in which the employee defines the purpose and intention of the salon vision and mission and<br />

their role in carrying this out.<br />

6


SALON OPERATING SYSTEM©<br />

Guide for Front Desk Performance Appraisal<br />

Begin the process by having a team member perform their portion of the appraisal followed by the salon<br />

coordinator and completed with the team leader. Check off of the points if they are achieved.<br />

Sales:<br />

The team leader compiles information by means of the appointment book and success reports.<br />

Marketing:<br />

The information required for the team leader can be found in the appointment book, your salon software or<br />

from the SOS tracking system, new client sheets.<br />

Attendance:<br />

Team leaders track and provide this information.<br />

Policies and Procedures:<br />

Team leaders will find the required information in the SOS tracking systems applicable graphs, success<br />

reports, comment cards, mystery shoppers and targets.<br />

Corporate Culture:<br />

Choose a team member to appraise the staff member with using a standard of the qualities being present<br />

90 percent of the time.<br />

Growth and Development:<br />

The salons mission and vision is the focus each employee. It is our suggestion that this be an oral<br />

appraisal in which the employee defines the purpose and intention of the salon vision and mission and<br />

their role in carrying this out.<br />

Representation:<br />

It is recommended that a visual appraisal be the tool for measurement here.<br />

Inventory:<br />

The team leader can compile the necessary data from the order forms and the computer software if<br />

applicable.<br />

Guide for Team leader Performance Appraisal<br />

The team leader will be appraised by the CEO. Each section is explained on the appraisal document.<br />

7


SALON OPERATING SYSTEM©<br />

Answer Guide, Policy and Procedure Manuals<br />

<strong>Salon</strong> Marketing<br />

Describe the referral program.<br />

Answers<br />

Clients send in a friend and they get sent a $20 gift<br />

certificate<br />

Gift Certificates are transferable.<br />

The value of a gift certificate can be used to<br />

purchase product.<br />

□ True<br />

□ True<br />

What is used as a my own networking<br />

tool off salon premises?<br />

My business card<br />

What is the system used to secure client retention,<br />

referrals and retail?<br />

What is an example of salon brand marketing?<br />

Describe the contents of the new client welcome<br />

package.<br />

The Standard of Service<br />

The Standard of Service<br />

Welcome letters are given to the new salon clients<br />

along with an information brochure; cross promote<br />

coupons, home care tips and a product sample<br />

relating to their service.<br />

8


SALON OPERATING SYSTEM©<br />

<strong>Salon</strong> Functions<br />

Implement your salons modification in the answer portion for the following<br />

Telephone features<br />

Answers<br />

Calls can be placed on hold.<br />

The telephone has an answering service.<br />

<strong>Salon</strong> Pricing<br />

What discount does staff receive on Gift Certificate purchases?<br />

What does the salon get paid when servicing friends and family?<br />

Shifts<br />

I am required to arrive early to prepare for my shift.<br />

Describe the duties required when the shift is completed.<br />

What are the expectations for completing the shift for which I am scheduled?<br />

Sanitation Standards (Job descriptions)<br />

Implement your salons modification in the answer portion for the<br />

following.<br />

Answers<br />

Define the daily cleaning of your specific area.<br />

List the weekly cleaning specified to your area.<br />

In your area, how do you clean up to prepare for your next client visit?<br />

Where are salon cleaning duties recorded?<br />

There are weekly <strong>Salon</strong> duties and daily <strong>Salon</strong> duties.<br />

9


SALON OPERATING SYSTEM©<br />

Employee Relations<br />

Implement your salons modification in the answer portion for the following<br />

Staff meetings and Education<br />

Answers<br />

What day and time do staff meeting take place.<br />

Staff purchases<br />

Describe how staff purchases product.<br />

Personal Calls<br />

Where are employee messages placed.<br />

Personal calls can be received at work by a cell phone.<br />

□ False<br />

10


SALON OPERATING SYSTEM©<br />

Policies Technicians<br />

Dress Policy<br />

Wearing colored denim pants is acceptable attire for<br />

work.<br />

Sleeveless shirts are acceptable work attire.<br />

How I dress attracts the clientele I choose to be in<br />

business with.<br />

Answers<br />

□ False<br />

□ False<br />

□ True<br />

Teamwork<br />

Answers<br />

Write one of the phrases we use in the teamwork script.<br />

Our team focuses on the client receiving a<br />

positive salon experience. I am pleased to<br />

have that opportunity today.<br />

In the triangling script it says that it’s o.k. to talk about<br />

another team member if they aren’t in the room.<br />

We use “I” messages when resolving conflict.<br />

If I’m not getting along with someone at work,<br />

it doesn’t need to be addressed because it doesn’t<br />

affect anyone else.<br />

Unresolved conflicts can cause tension at work.<br />

Teamwork is about assisting team members.<br />

□ False<br />

□ True<br />

□ False<br />

□ True<br />

□ True<br />

11


SALON OPERATING SYSTEM©<br />

Attitude Policy<br />

Describe the body language that would lead a client<br />

to believe the technician is tired and not interested.<br />

Answers<br />

Slouching, dragging the feet, sighing<br />

What percent of clientele is built on personality? 85%<br />

Greeting Policy<br />

Answers<br />

How long should a client wait before being greeted?<br />

Write out the greeting script applicable to you.<br />

When you are servicing a client while the<br />

front is unattended and someone walks in, what<br />

greeting do you use?<br />

What physical action is in the technicians<br />

greeting policy?<br />

10 seconds<br />

Hi, I’m (name) I will be doing your hair today<br />

Excuse yourself from your current client, say<br />

welcome to the walk in client and let them<br />

know that someone will be right with them<br />

Handshake<br />

Front Desk Policy<br />

We answer all calls; our main priority is to the<br />

telephone clients.<br />

Which staff members should be at the front desk<br />

when checking out a client?<br />

It is ok to gather out front and visit with co-workers<br />

when there are clients in the salon.<br />

Answers<br />

□ False<br />

The technician and receptionist<br />

□ False<br />

12


SALON OPERATING SYSTEM©<br />

Service Policy<br />

Answers<br />

We practice “active listening” in the consultation<br />

Script.<br />

During the visit I make reference to our service<br />

standards while following the steps.<br />

List the consult analysis of your service.<br />

Why must the repeat client be treated with<br />

attentiveness in each visit?<br />

What is the goal of the service policy?<br />

□ True<br />

□ True<br />

Face shaping, skull shaping, body<br />

proportioning (view specifics for each<br />

technician in Business Structure Manual)<br />

They are the foundation of our business<br />

To incorporate the Standard of Service and<br />

give clear concise communication<br />

I ask for problems or challenges with repeat clients.<br />

List the process of having a client change.<br />

□ True<br />

Lead client to change room, hand them the<br />

gown, tell them how it goes on, where to<br />

hang their clothing and where you will meet<br />

them when they are ready<br />

Telephone Policy<br />

When booking appointments list the 5 things you<br />

repeat to the client.<br />

If a technician is not in on the requested day, what<br />

Script would you use?<br />

With what words do you end every appointment<br />

scheduling?<br />

Clients are offered another technician if theirs is<br />

Busy.<br />

Answers<br />

Day Date Time Technician Service<br />

(Name) is unavailable that day, may I schedule<br />

you with (Name)?<br />

We look forward to seeing you then.<br />

□ True<br />

Write out the proper English to the following<br />

Yup; Just hang on; Hey, no problem; Yes; Just a moment please; You’re<br />

welcome<br />

13


SALON OPERATING SYSTEM©<br />

Selling Policy<br />

Where are these products placed?<br />

Answers<br />

In the client view<br />

List the Client Education Process.<br />

What it is, What it does, When its used, How<br />

its used, The benefits, Have them apply it to<br />

their hair, Place product in client’s view<br />

Complaint and refund Policy<br />

Answers<br />

What is the salon’s service guarantee?<br />

Complaints must be made within 2 weeks<br />

of the service for corrections to apply<br />

What is the product return policy?.<br />

If I think I know the client would like their money back I am<br />

authorized to offer this.<br />

The salon will exchange products if less<br />

than ¼ used and returned within 2 weeks of<br />

purchase. Products must be exchanged for<br />

another product or in store credit.<br />

□ False<br />

14


SALON OPERATING SYSTEM©<br />

Policies Leaders<br />

Telephone Policy<br />

Answers<br />

In the script for non return clients we ask the<br />

reason for not returning.<br />

In the script for non return clients we ask for<br />

suggestions that would have guaranteed a return.<br />

In the script for performance appraisal recruiting we<br />

send a Gift Certificate to the assisting participant.<br />

□ True<br />

□ True<br />

□ True<br />

15


SALON OPERATING SYSTEM©<br />

Policies Front Desk<br />

Dress Policy<br />

Wearing colored denim pants is acceptable attire for<br />

work.<br />

Sleeveless shirts are acceptable work attire.<br />

How I dress attracts the clientele I choose to be in<br />

business with.<br />

Answers<br />

□ False<br />

□ False<br />

□ True<br />

Teamwork<br />

Answers<br />

Write one of the phrases we use in the teamwork script.<br />

Our team focuses on the client receiving a<br />

positive salon experience. I am pleased to<br />

have that opportunity today.<br />

In the triangling script it says that it’s o.k. to talk about<br />

another team member if they aren’t in the room.<br />

We use “I” messages when resolving conflict.<br />

If I’m not getting along with someone at work,<br />

it doesn’t need to be addressed because it doesn’t<br />

affect anyone else.<br />

Unresolved conflicts can cause tension at work.<br />

Teamwork is about assisting team members.<br />

□ False<br />

□ True<br />

□ False<br />

□ True<br />

□ True<br />

16


SALON OPERATING SYSTEM©<br />

Attitude Policy<br />

Describe the body language that would lead a client<br />

to believe the technician is tired and not interested.<br />

Answers<br />

Slouching, dragging the feet, sighing<br />

What percent of clientele is built on personality? 85%<br />

Greeting Policy<br />

Answers<br />

How long should a client wait before being greeted?<br />

Write out the greeting script applicable to you.<br />

When you are servicing a client while the<br />

front is unattended and someone walks in, what<br />

greeting do you use?<br />

10 seconds<br />

Welcome to our salon<br />

Excuse yourself from your current client, say<br />

welcome to the walk in client and let them<br />

know that you will be right with them<br />

Front Desk Policy<br />

We answer all calls; our main priority is to the<br />

telephone clients.<br />

Which staff members should be at the front desk<br />

when checking out a client?<br />

It is ok to gather out front and visit with co-workers<br />

when there are clients in the salon.<br />

Answers<br />

□ False<br />

The technician and receptionist<br />

□ False<br />

17


SALON OPERATING SYSTEM©<br />

Telephone Policy<br />

When booking appointments list the 5 things you<br />

repeat to the client.<br />

Write the script used when clients request a high<br />

booking time.<br />

If a technician is not in on the requested day, what<br />

script would you use?<br />

With what words do you end every appointment<br />

scheduling?<br />

Clients are offered another technician if theirs is<br />

busy.<br />

When doing a new client call back we first ask for a<br />

moment of their time.<br />

Models are required for technician skill certification.<br />

Write the script used when clients will be more than 20<br />

minutes late.<br />

Answers<br />

Day Date Time Technician Service<br />

Evenings and Saturdays are highly requested<br />

times, let us reserve your preferred time.<br />

(Name) is unavailable that day; may I schedule<br />

you with (name)?”<br />

“We look forward to seeing you then”<br />

□ True<br />

□ True<br />

□ True<br />

Due to our policy of performing each service to<br />

its full extent, you have the option of<br />

rescheduling your appointment with<br />

(technician’s name) or I can offer you the next<br />

available technician.<br />

Write the script used to describe tiered price levels.<br />

Technician prices vary according to the level of<br />

certification and time employed with the<br />

company.<br />

Selling Policy<br />

What are the 2 types of sales strategies used?<br />

Answers<br />

By telephone or email and in the salon<br />

We schedule clients with the urgency of today.<br />

□ True<br />

How are specials exclusive to the salon client base<br />

advertised?<br />

What is the goal of the front desk selling policy?<br />

By email or telephone<br />

Create opportunities to increase salon sales<br />

18


SALON OPERATING SYSTEM©<br />

Complaint and Refund Policy<br />

What is the time line in which the Service<br />

Guarantee Is honored?<br />

What is the opening script used in the service<br />

complaint policy?<br />

Answers<br />

2 weeks<br />

Help me to understand how I can assist you; tell<br />

me what you like about this, what you don’t like<br />

about it and what you would like to see.<br />

Products can be returned if ¾ used.<br />

What is the solution the salon coordinator offers to<br />

clients who have left the salon when technical<br />

correction is not an option?<br />

You are authorized to do monetary refunds.<br />

When do you offer a complimentary service?<br />

What is the final step in the service complaint policy?<br />

□ False<br />

They send them a gift certificate<br />

□ False<br />

If service correction is not an option<br />

It is passed on to management<br />

19

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