mindset segmentation
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2cD6aoy
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The 4 money <strong>mindset</strong>s<br />
ACHIEVERS<br />
15/34<br />
Feeling excited and optimistic about saving<br />
They are<br />
determined to<br />
get what they<br />
want<br />
“I feel excited because the checks we are depositing will go towards<br />
our Asia trip in a few months. I feel secure and proud that we [my<br />
husbund and I] were able to make it.” — Anne B., 33<br />
Budgeting to make sure my goal is reachable<br />
Now we’re setting aside money [from the monthly income] for<br />
improvements to the house and setting budgets for groceries,<br />
entertainment…” — Kenny M., 31<br />
Banks have a golden opportunity to make<br />
Achievers into lifelong clients by helping them<br />
to reach their goals.